Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Amazon is now writing the book on how to use generative AI across its businesses. Amazon CEO Andy Jassy believes the company has a very good opportunity to change the … Read the whole story
by Laurie Sullivan
Alibaba on Friday launched Tongyi Wanxiang, an AI tool that can generate images from prompts it provided as examples, following U.S. companies like Microsoft … Read the whole story
by Laurie Sullivan
Google launched the Gen Z Music lineup tool this week aimed at helping advertisers and marketers connect with 11- to-26-year-olds on YouTube, where this … Read the whole story
COMMENTARY
by Mike Donahue, Op-Ed Contributor
It stands for Fear Of Finding Out, and overcoming it is the only way ad pros can improve their business processes, their consumer perception … Read the whole story
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by Colin Kirkland
The new subscription-only music streaming service can be synced with users' TikTok accounts, allowing them to listen, download and share songs the same way … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
"The majority of people inhabiting what they refer to as the ad business are nothing to do with advertising," writes one, noting, "they're technocrats … Read the whole story
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by Ray Schultz
Attorney Suzanne Garrow charges that Gannett discriminated based on membership in a protected class. Read the whole story