- 'If You're Not Learning Programmatic, You Won't Have A Job In The Next Two Years'
RTBlog, Tobi Elkin - Tuesday, August 23, 2016
At the Programmatic Insider Summit in Lake Tahoe, there are many sma ...
- Microsoft Taps SNL Talent Colin Jost To Host Bing Awards
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 22, 2016
Bing Ads on Monday announced the "shortlist" of agency winners for i ...
- Four Things You Can Do To Become More Creative
Mediapsssst, Richard Whitman - Sunday, August 21, 2016
First up take a bath. That's right. Hop in the tub.Next, sh ...
- DigitasLBi Appoints Emily Macdonald Head Of Programmatic
Around the Net in Real-Time, Tobi Elkin - Friday, August 19, 2016
DigitasLBi has named Emily Macdonald as head of programmatic, a newly creat ...
- The Agency-Brand Paths For Augmented And Virtual Reality
Connected Thinking, Chuck Martin - Thursday, August 18, 2016
Virtual reality and augmented reality may be traveling in the same bas ...
- Corona Extra's New Emoji Campaign
MAD, Larissa Faw - Thursday, August 18, 2016
The campaign targets Twitter users over age 21 who use iconic summ ...
- OK, Yeah, More Women Promoted to Creative Director Positions
Mediapsssst, Richard Whitman - Thursday, August 18, 2016
McCann New York has announced that it has promoted Susan Young a ...
- Ping Pong For Good: Ad Tech And Ad Agencies Raise Funds For Charity
RTBlog, Tobi Elkin - Friday, August 19, 2016
More than 230 ad-tech and ad-agency professionals participated in the "Battle ...
- Merkle Releases Google Shopping PLA Playbook
SearchBlog, Laurie Sullivan - Friday, August 19, 2016
Shopping ads grew significantly during the past few years, with product listi ...
- Dentsu Reports First-Half Organic Growth Of 7.2%
MAD, Steve McClellan - Wednesday, August 17, 2016
Organic growth in the Americas region was a lackluster 0.3% for t ...
- OMD Names Doug Rozen Chief Digital And Innovation Officer
MAD, Steve McClellan - Wednesday, August 17, 2016
Rozen joins OMD following four years as Chief Innovation Officer and SVP/Gener ...
- Canadian Women Award Gold, Silver And Bronze To Best Olympic Ads
Mediapsssst, Richard Whitman - Wednesday, August 17, 2016
Canadian agency Harbinger Communications decided to query Canadian women on which Olymp ...
- McCann's Villanueva Jumps To Walton Isaacson For New Top Strategy Post
MAD, Steve McClellan - Wednesday, August 17, 2016
Based at Walton Isaacson's New York office, Villanueva will work across t ...
- Young Americans View Online Shopping As Daily Ritual
MAD, Larissa Faw - Tuesday, August 16, 2016
Half of U.S. shoppers ages 25-34 buy something online at least on ...
- With New Agency, Moen Launches 'Buy It For' Campaign
MAD, Larissa Faw - Tuesday, August 16, 2016
The new shop is Havas Chicago, which won the account late la ...
- Beat The Heat Italian Style
MAD, Steve McClellan - Tuesday, August 16, 2016
RPM Advertising has created the "Italian For Summer" campaign to promote Terla ...
- Project Acquires PR Shop Praytell
MAD, Steve McClellan - Tuesday, August 16, 2016
"We have wanted to add a PR agency to our mix f ...
- Former Havas Boss Re-Enters Ad Biz to Head Chicago's HY Connect
Mediapsssst, Richard Whitman - Tuesday, August 16, 2016
Bess will replace HY Connect President Rich Levy who abruptly left aft ...
- VML Expands Office Space In Kansas City
Mediapsssst, Richard Whitman - Tuesday, August 16, 2016
VML, the Kansas City-based agency, has
extended its lease for i ...
- Digital Shop Chemistry Merges With Creative Agency Breensmith
MAD, Steve McClellan - Monday, August 15, 2016
Breensmith co-founders Tim Smith and Chris Breen will serve as President a ...
- New RetailMeNot Campaign From Y&R Focuses On Savings
MAD, Larissa Faw - Monday, August 15, 2016
Research indicates that people don't save because they need to - th ...
- Cracker Barrel Snaps Breakfast 'Y'all Day'
MAD, Larissa Faw - Monday, August 15, 2016
In a move led by its agency, Havas Chicago, Cracker Barrel ...
- Crispin Porter + Bogusky Promotes Four Women To Creative Director
Mediapsssst, Richard Whitman - Monday, August 15, 2016
In an industry that seemingly prides itself on bro culture and possess ...
- Virtual Reality Technical Aspects Seen Lessening As Issue For Agencies
AI & IoT Daily, Chase Martin - Sunday, August 14, 2016
With the immersive nature of VR, brands may have a better opportuni ...
- AARP's New Reach-Out To U.S. Hispanics
MAD, Steve McClellan - Friday, August 12, 2016
The creative, from New York-based d exposito & Partners, will run ...
- Bringing Cold Brew Coffee To The Mainstream
MAD, Larissa Faw - Friday, August 12, 2016
Califia Farms' 'Better Coffee for All' campaign, developed with AOR Erwin Penlan ...
- New York Times Acquires 'Fake' Ad Agency
Mediapsssst, Richard Whitman - Sunday, August 14, 2016
It's not quite as ingenious as Hikea or as juicy as someo ...
- New York Times Acquires 'Fake Love,' Ups Native Ad Services
Publishers Daily, Sara Guaglione - Friday, August 12, 2016
The New York Times Company has acquired marketing agency Fake Love, reinforci ...
- Oliver Paid Less Than A Million For Dare
Around the Net In MAD London, Sean Hargrave - Friday, August 12, 2016
The agency group, whose clients include BMW and Starbucks, paid consideration ...
- Doner Helps Scare Up Viewers For Netflix's 'Stranger Things'
MAD, Larissa Faw - Thursday, August 11, 2016
The promotional effort for the new Netflix original series included a L ...