- Lionsgate Drops MEC For Carat
Around the Net In MAD London, Sean Hargrave - Tuesday, August 11, 2015
Lionsgate, the film distributor, has appointed Carat to handle its media planni ...
- IPG Wins Global LATAM Airlines Group Account
MAD, Steve McClellan - Monday, August 10, 2015
The scope of work includes planning, creative, media, performance, social networks a ...
- TfL Replaces Clear Channel With JCDecaux For "World's Biggest" Bus Shelter Contract
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
JCDecaux will take over what TfL describes as the world's biggest b ...
- Season Of The Pitch: You Can't Win Everything So Don't Try To
MAD, Tom Denford - Thursday, August 6, 2015
There is immense pressure on agencies to catch as many raindrops ...
- WPP's Cavalry And MillerCoors Part Ways
MAD, Steve McClellan - Thursday, August 6, 2015
Cavalry was formed as dedicated agency to service the Coors brand ba ...
- A Collective F*ck Was Just Uttered By Everyone At Coors Light Agency Cavalry Chicago
Mediapsssst, Richard Whitman - Thursday, August 6, 2015
On Thursday afternoon, Cavalry Chicago was given the boot as agency ...
- FCB Garfinkel Wins Lincoln Financial Creative AOR
MAD, Steve McClellan - Wednesday, August 5, 2015
The selection came after a three month review, managed by Ark Advisor ...
- TVGla Lands Digital Duties For Gruppo Campari
MAD, Larissa Faw - Wednesday, August 5, 2015
The LA-based agency has been selected to handle digital marketing responsibilities f ...
- Lidl Appoints Starcom To GBP70m Media Account
Around the Net In MAD London, Sean Hargrave - Wednesday, August 5, 2015
Starcom won the account following a competitive pitch involving five agencies, includi ...
- Why And How P&G Culled Its Agency Roster By 40%
Around the Net In MAD London, Sean Hargrave - Monday, August 3, 2015
Procter & Gamble (P&G) has cut the number of agencies it wor ...
- Virgin Active Seeks New Creative Agency
Around the Net In MAD London, Sean Hargrave - Monday, August 3, 2015
Virgin Active, the gym chain, is believed to be speaking to thr ...
- UM Wins Coca-Cola's $400 Million Media Assignment
MAD, Steve McClellan - Friday, July 31, 2015
The longtime incumbent on the business was Publicis Groupe's MediaVest, which participat ...
- Center Parcs Seeks CRMAgency
Around the Net In MAD London, Sean Hargrave - Friday, July 31, 2015
The holiday company, which was recently sold for GBP2.4 billion, is speaki ...
- Netflix Looks For UK Ad Agency
Around the Net In MAD London, Sean Hargrave - Thursday, July 30, 2015
Netlfix has contacted creative agencies directly with a brief. Previous shows commission ...
- Otis Spunkmeyer Selects Nail Communications To Help Sell Cookies To Consumers
MAD, Larissa Faw - Wednesday, July 29, 2015
This is the brand's first business-to-consumer effort. In the past, the cook ...
- Wieden+Kennedy London Wins Global Nurofen Account
Around the Net In MAD London, Sean Hargrave - Monday, July 27, 2015
The incumbent is Havas Worldwide, which pitched for the account along wi ...
- WPP's Maxus Wins Daily Mail's UK And US Media Account
Around the Net In MAD London, Sean Hargrave - Friday, July 24, 2015
The decision ends Starcom Mediavest Group's 18-year relationship with DMGT, which ...
- Maurice Levy: 'Festival Of Reviews' Not Cheap
MAD, Larissa Faw - Thursday, July 23, 2015
Publicis Groupe CEO Maurice Levy told analysts Thursday that participating in t ...
- MediaCom Handed GBP15m Betfair European Media Account
Around the Net In MAD London, Sean Hargrave - Thursday, July 23, 2015
The incumbent is the Havas Media Group-owned Arena, which is understood ...
- Havas Helia Awarded Customer Engagement Brief By Regus
Around the Net In MAD London, Sean Hargrave - Tuesday, July 21, 2015
Havas Helia has been tasked with creating a global customer engagement strate ...
- Virgin Active Calls Media Review
Around the Net In MAD London, Sean Hargrave - Friday, July 17, 2015
The incumbent on the media account, estimated to be worth GBP3 millio ...
- Just Eat Hands GBP6m Media Brief to M/SIX
Around the Net In MAD London, Sean Hargrave - Friday, July 17, 2015
Havas Media is the incumbent on the business, having held the accou ...
- Arranged Marriages: Digital Marketing's Dirty Secret Prompting So Many Reviews
London Blog, Sean Hargrave - Friday, July 17, 2015
Data and transparency are key to the calling of so many glob ...
- BSSP Lands NatureMade Business
MAD, Larissa Faw - Thursday, July 16, 2015
Butler, Shine, Stern & Partners (BSSP) has been selected by Pharmavite ...
- Carmichael Lynch Wins Sierra Trading Post Ad Account
MAD, Steve McClellan - Thursday, July 16, 2015
There was no incumbent. Sierra Trading Post was purchased by The T ...
- BBH Snags GrubHub's Seamless Business
Mediapsssst, Richard Whitman - Thursday, July 16, 2015
There's probably not one of you who isn't familiar with Seamless, th ...
- First Utility Reviewing Creative Brief
Around the Net In MAD London, Sean Hargrave - Thursday, July 16, 2015
First Utility, the largest challenger to the "big six" energy suppliers, ...
- Winning A Media Agency Review
MAD, Mike Drexler - Tuesday, July 14, 2015
The agency CEO should always lead the agency review meeting. That doesn ...
- GSK Launches $1Billion-Plus Global Media Review
MAD, Steve McClellan - Monday, July 13, 2015
The review comes amid a record year for formal media assessments, wi ...
- Eurostar Consolidates Media Duties With Dentsu Aegis Network
MAD, Steve McClellan - Monday, July 13, 2015
Eurostar had already worked with Dentsu-Aegis Network's 360i for SEO services. T ...