- Agentic Guardrails Create Custom Ad Framework
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 5, 2026
PubMatic has introduced a framework for its AgenticOS platform that provides t ...
- Paramount Q2 Touts Double-Digit Upfront Gains
Television News Daily, Wayne Friedman - Wednesday, August 5, 2026
Paramount Skydance says it had the strongest upfront ad results since t ...
- Disney Wraps Upfront, Super Bowl Sells Out
Television News Daily, Wayne Friedman - Wednesday, August 5, 2026
Disney said Super Bowl ad sales came from one of the "broade ...
- Netflix Uses Automation, AI To Lure Smaller Advertisers
Around the Net In Media, Ray Schultz - Wednesday, July 29, 2026
Netflix is automating ad buying and introducing new artificial intelligence tools in ...
- Microsoft Builds AI Cyberstack As Nvidia Launches Open-Source Alliance
MediaDailyNews, Laurie Sullivan - Monday, July 27, 2026
Legacy cybersecurity with isolated alerts can lead to critical gaps in visibili ...
- SuiteDSP Launches Programmatic AI Analysis Tool
Around the Net In Media, Ray Schultz - Friday, July 24, 2026
SuiteDSP has launched a capability that it says can help advertisers evalua ...
- Amazon Expands Location-Based Interactive Video Ads
MediaDailyNews, Laurie Sullivan - Wednesday, July 22, 2026
Video ads based on location continue to expand into other countries a ...
- Stagwell Cleans Path To Media Buys
MediaDailyNews, Laurie Sullivan - Monday, July 20, 2026
Stagwell is preparing to launch a marketplace that centralizes curated inventory fr ...
- Google Local Ads For Services Transitions Into Wider Campaign Platform
Performance Marketing Insider, Laurie Sullivan - Monday, July 20, 2026
Pay-per-lead goals will transition into ones supported by Performance Max campaigns ...
- Partnership Expands Ad Options For F1, Yahoo Sports TV
MediaDailyNews, Laurie Sullivan - Thursday, July 16, 2026
C15 Studio, which holds media rights to F1 TV and Yahoo Spor ...
- Microsoft Sees Paid-Search Ad Media Buys Rise
Performance Marketing Insider, Laurie Sullivan - Thursday, July 16, 2026
Google Search and YouTube and Meta's Instagram experienced slower ad-spend growth ...
- Microsoft Removes Ads In Search For 'Windows Insiders'
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 15, 2026
Microsoft cleaned up the Windows 11 Search experience with a redesign th ...
- Zynga Partnership Aims To Bridge Gap Between Advertisers, Game Developers
MediaDailyNews, Colin Kirkland - Thursday, July 9, 2026
The partnership with SSP PubMatic leverages programmatic ad tech to create ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- All Quiet On The Upfront Front: Digital-First Players' Market Share?
TV Watch, Wayne Friedman - Friday, July 3, 2026
Could collective share grow to 50%-55% of overall upfront dollars - ...
- Dark Money Gets Even Darker, SCOTUS Lifts Political Spending Limits
MediaDailyNews, Joe Mandese - Tuesday, June 30, 2026
In a 6-to-3 decision, the U.S. Supreme Court lifted the limits th ...
- iHeartMedia Expands Ad Partnership With Amazon
MediaDailyNews, Laurie Sullivan - Friday, June 26, 2026
Buying platforms often do not include audio as a major part ...
- Knicks Sponsorship +28%, Team Valued At $10B
Television News Daily, Wayne Friedman - Friday, June 19, 2026
The Knicks' sponsorship deals have risen to 59, including many seven-figure deal ...
- Gray Media Works With Aristotle To Improve Political Ad Targeting
Around the Net In Media, Ray Schultz - Wednesday, June 17, 2026
Gray Media is bringing voter and consumer data to its Political 3 ...
- Yahoo Launches Network For AI Agents
Performance Marketing Insider, Laurie Sullivan - Thursday, June 18, 2026
The Yahoo "Agent Network" is an open framework that connects advertisers wi ...
- Fox Wraps Upfront, Touts 'Strong' Results
Television News Daily, Wayne Friedman - Thursday, June 18, 2026
Media industry execs say the company delivered "single-digit' percentage volume growth f ...
- Pinterest Expands AI Ad Suite, Shopify Integration For SMBs
MediaDailyNews, Colin Kirkland - Tuesday, June 16, 2026
Pinterest is expanding the functionality of its AI-powered Performance+ suite and i ...
- Amazon Adds Attention Metrics To Pre-Bid Targeting
MediaDailyNews, Laurie Sullivan - Wednesday, June 10, 2026
A new integration moves attention and data metrics from measuring how use ...
- Apple Seeks To Convince Advertisers It Has Advanced Agentic Capabilities
MediaDailyNews, Laurie Sullivan - Friday, June 5, 2026
Just ahead of its WWDC26 event, Apple is expected to showcase i ...
- Microsoft Rewrites How Brands Reach Audiences
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 3, 2026
Microsoft previewed a new operating system intended for internet-connected smart devices ...
- Former Apple, Google Researchers Discover AI's Learning Loop
Performance Marketing Insider, Laurie Sullivan - Friday, May 29, 2026
Former Apple, Google DeepMind, OpenAI, Meta Superintelligence Labs, and Scale AI researche ...
- Anthropic Valuation Nears $1T, Eclipses OpenAI
Performance Marketing Insider, Laurie Sullivan - Thursday, May 28, 2026
The latest funding round is expected to advance the company's safety a ...
- Brand-Safe - And Not-So-Safe - News
Advanced TV Insider, Wayne Friedman - Wednesday, May 27, 2026
There are significant reasons to buy news content -- "meaning advertisers w ...
- OpenAI, Chip Ganassi Racing Tease AI Data Project
MediaDailyNews, Laurie Sullivan - Thursday, May 21, 2026
The teaser, a video filled with innuendos, identifies the start of wh ...
- 'Fandom' Was Undisputed Word Champion At Upfronts
TVBlog, Adam Buckman - Wednesday, May 20, 2026
Last week, the word "fandom" leaped to the forefront of the Upfront ...