- WPP: Beware Of Google/AdMod Deal!
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 10, 2010
As if Google wasn't having a hard enough time getting government approv ...
- Survey: Buyers Prefer Site-Specific Buys To Ad Networks
Online Media Daily, Gavin O'Malley - Thursday, May 6, 2010
While ad networks and other collective buying channels continue to attract med ...
- Who's Streaming Video, How Are People Finding It, And How Do The Ads Get Served?
Online Media Daily, Gavin O'Malley - Thursday, May 6, 2010
YouTube aside, broadcast TV networks and "pure-play" online media brands are present ...
- Condon To REVShare CEO
MediaDailyNews, - Wednesday, May 5, 2010
REVShare, a TV advertising network, named Brendan Condon, a 25-year global med ...
- Google Invests In Invidi, Speeds Up TV Ad Market Entry
MediaDailyNews, Wayne Friedman - Wednesday, May 5, 2010
The addressable-advertising TV universe just became more interesting: Google is throwing ...
- Digital Hollywood: Media Agencies Are Here to Stay -- Ad Networks, Not So Much
Online Media Daily, Erik Sass - Wednesday, May 5, 2010
"Brand is magic... there is no computer that can figure out magic ...
- DMA Takes Stand Against Boucher Bill
Online Media Daily, Wendy Davis - Wednesday, May 5, 2010
Count the Direct Marketing Association among the opponents to a draft ...
- Google May Buy AdMob
Around the Net In Media, Fern Siegel - Sunday, May 2, 2010
The Federal Trade Commission was expected to recommend blocking Google's $750 milli ...
- Sources: FTC Bent On Breaking Up Google, AdMob Deal
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 3, 2010
Multiple sources say that Google and mobile ad startup AdMob (the form ...
- Study: Ad Networks Generate Less Than A Quarter Of Impressions
Online Media Daily, Mark Walsh - Wednesday, April 28, 2010
The backlash of large Web publishers against ad networks in the la ...
- Tremor Media Secures Millions In VC Funds
Online Media Daily, Laurie Sullivan - Wednesday, April 28, 2010
Video ad network Tremor Media reported Wednesday securing $40 million in ventu ...
- Healthline Injected With Healthy Dose Of Cash
Online Media Daily, Gavin O'Malley - Tuesday, April 27, 2010
Healthline Networks, a provider of health information services, on Tuesday said ...
- Traffiq Launches Service Aimed At Latin Market
Online Media Daily, Mark Walsh - Tuesday, April 27, 2010
Online media planning and buying platform Traffiq is pushing into the Spanish-langua ...
- McAfee And Adgregate Unveil Malvertising Secure Ad Unit
Online Media Daily, Laurie Sullivan - Monday, April 19, 2010
Adgregate Markets and McAfee plan to announce Monday a partnership to secu ...
- Rubicon Unveils 'Permission' System, Shifts Display Market Control Back To Publishers
Online Media Daily, Joe Mandese - Wednesday, April 14, 2010
In a bid to help publishers regain control over the sale ...
- Canoe Ventures Taps Advisory Board
MediaDailyNews, David Goetzl - Monday, April 12, 2010
Canoe Ventures, the 2-year-old initiative from the largest cable operators, has p ...
- Reebok ZigTech Ads Running In iPhone, Android Apps
Online Media Daily, - Monday, April 12, 2010
Reebok has launched a new mobile ads in iPhone and Android-based applicatio ...
- YuMe Includes Silverlight
Online Media Daily, Gavin O'Malley - Monday, April 12, 2010
Video ad network YuMe on Tuesday is expected to announce that i ...
- Schmidt Welcomes Apple Ad Platform
Around the Net In Online Marketing, - Monday, April 12, 2010
Straight away, analysts and industry watchers suggested that Apple's entrance into t ...
- Startup To Unveil Animation Ad Overlay For Still Photos And Images
Online Media Daily, Laurie Sullivan - Monday, April 12, 2010
Image Space Media will introduce an ad format next month to provi ...
- Apple Unveils iAd, iPhone 4.0
Online Media Daily, Mark Walsh - Thursday, April 8, 2010
Apple Thursday
unveiled its
rumored "iAd" mobile advertising system, wi ...
- Apple Considers Launching Mobile Ad Network
Around the Net In Media, Fern Siegel - Wednesday, April 7, 2010
Apple is an extraordinary marketing machine providing consumers with much-loved gadgets. N ...
- Glam Network Goes Mobile
Around the Net In Online Marketing, Gavin O'Malley - Thursday, April 8, 2010
Glam Media this week began a domestic roll out of its GlamMobi ...
- Burst Media Acquires OTP Media
Online Media Daily, Gavin O'Malley - Thursday, April 8, 2010
Broadening its horizons, online ad rep Burst Media on Wednesday announced t ...
- Nobody Happier About Apple 'iAd' Platform Than Google
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, April 7, 2010
Apple is about to introduce its mobile ad platform, which sources te ...
- Rubicon Adds Two Key Hires, Takes Aim At Rivals
Online Media Daily, Gavin O'Malley - Monday, April 5, 2010
Ad technology firm The Rubicon Project on Monday announced two key hir ...
- Orange And OpenX Create Orange Ad Market Exchange
Online Media Daily, Laurie Sullivan - Wednesday, March 31, 2010
Orange and OpenX Technologies Wednesday will announce a partnership to create t ...
- Computer Retailer Gets 92% ROI On Behavior-Targeted Data
Online Media Daily, Laurie Sullivan - Monday, March 29, 2010
Marketers have begun to realize paying more for targeted ads supported ...
- Connexus To Merge With Epic Advertising
Online Media Daily, Gavin O'Malley - Wednesday, March 24, 2010
Connexus Corporation -- owner of online ad network and social media compa ...
- News Corp. May Sell Fox Audience Network
Around the Net In Media, Fern Siegel - Tuesday, March 23, 2010
News Corp. is tough on its digital properties: Rotten Tomatoes has be ...