- Microsoft AI Engineering Expert Joins LoopMe
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 2, 2025
Edward Peterson recently joined LoopMe as SVP of global engineering, from t ...
- 95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds
Performance Marketing Insider, Laurie Sullivan - Friday, August 29, 2025
Despite investments of between $30 billion and $40 billion in enterprise GA ...
- B2B Rising: AI Tool Scales, Automates Emails
Email Insider, Ray Schultz - Thursday, August 28, 2025
The new solution automates B2B email and is based on buying signal ...
- The Wizard Of AI, Google Reimagines 'Oz' Via Vegas Sphere
Media 3.0, Laurie Sullivan - Wednesday, August 27, 2025
The transformation highlights AI's creative potential for advertising without replacing the hum ...
- Data Reveals AI Search Dominance Is False Narrative, So Far
MediaDailyNews, Laurie Sullivan - Wednesday, August 27, 2025
The more data SparkToro founder Rand Fishkin gathers, the more he believ ...
- Living The 'Big Bang' Theory In AI
Performance Marketing Insider, Laurie Sullivan - Thursday, August 28, 2025
Recent data compares the cosmic Big Bang to events in advertising su ...
- Turing 3.0
Media 3.0, Joe Mandese - Wednesday, August 27, 2025
Four out of five consumers say AI now shapes how they "percei ...
- Meta Releases Oakley Smart Glasses With AI, Sport-Centric Functionality
MediaDailyNews, Colin Kirkland - Tuesday, August 26, 2025
Meta's expanded smart glasses partnership with EssilorLuxottica has resulted in the offici ...
- The Next Omnichannel Puzzle Piece: AI Agents as Your Media Co-Pilot
Brand Insider, Melissa Sierra - Tuesday, August 26, 2025
USIM's EVP, Media Integration writes, "Automation speeds up workflows. AI makes th ...
- Perplexity AI Browser Becomes Publishing's New Revenue Stream
MediaDailyNews, Laurie Sullivan - Monday, August 25, 2025
Comet Plus, a subscription service that gives Perplexity users access to premi ...
- xAI Quietly Rescinds 'Public Benefit Corp' In Nevada
MediaDailyNews, Colin Kirkland - Monday, August 25, 2025
xAI has ditched its official status as a public benefit corporation, a ...
- Agentic Ad Platform Launches To Take Advertising To Next Level Of Shopping
MediaDailyNews, Laurie Sullivan - Tuesday, August 26, 2025
Jivox, a data-driven platform that provides personalized digital advertising and marketing experience ...
- Sharing The Wealth: Perplexity Subscription Plan Will Compensate Publishers
Publishing Insider, Ray Schultz - Monday, August 25, 2025
Company says publishers will get the bulk of the revenue from i ...
- United Airlines Real-Time Ad Moments Identified Via AI
Data & Programmatic Insider, Laurie Sullivan - Monday, August 25, 2025
United Airlines and its agency Carat USA used Sightly's AI technology ...
- 3.know: A Conversation With Mix Modeling Pioneer Ed Dittus
Media 3.0, Joe Mandese - Monday, August 25, 2025
"All those moments will be lost in time like tears in rain ...
- Google: How Much Energy AI Uses
MediaDailyNews, Laurie Sullivan - Friday, August 22, 2025
Advertisers concerned about using too much energy or harming the environment throu ...
- Musk Quest For Microsoft AI Software Biz Likely Includes Ads
Performance Marketing Insider, Laurie Sullivan - Monday, August 25, 2025
Elon Musk has introduced Macrohard, a crowdsourced name on X. The mo ...
- The Gen AI Cart: Shoppers More Willing To Let AI Handle Transactions
Email Insider, Ray Schultz - Friday, August 22, 2025
Although consumers are more likely to use Gen AI for shopping, mo ...
- Musk's Near $100B OpenAI Bid Could Complicate Advertising
Performance Marketing Insider, Laurie Sullivan - Friday, August 22, 2025
A bid for $97.4 billion for OpenAI's assets was reportedly discussed betwe ...
- 'Wired' And 'Business Insider' Take Down AI-Generated Articles
Publishers Daily, Ray Schultz - Thursday, August 21, 2025
The writer Margaux Blanchard could be an AI creation. ...
- Inbox Sleuth: AI Is Being Used For Email Deliverability
Email Insider, Ray Schultz - Thursday, August 21, 2025
The new tool was built with the help of AI training, MailGeni ...
- NFL Expands Microsoft Copilot Partnership Following Buccaneers' Campaign
MediaDailyNews, Laurie Sullivan - Wednesday, August 20, 2025
The Tampa Bay Buccaneers used Microsoft Copilot to help with marketing, promotion ...
- Search Found Indexing Grok Chats Too, Same Mistakes As ChatGPT
MediaDailyNews, Laurie Sullivan - Wednesday, August 20, 2025
Human conversations with Grok have surfaced in search results, with content rangi ...
- Brand Websites See Less Traffic, Reddit And Wikipedia Lead ChatGPT Citations
Performance Marketing Insider, Laurie Sullivan - Thursday, August 21, 2025
When a user asks about the best CRM for startups, a bra ...
- An Industry First About Some 'Industry Firsts'
Planning & Buying Insider, Joe Mandese - Thursday, August 21, 2025
I'm not saying my inbox is a representative sample of ad indust ...
- xAI Developing 'Conspiracy Theorist' Companions, And More
MediaDailyNews, Colin Kirkland - Tuesday, August 19, 2025
Several companion model prototypes could soon become available including a doctor, therapis ...
- What Google's AI-Powered Pixel 10 Gives Advertisers
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 20, 2025
NBA star Stephen Curry will support Google's hardware, features and AI servic ...
- The New Sales Engine Runs on AI Search
Brand Insider, Elena MacGurn - Tuesday, August 19, 2025
The SVP of Search at Digitas, National SEO Lead writes "AI use ...
- AI Help For SMBs: An Email Editor That Assists With Writing, Design
Email Insider, Ray Schultz - Tuesday, August 19, 2025
Wix has enhanced its traditional email editor with AI-powered capabilities. ...
- Skai Has 'Avengers' Moment As Klier Joins From Walmart, Sam's Club
MediaDailyNews, Laurie Sullivan - Tuesday, August 19, 2025
Mor Klier has joined Skai to lead the omnichannel marketing platform's commerc ...