- UM Wins McCormick Media AOR Duties
MAD, Steve McClellan - Friday, September 25, 2015
The assignment, including integrated planning and offline buying chores, will cover a ...
- Sears Holdings Completes Nearly Year-Long Agency Review
MAD, Steve McClellan - Sunday, September 27, 2015
The company has struggled to keep up with the changing retail environmen ...
- Citibank Hands Global Media To Publicis Worldwide
Around the Net In MAD London, Sean Hargrave - Friday, September 25, 2015
Publicis Worldwide, already handles the creative work for Citibank through its special ...
- Mindshare Lands General Mills Media Assignment
MAD, Larissa Faw - Thursday, September 24, 2015
Zenith Media was the long-time incumbent. The switch comes amid a marketi ...
- Publicis Wins Citi Global Media
MAD, Larissa Faw - Thursday, September 24, 2015
Last year, Publicis Groupe created One Citi Global to manage creative, digit ...
- Travelocity Names Campbell Ewald AOR; Gnome Will Stay
MAD, Larissa Faw - Monday, September 21, 2015
CE, part of Interpublic Group, will be responsible for "delivering an integrat ...
- BMW Assigns Digital Brief To Oliver
Around the Net In MAD London, Sean Hargrave - Monday, September 21, 2015
The agency won the account on a three-year contract after pitching again ...
- Priceline Selects BBDO New York As Its New Ad Agency
MAD, Steve McClellan - Thursday, September 17, 2015
The decision was made after a four-month review. Ocean Media will contin ...
- After Losing U.S. Navy Account, Campbell Ewald Loses Government Appeal To Retain Account
Mediapsssst, Richard Whitman - Thursday, September 17, 2015
In the crazy world of government advertising accounts, losing such an accou ...
- GSK Retains PHD And MediaCom
Around the Net In MAD London, Sean Hargrave - Wednesday, September 16, 2015
GlaxoSmithKline has awarded its GBP1.1 billion global media buying and planning busine ...
- Formica Selects Empower MediaMarketing For Media AOR Duties
MAD, Steve McClellan - Tuesday, September 15, 2015
The selection came after a formal review. Both Formica and Empower a ...
- GSK Completes $1 Billion-Plus Global Media Review
MAD, Steve McClellan - Monday, September 14, 2015
The winners included PHD, MediaCom and Mindshare. The review followed a Mar ...
- Aviva Appoints Razorfish As Global Digital Agency
Around the Net In MAD London, Sean Hargrave - Friday, September 11, 2015
The New York-based agency won the account after a competitive pitch again ...
- E.ON Launches Global Media Review
Around the Net In MAD London, Sean Hargrave - Friday, September 11, 2015
The planning and buying review is being managed directly by the compan ...
- Creative Agencies Lining Up For Universal Credit Brief
Around the Net In MAD London, Sean Hargrave - Friday, September 11, 2015
The Department for Work and Pensions is searching for a creative agen ...
- Global Deals Live On -- Media Reviews Are About Transparency And Data, Not Locality
London Blog, Sean Hargrave - Friday, September 11, 2015
Global media deals have transparency and data at their heart rather th ...
- Havas Media Wins $50 Million Realtor Association Account
MAD, Steve McClellan - Thursday, September 10, 2015
The assignment, which comes two months after sibling agency Arnold won t ...
- Investment Firm Source Selects Havas For Media Assignment
MAD, Steve McClellan - Friday, September 4, 2015
Source is a European provider of exchange traded products (ETPs) with almo ...
- Sapient Nitro Wins Tesco Mobile GBP15m Digital And Social Account
Around the Net In MAD London, Sean Hargrave - Friday, September 4, 2015
The account was previously held by Wieden+Kennedy Amsterdam. A spokeswoman for Tes ...
- L'Oreal Seeks London Agencies For Digital And Experiential
Around the Net In MAD London, Sean Hargrave - Friday, September 4, 2015
L'Oreal is on the hunt for UK agencies with digital and experienti ...
- MetLife Selects Argonaut For Global AOR Duties
MAD, Steve McClellan - Thursday, September 3, 2015
The selection follows an agency review that kicked off in March. M ...
- Audi Appoints We Are Social
Around the Net In MAD London, Sean Hargrave - Thursday, September 3, 2015
Audi has appointed We Are Social as its retained strategic and creati ...
- Publicis UK Appointed To 'Reinvigorate' BHS
Around the Net In MAD London, Sean Hargrave - Thursday, September 3, 2015
BHS, the embattled department store chain that was recently sold for GBP ...
- VSA Partners Opens Marvin Windows Account
MAD, Larissa Faw - Wednesday, September 2, 2015
Marvin is shaking things up with its first agency shift in ...
- Kraft Heinz Co. Consolidates $600 Million Media Assignment With Starcom
MAD, Steve McClellan - Friday, August 28, 2015
The newly merged company has consolidated its media agency assignment with Public ...
- Realogy Selects OMD For $115 Million Media Assignment
MAD, Steve McClellan - Thursday, August 27, 2015
The selection comes after a review that began in February. At lea ...
- 3Headed Monster Scoops Up Orange Leaf Account
MAD, Larissa Faw - Monday, August 24, 2015
The Dallas-based agency won the account after a closed review. It wi ...
- Visa Selects Starcom For $200 Million Global Media Duties
MAD, Steve McClellan - Monday, August 24, 2015
The selection comes after a review that began in April. OMD w ...
- WPP's Team Air Wins Global Emirates Airline Account
MAD, Steve McClellan - Thursday, August 13, 2015
Headquartered in London, a new WPP entity called Team Air will le ...
- Cutwater Brews Up Peet's Coffee AOR Assignment
MAD, Larissa Faw - Thursday, August 13, 2015
San Francisco-based Peet's Coffee has named fellow Bay Area-based creative shop Cutwat ...