- Are Fraudsters Shifting To Video?
London Blog, Sean Hargrave - Thursday, March 12, 2015
Are fraudsters switching tactics to build bots that appear to be wor ...
- Viewability And Fraud - Same Thing Surely? Why The Different Approaches?
London Blog, Sean Hargrave - Friday, March 6, 2015
As watchdogs provide guidelines for combating fraud and viewability, marketers can't he ...
- Programmatic Transparency Needs To Be Fixed -- And Fast
London Blog, Sean Hargrave - Thursday, February 26, 2015
Advertisers are putting more budget into programmatic at the same time th ...
- Brand Safety - The Big Guys Get It, Why Not The Independents?
London Blog, Sean Hargrave - Tuesday, February 24, 2015
Brand safety will be the focus of today's IAB seminar as ...
- All Bots Aren't Created Equal: Battling The Good, The Bad And The Ugly
Mobile Insider, Chevan Nanayakkara - Tuesday, February 24, 2015
At the IAB Leadership Forum, I witnessed something pretty shocking: advertisers a ...
- Mobile Fraud Set to 'Explode'
MoBlog, Erik Sass - Tuesday, February 24, 2015
Mobile commerce is growing by leaps and bounds, which is great new ...