- Defining Ad Networks And Ad Exchanges (Hint, They're Not Mutually Exchangeable)
Show Daily, Joe Mandese - Thursday, November 6, 2008
To prime the discussion for this afternoon's "Roll Your Own Network: Ent ...
- The Multiple Attribution Protocol Model
Show Daily, Joe Mandese - Thursday, November 6, 2008
Wow, I thought Web 1.0 media planning had more than its fa ...
- At Last, What Agencies Are Learning From Ad Networks Revealed
Show Daily, Joe Mandese - Thursday, November 6, 2008
"More and more we are starting to look like advertising networks," D ...
- Tribal Fusion Taps Adzilla's Gabriner As President
Online Media Daily, - Tuesday, November 4, 2008
Tribal Fusion Monday named Toby Gabriner president. Gabriner most recently was C ...
- Marchex Adhere Adds 23 Publishers To Roster
Online Media Daily, Laurie Sullivan - Wednesday, October 29, 2008
Pushing to give media buyers more options as budgets tighten, Marchex Adhe ...
- Kiwibox Joins With Burst For Teen Network
Online Media Daily, - Wednesday, October 29, 2008
Kiwibox, a social networking destination and online magazine for teens has sign ...
- Too Many Ad Networks, Too Little Money
Around the Net In Online Marketing, Staff Writers - Tuesday, October 28, 2008
It has sometimes seemed in the past few years that everyone ...
- Gigya Names ValueClick Exec As New CEO
Online Media Daily, Mark Walsh - Monday, October 27, 2008
David Yovanno, who led the U.S. media business for ValueClick, has le ...
- AdMob Receives $15.7 Million Funding From Sequoia
Online Media Daily, Mark Walsh - Tuesday, October 21, 2008
Mobile ad network AdMob has raised $15.7 million in a third rou ...
- Akamai Drops $95 Million For Ad Network Acerno
Online Media Daily, Gavin O'Malley - Tuesday, October 21, 2008
Content delivery giant Akamai Technologies has reached an agreement to acquire ...
- Girly Glam Gets Manly, Launches Brash.com
Online Media Daily, Gavin O'Malley - Monday, October 20, 2008
Female-focused e-publisher and ad network Glam Media on Monday announced the laun ...
- NaturalPath Media Launches Site Background Ads
Online Media Daily, - Tuesday, October 21, 2008
NaturalPath Media, a media network devoted to sustainability and healthy lifestyle vertic ...
- Heavy Makes Second Round Of Job Cuts
Online Media Daily, - Monday, October 20, 2008
Male-oriented entertainment site Heavy.com has cut 14% of staff, or 12 peopl ...
- Facing Uncertain Economy, AdBrite Cuts 40%
Online Media Daily, Mark Walsh - Thursday, October 16, 2008
Online ad network AdBrite is laying off 40% of staff, or abo ...
- Technorati Media Acquires AdEngage, Launches Ad Network
Online Media Daily, - Thursday, October 16, 2008
San Francisco-based blog search technology company Technorati has acquired AdEngage, an onli ...
- Adap.tv, SpotXchange Partner To Extend Ad Unit Offerings
Online Media Daily, Tanya Gazdik - Tuesday, October 14, 2008
A partnership between Adap.tv and SpotXchange has resulted in the extension ...
- My Black Networks Launches Portal Site
Online Media Daily, - Monday, October 13, 2008
My Black Networks, LLC has launched a new portal site, The MyBla ...
- MyAds Give Access To MySpace
MediaDailyNews, Diane Mermigas - Sunday, October 12, 2008
MySpace's solution to a dreadful economy is allowing small businesses and individua ...
- MySpace's MyAds: Transitional Advertising Way Of Future
On Media, Diane Mermigas - Monday, October 13, 2008
MySpace unveiled its MyAds initiative. This do-it-yourself advertising on a relative shoestrin ...
- Burst Media Launches 'Thought Leaders' Network
Online Media Daily, - Tuesday, October 7, 2008
Burlington, Mass.-based Burst Media is launching the Burst Thought Leaders Network, consisti ...
- Adap.tv Shrinks TV Spots Into Pre-Rolls
Online Media Daily, Laurie Sullivan - Tuesday, October 7, 2008
Publishers looking to nix the 30-second pre-rolls for a few-second online vid ...
- Comcast Targeted-Ads Hit Baltimore In November
Around the Net In Media, Joan Voight - Tuesday, October 7, 2008
In November, Comcast will kick off a six-month trial of a targeted- ...
- NetShelter Technology Media Adds Fixya.com
Online Media Daily, - Monday, October 6, 2008
NetShelter Technology Media on Monday announced the addition of FixYa.com--a site whe ...
- Yardbarker Expanding Into Non-Sports
Online Media Daily, - Wednesday, October 1, 2008
Yardbarker, an online sports community and branded vertical ad network, has creat ...
- Canoe's Addressable System Likely to Fall Short
Around the Net In Media, Joan Voight - Tuesday, September 30, 2008
David Verklin, CEO of Canoe Ventures, the cable company-owned television consortium, ...
- Glam Cuts Jobs But Adds Male-Focused Network
Online Media Daily, Gavin O'Malley - Monday, September 29, 2008
Female-focused e-publisher and ad network Glam Media is finally branching out beyo ...
- Google TV Continues To Bloom, Adds Bloomberg
MediaDailyNews, Wayne Friedman - Friday, September 26, 2008
On the heels of its big advertising selling deal for some N ...
- Futuremark Joins NetShelter Technology Media Network
Online Media Daily, - Thursday, September 25, 2008
NetShelter Technology Media announced that Futuremark Corp., provider of PC performance analys ...
- AdBrite Adds Rich Media To The Mix
Online Media Daily, - Wednesday, September 24, 2008
Advertisers and publishers working with AdBrite can now buy and sell ri ...
- LucidMedia Launches Spanish-Language Contextual Ad Platform
Online Media Daily, - Wednesday, September 24, 2008
LucidMedia has launched a Spanish-language version of ClickSense, its contextual ad platfor ...