- GM's CarBravo Offers Toy-Sized Detroit Auto Show Pop-Ups
Marketing Daily, Tanya Gazdik - Friday, January 17, 2025
CarBravo is blanketing downtown Detroit outside of the Huntington Place Convention Cent ...
- Lamborghini Owners Support Men's Health
Marketing Daily, Tanya Gazdik - Thursday, November 7, 2024
For the fourth consecutive year, the luxury automaker has developed initiatives aim ...
- Horizon Transforms Santa Monica's Wheel Into One Of 'Fortune'
MediaDailyNews, Joe Mandese - Tuesday, September 3, 2024
Horizon Media's location-based media stunt welcomes Ryan Seacrest as the new ho ...
- Bacardi Toasts VMAs, Cabello Superfans
Out to Launch, Fern Siegel - Wednesday, August 28, 2024
Shareable marketing activations celebrate the music and the rum. ...
- Blue Chip Ramps Up, Formalizes Planning, Activation, ROI Suite Of Tools
Mediapsssst, Richard Whitman - Thursday, March 14, 2024
More agencies are likely to follow suit as prospective clients increasingly a ...
- NFL Stars Promote Dessert Taco Shells In Super Bowl Run-Up
MAD, Fern Siegel - Friday, February 9, 2024
The new product get a strong social activation push by the playe ...
- Genesis House Celebrates Holiday Season With New Activations
Marketing Daily, Tanya Gazdik - Tuesday, December 26, 2023
Genesis and Boston Dynamics, also part of Hyundai Motor Group, have team ...
- Set Creative Taps Issaq As CEO To Expand U.S. Business
MAD, Fern Siegel - Wednesday, July 26, 2023
Issaq says he is eager to collaborate with other WPP agencies ...
- Stitch Partners With Braze To Help Brands Use Data
Email Marketing Daily, Ray Schultz - Tuesday, May 30, 2023
Stitch, a consultancy focused on key marketing challenges, has formed a partnersh ...
- Freedom Solar Powers Clean Urban Streets
MAD, Fern Siegel - Monday, May 1, 2023
The Solar-Umba 4000, a 7-foot solar-powered electric industrial vacuum, activated in Austi ...
- Baskin-Robbins Debuts Spooky Flavor With IRL Activation In LA
Out to Launch, Fern Siegel - Friday, September 30, 2022
On Oct. 1, Baskin-Robbins will debut its new Flavor of the Mont ...
- Havas New York Pride Activation Raises Awareness Of Proposed Laws Targeting Gay Rights
Mediapsssst, Richard Whitman - Monday, June 27, 2022
The agency created "Bill Boards," each featuring a different bill and ...
- Pirelli Collaborates With Artists For Annual Report
Marketing Daily, Tanya Gazdik - Wednesday, May 25, 2022
"A great artist can capture emerging ideas and trends before the re ...
- TGI Fridays Offers Free Appetizers To Delivery Drivers
Around the Net In Brand Marketing, Tanya Gazdik - Monday, January 31, 2022
TGI Fridays will offer uniformed delivery drivers with work credentials a fr ...
- Honda, Truly Hard Seltzer Among Brands Planning NHL Activations
Marketing Daily, Tanya Gazdik - Sunday, January 23, 2022
At the Honda activation, fans can show off their hockey skills ...
- Honda Creates Snapchat Filter For Rose Parade
Marketing Daily, Tanya Gazdik - Tuesday, December 28, 2021
The filter will enable users to embrace their inner engineer as th ...
- Mercedes-Benz, SXM Media's Studio Resonate Team Up For Sonic Experience
Marketing Daily, Tanya Gazdik - Monday, November 15, 2021
The event, which takes place at the Mercedes-EQ Experience Brand Center ...
- ShopRite's Paperbird Soars
The MediaPost Cases, Lisa Singer - Thursday, May 27, 2021
When Wakefern Food Corp. set out to redefine their Own Brands, th ...
- French's "MustSwitch" Activation
MAD, Larissa Faw - Thursday, March 4, 2021
The "MustSwitch" campaign, developed with Fitzco, features restauranteur Tom Colicchio who ...
- Goodyear Preps Cotton Bowl Promos
Marketing Daily, Tanya Gazdik - Tuesday, December 29, 2020
AT&T Stadium's jumbotron will feature a virtual tribute to healthcare workers a ...
- Kia Plans Road Trip, Campaign To Coincide With Ball Drop
Marketing Daily, Tanya Gazdik - Tuesday, December 1, 2020
"National Geographic" will document some of the inspirational people and places t ...
- TrueCar, AutoNation Partner For Veterans Day
Marketing Daily, Tanya Gazdik - Wednesday, November 11, 2020
"No one can see my disability when I'm behind the wheel ...
- Genexa Teams With Nintendo Game For 'Clean Mission'
MAD, Larissa Faw - Monday, October 26, 2020
Working with the agency Co: Collective, the effort includes the creation ...
- Puma Opens Pop-Up 'Endorphin Store'
Marketing Daily, Tanya Gazdik - Sunday, August 25, 2019
The event aimed to change people's perception of fitness "from a tedio ...
- Lincoln Collaborates With 'The Atlantic' On Art Installation
Marketing Daily, Tanya Gazdik - Monday, June 17, 2019
"We're always looking for opportunities to place Lincoln into culture in surprisi ...
- Amazon Prime Video Hijacks Upfront Attention With 'Marvelous' Food Truck
Digital News Daily, Alex Weprin - Thursday, May 16, 2019
Outside the upfront locations across NYC, a Carnegie Deli-themed food truck ...
- Conde Nast Sets Up Pop-Up Outside Upfronts
Publishers Daily, Sara Guaglione - Thursday, May 16, 2019
Conde Nast is targeting Upfront locations in New York, playing marketing vide ...
- Think Like a DTC, Act Like a CPG
Show Daily, Nina Lentini - Friday, May 3, 2019
As you might expect, Hershey has a sweet spot within its audien ...
- Heineken Taps 'Office' Stars For New Campaign
Out to Launch, Larissa Faw - Monday, April 29, 2019
"The Office" actors Angela Kinsey and Brian Baumgartner are shown providing o ...
- 'Midwest Living' Launches Live 'Cabin Living' Issue
Publishers Daily, Melynda Fuller - Thursday, April 18, 2019
Meredith Smart Codes appear across editorial and advertising content in the "Cab ...