- Affluents Don't Feel Affluent In The Summer Of Uncertainty
Engage:Affluent, Stephen Kraus - Wednesday, August 15, 2012
It's a summer of uncertainty, with Affluent optimism gyrating based on t ...
- New Fall TV Shows Not Getting Affluents' Attention
Engage:Affluent, Scott Marden - Wednesday, August 8, 2012
Each year, our research looks to uncover television's most anticipated programs amo ...
- Chinese Demand Continues To Propel Luxury Goods Companies
Engage:Affluent, Patricia Pao - Wednesday, August 1, 2012
Since 2009, we have been able to survey the attitudes and usa ...
- Engaging The Affluent: Remixed
Engage:Affluent, Layton Han - Wednesday, July 25, 2012
We know where the affluent customers are. As an industry we ha ...
- High-Expectations Hangover: Insights From The Latest 'Survey of Consumer Finances'
Engage:Affluent, Stephen Kraus - Wednesday, July 18, 2012
Last month, the Federal Reserve Board released results from the latest Surv ...
- Thinking Local Helps You Go Global
Engage:Affluent, Patricia Pao - Tuesday, July 3, 2012
Most luxury goods companies focus on getting their product right and assum ...
- Orbitz Defends Its Practice
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 2, 2012
Mac users who search for hotels on the Orbitz online booking servi ...
- Regarding HENRY: The Return Of The Newly Affluent
Engage:Affluent, Layton Han - Wednesday, June 27, 2012
The profile of the affluent customer continues to evolve. Just last Septemb ...
- How Luxury Properties Reach Affluent Travelers With Online Charity Auctions
Marketing: Travel, Perry Allison - Friday, June 22, 2012
The headline of this piece might be a bit misleading as ...
- Affluents Living Digitally Infused Lifestyles
Engage:Affluent, Stephen Kraus - Wednesday, June 20, 2012
Each month, our survey takes the pulse of American Affluents, tracking the ...
- The Original Social Network
Engage:Affluent, Scott Marden - Wednesday, June 13, 2012
Advertisers are starting to question the use of social networking sites su ...
- Lap of Luxury: Using Customer Insights To Deepen Customer Relationships
Engage:Affluent, Stephan Dietrich - Thursday, June 7, 2012
Luxury brands seem immune to the caution that has characterized the reta ...
- Beware Of Chinese Promising To Deliver Rich Mainlanders
Engage:Affluent, Patricia Pao - Wednesday, June 6, 2012
There are five things to consider before signing on. ...
- The Affluent Male Is An Online Shopper
Research Brief, Jack Loechner - Thursday, May 31, 2012
According to a new survey by iProspect. "The Affluent Male: What H ...
- Gen X: The New Luxury Buyers And How To Reach Them
Engage:Affluent, Layton Han - Wednesday, May 30, 2012
There's a new customer segment to target: Slackers. In early May, t ...
- Auction Education: Items That Entice The Affluent To Donate
Engage:Affluent, Perry Allison - Friday, May 18, 2012
The charity auction season is in full swing. Over the next f ...
- A Brief Profile Of Asian Affluents
Engage:Affluent, Stephen Kraus - Wednesday, May 16, 2012
Many ethnic groups, such as African-Americans and Hispanics, tend to be under-represent ...
- The Five Things You Need To Know To Protect Your Trademark In China
Engage:Affluent, Patricia Pao - Wednesday, May 2, 2012
According to "Women's Wear Daily," Herms lost its appeal to the Chi ...
- Attracting Affluent Travelers: How The Top Destinations Do It
Engage:Affluent, Layton Han - Wednesday, April 25, 2012
Recently, Luxury Travel Magazine published a list of the top destinations f ...
- Optimism Hits A One-Year High
Engage:Affluent, Stephen Kraus - Wednesday, April 18, 2012
Half of Affluents are now optimistic about the U.S. economy, solidifying t ...
- Business Travel Frequency Increases 27% Vs. 2010
Engage:Affluent, Scott Marden - Wednesday, April 11, 2012
As the travel industry prepares for an uncertain summer season (amid airfa ...
- 8 Things To Know To Engage Affluent Chinese Tourists
Engage:Affluent, Patricia Pao - Wednesday, April 4, 2012
The U.S. (and France) is a shopper's paradise for the Chinese. T ...
- The Digital Divide, Affluent Style
Engage:Affluent, Layton Han - Wednesday, March 28, 2012
When it comes to travel brands that cater to affluent customers, there ...
- How Affluent Americans Feel About Income Inequality And Wealth Concentration
Engage:Affluent, Stephen Kraus - Wednesday, March 21, 2012
Income inequality and wealth concentration have grown consistently since the 1980s, b ...
- Staying Luxurious In Non-Luxurious Times: The Digital Formula for Luxury
Engage:Affluent, Kyle Priest - Wednesday, March 14, 2012
In this new economy of abundant choice and access, is it enou ...
- I (Heart) Designer Handbags
Engage:Affluent, Patricia Pao - Wednesday, March 7, 2012
Since 2009, we have had the privilege of being able to surv ...
- Even Affluent Customers Can't Buy Time
Engage:Affluent, Layton Han - Wednesday, February 22, 2012
If you need a few laughs today, Google "rich people problems." So ...
- Do Affluents Just Want A Porsche?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 16, 2012
Maybe affluent people want their sports cars to have gasoline engines. Tes ...
- Affluents, Coupons, And The Implications Of A Female-driven Marketplace
Engage:Affluent, Stephen Kraus - Wednesday, February 15, 2012
People are often surprised to learn how frequently Affluent consumers use coupo ...
- There's Groupon, And Then There's Good Will
Engage:Affluent, Perry Allison - Friday, February 10, 2012
Why partnering with a charity is a better deal for brands ...