- Tackling The Transparency Challenge
RTBlog, Tobi Elkin - Wednesday, May 25, 2016
Who hasn't tossed around the word "transparency" in the last day ...
- 7 Ways Publishers Can Survive In An Ad-Blocked Web
Around the Net in Real-Time, Tobi Elkin - Tuesday, May 24, 2016
The Drum reports on seven ways publishers can confront the ad block ...
- Young Man, Disable Your Ad Blocker!
VidBlog, P.J. Bednarski - Tuesday, May 24, 2016
A new comScore graphic says U.S. men, 18 to 24 years ol ...
- 'Washington Post' Pushes Into Ad Tech With New High-Speed Ad Product
Around the Net in Real-Time, Tobi Elkin - Friday, May 20, 2016
The Washington Post hopes its new "Fuse" ad product will help w ...
- Adblockers: U.S. Growth Could Remove $12 Billion In Advertising By 2020
Around the Net in Real-Time, Tobi Elkin - Wednesday, May 18, 2016
As much as $12 billion in digital advertising revenue in the U. ...
- Yet Another Study Claims Ad Blockers Will Decimate Ad Revenue; This Time It's $12 Billion by 2020
Mediapsssst, Richard Whitman - Tuesday, May 17, 2016
The study, from Optimal and Wells Fargo, claims that usage of ...
- Why Ad Fraud May Be A More Pressing Issue Than Ad Blocking
RTBlog, Tobi Elkin - Tuesday, May 17, 2016
Is ad fraud a more pressing issue than ad blocking? Both a ...
- Best Ad Blocker Solution: Better Ads
Show Daily, Larissa Faw - Tuesday, May 17, 2016
Mediapost's OMMA Programmatic forum held in New York City today brought togeth ...
- Ad Blocking Will Cost U.S. Publishers $12B By 2020
The Daily Blog, Erik Sass - Tuesday, May 17, 2016
That equals a fifth of projected digital ad revenues of $50 billi ...
- Do Anti-Ad Block Efforts Inadvertently Promote It?
VidBlog, P.J. Bednarski - Tuesday, May 17, 2016
A new survey from Optimal.com, a profit-sharing ad blocker facilitator, says 4 ...
- Google Prepares To Counter Ad Blockers, But Stumbling Blocks Exist
Around the Net in Real-Time, Tobi Elkin - Monday, May 16, 2016
Google is trying to figure out how to deal with ad blockin ...
- Is There A Conflict Of Interest Haunting Ghostery's Business Model?
Around the Net in Real-Time, Tobi Elkin - Friday, May 13, 2016
AdExchanger's Allison Schiff probes into Ghostery's business model, declaring: "Whether or n ...
- Forbes Tests New Tactics To Fight Ad Blocking
Around the Net in Real-Time, Tobi Elkin - Friday, May 13, 2016
Forbes has been experimenting with ways to combat ad blocking, according ...
- In Ad-blocking Wars, Publishers Propose A Detente
Around the Net in Real-Time, Tobi Elkin - Friday, May 13, 2016
According to a Poynter report, publishers are finding work-arounds are better th ...
- Content Marketers Rejoice: Ad Blocking To Cost Publishers $27 Billion by 2020
Mediapsssst, Richard Whitman - Wednesday, May 11, 2016
And so out comes yet another study stating the obvious: ad blocki ...
- IAB CEO: Adblock Plus Is An Extortion-Based Business
Around the Net in Real-Time, Tobi Elkin - Wednesday, May 11, 2016
Interactive Advertising Bureau (IAB) CEO Randall Rothenberg refused to shake hands wi ...
- Adblock Plus Closes In On A Billion Downloads
Around the Net in Real-Time, Tobi Elkin - Tuesday, May 10, 2016
Till Faida, co-founder and CEO of Eyeo, the maker of Adblock Plu ...
- Adblock Plus Reaches 100 Million Active Installations
Mobile Marketing Daily, Ben Frederick - Monday, May 9, 2016
Ad-blocking tool Adblock Plus announced it has surpassed 100 million active installation ...
- Adblock Plus' 100 Million-Plus Installations Signal More Bumps Ahead For Advertisers
RTBlog, Tobi Elkin - Tuesday, May 10, 2016
If you believe the numbers, Adblock Plus is on a tear. ...
- Opera Launches Ad-Blocking Virtual Private Network For iOS
Around The Net in Daily Online Examiner, Wendy Davis - Monday, May 9, 2016
Opera has launched a new, unlimited VPN app for iOS. The softwa ...
- Use Of Limit-Ad-Tracking Feature Drops As Ad Blocking Grows
Around the Net in Real-Time, Tobi Elkin - Monday, May 9, 2016
Mobile-marketing platform firm Tune reports that, as the number of ad-blocker downloa ...
- Google's Exploring How To Confront Ad Blockers
RTBlog, Tobi Elkin - Monday, May 9, 2016
Is Google getting more involved in efforts to cut down ad blockin ...
- Print's Demise Means News Brands Must Go Native And Ban Those Blockers
London Blog, Sean Hargrave - Thursday, May 5, 2016
The closure of "New Day" underlines a digital future where news bran ...
- Corbis Rebrands To BEN, Moves To L.A. To Focus On Product Placement
MediaDailyNews, Laurie Sullivan - Thursday, May 5, 2016
Corbis, an image-licensing company founded by Bill Gates, quietly divested its photograp ...
- Adblock Plus and Flattr Launch Micropayment System
Around the Net In MAD London, Sean Hargrave - Wednesday, May 4, 2016
Eyeo, the maker of Adblock Plus, has partnered with Flattr to laun ...
- Ad-Blocking Villains Add Hush Money To Their Protection Racket
London Blog, Sean Hargrave - Wednesday, May 4, 2016
Adblock Plus' deal with Flattr backs up its protection racket with so ...
- Ad Fraud Wreaks Havoc On Measurement
Around the Net in Real-Time, Tobi Elkin - Tuesday, May 3, 2016
Writing for AdExchanger, Augustine Fou, digital strategist and independent ad fraud researcher, argu ...
- Adblock Plus Launches Payment Tool For Online Content
Around the Net in Real-Time, Tobi Elkin - Tuesday, May 3, 2016
Ad-blocking software provider Adblock Plus is launching a feature that will all ...
- Flattry Will Get You Nowhere: Blocker Joins Micropayer To Bypass Ads
Real-Time Daily, Joe Mandese - Tuesday, May 3, 2016
In the rapidly shape-shifting world of digital advertising and content gatekeepers, o ...
- Adblock Taps Flattr For Publisher Payments
The Daily Blog, Erik Sass - Tuesday, May 3, 2016
Adblock announced a new partnership with Flattr, an online payments platform, th ...