Performance Marketing Insider
by Laurie Sullivan, Staff Writer
Peter Jakus, product manager at Bloomreach, said while Apple has tried to take the privacy lead among the major browsers, bad actors who abuse digital tracking technologies for nefarious purposes … Read the whole story
by Laurie Sullivan
Dentsu has launched enterprise-wide access to Microsoft Azure OpenAI technologies, enabling employees to develop solutions for clients based on AI. Global Equities Research believes … Read the whole story
by Laurie Sullivan
Apparently it's a little more difficult than first thought to identify text written by artificial intelligence. Read the whole story
COMMENTARY
by Allison Kluge
Before joining a particular platform, brands need to valuate several criteria, such as relevance to its audience and alignment with its goals. Read the whole story
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by Wendy Davis
"It is undisputed that Apple did not create the apps," Apple wrote in papers filed this week. "Under Section 230, Apple therefore cannot be … Read the whole story
by Sarah Mahoney
The get-back-outside retailer beefs up adventure travel offers, launches campaign to get Americans within five minutes of someplace green. Read the whole story
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by Ray Schultz
Women like crime stories, politics, podcasts aimed at themselves and morbid tales, Edison Research reports. Read the whole story
by Steve McClellan
According to the firm advertisers can potentially reach over six million QuickBooks Online customers in the US through the network, which is operational and … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
TV news has long relied on Twitter to fuel the fire of its "reporting" on news and current affairs. Read the whole story
by Richard Whitman, Columnist
Moray MacLennan served 28 years at the agency and has been CEO since 2021. His departure date is set for Sept. 30. The agency's … Read the whole story