- Cruise Line Seeks Agency That Can Make Cruise Ship Horror Stories Go Away
Mediapsssst, Richard Whitman - Monday, July 13, 2015
The cruise ship industry has been a bit plagued by mishaps su ...
- GSK Reviews $1bn Global Media Agency Roster
Around the Net In MAD London, Sean Hargrave - Monday, July 13, 2015
GlaxoSmithKline (GSK) is reviewing its $1bn global media agency roster in ...
- David Llloyd Moves GBP6.5m Planning And Buying Account To Blue 449
Around the Net In MAD London, Sean Hargrave - Monday, July 13, 2015
Blue 449, the Publicis Groupe agency formerly known as Walker Media, w ...
- SMG Flies Away With Etihad Airlines Group Media AOR
MAD, Larissa Faw - Thursday, July 9, 2015
Starcom Mediavest Group (SMG) has been named Global Media Agency for Etih ...
- Olive Garden Launches Agency Review
MAD, Steve McClellan - Wednesday, July 8, 2015
Grey, the restaurant chain's lead creative agency for 30 years, will participa ...
- DLKW Lowe Wins Samaritans Brief
Around the Net In MAD London, Sean Hargrave - Tuesday, July 7, 2015
The process was handled directly by the charity, and there was ...
- Bud Light Taps W+K For Lead Creative Chores
MAD, Steve McClellan - Thursday, July 2, 2015
Anheuser-Busch brand Bud Light has selected Wieden+Kennedy as its new lead agenc ...
- Vodafone Begins Search For A CRM Agency
Around the Net In MAD London, Sean Hargrave - Thursday, July 2, 2015
The process is being run by AAR and the incumbent is A ...
- Virgin Trains Launches GBP12m Media Review
Around the Net In MAD London, Sean Hargrave - Thursday, July 2, 2015
The move follows Virgin Trains taking over the franchise to run t ...
- Sony Mobile Calls Global Creative Review
Around the Net In MAD London, Sean Hargrave - Thursday, July 2, 2015
The company has issued RFIs, and pitches are due to take pla ...
- Will Rise Of The Programmatic Machines Spell The End For Media Agencies?
London Blog, Sean Hargrave - Thursday, July 2, 2015
Will brands go direct to market and ditch agencies? Will programmatic tu ...
- Media Agency Reviews-Ad Tech Buyer Beware
MAD, Joe Germscheid - Monday, June 29, 2015
It's hard to keep up with all of the major brands reviewi ...
- Personal Capital Names Hub AOR
MAD, Larissa Faw - Thursday, June 25, 2015
The financial/technology company wants to raise its awareness and has named H ...
- Mediavest Brews Up Keurig Green Mountain Media AOR
MAD, Larissa Faw - Wednesday, June 24, 2015
Keurig Green Mountain has named Mediavest its new Media AOR, responsible f ...
- Multiple Reviews Due To Changing Agency-Brand Relationship, Mondelez Says
Around the Net In MAD London, Sean Hargrave - Wednesday, June 24, 2015
At Cannes this week, Mondelez's chief media officer Bonin Bough said multip ...
- Multiple Media Reviews -- New Relationships, Or The Start Of Celibacy?
London Blog, Sean Hargrave - Wednesday, June 24, 2015
Major media reviews are the talk of Cannes this week. While th ...
- Royal Mail HIres M&C Saatchi For Consumer Campaign
Around the Net In MAD London, Sean Hargrave - Thursday, June 18, 2015
Royal Mail has appointed M&C Saatchi to create its first consumer campai ...
- Mediahub Wins Royal Caribbean's NA Media Assignment
MAD, Steve McClellan - Tuesday, June 16, 2015
Royal Caribbean spent about $75 million on ads last year, according ...
- Heineken And Wieden+Kennedy Part Ways After Five Years
Around the Net In MAD London, Sean Hargrave - Tuesday, June 16, 2015
The brewing giant has worked with Wieden+Kennedy since 2010. The agency's Amsterda ...
- StrawberryFrog Named U.S. AOR For Sun Trust Banks
MAD, Larissa Faw - Monday, June 15, 2015
StrawberryFrog will lead SunTrust's strategic and creative work for the overall bra ...
- Lucky Generals Selected As Twitter's First UK Retained Creative Agency
Around the Net In MAD London, Sean Hargrave - Monday, June 15, 2015
The social media site selected the two-year-old agency after a pitch th ...
- PHD Selected As Twitter's First Retained Media Agency
Around the Net In MAD London, Sean Hargrave - Monday, June 15, 2015
Twitter has named Omnicom's PHD as its first retained media agency ...
- Tesco Consolidates Trade And Tactical Ad Work With BBH
Around the Net In MAD London, Sean Hargrave - Friday, June 12, 2015
Alongside its existing creative remit on the retailer's brand, BBH will n ...
- Vizeum Wins Weetabix's GBP14m Media Business
Around the Net In MAD London, Sean Hargrave - Friday, June 12, 2015
The appointment ends Weetabix's ten-year relationship with Blue 449 (formerly Walker Medi ...
- Thetrainline.com Selects Anomaly As Lead Creative Agency
Around the Net In MAD London, Sean Hargrave - Thursday, June 11, 2015
Thetrainline.com, the online rail bookings site, has named Anomaly as its le ...
- Mondelez Latest To Jump On The Media Pitch Bandwagon With $2 Billion Review
MAD, Steve McClellan - Thursday, June 4, 2015
As expected, package-goods giant Mondelez has joined the pack of global markete ...
- Red Tettemer O'Connell + Partners Lands Honest Kitchen
MAD, Larissa Faw - Thursday, June 4, 2015
The first work under this new partnership is expected to debut ...
- Dentsu Aegis And SMG To Go Head To Head In Mondelez Global Review
Around the Net In MAD London, Sean Hargrave - Thursday, June 4, 2015
Mondelez International, the owner of Cadbury and Oreo, has kicked off ...
- The six (and only six) reasons to call a media pitch in 2015
MAD, Tom Denford - Wednesday, June 3, 2015
If you are thinking of holding a pitch for your media accoun ...
- VW Plans Global Media Review
Around the Net In MAD London, Sean Hargrave - Tuesday, June 2, 2015
Volkswagen, the German carmaker, has launched a review of its global med ...