- Pure-Play AI Ad Spending Accelerating
MediaDailyNews, Joe Mandese - Wednesday, July 17, 2024
Despite reducing estimates for ad-supported AI agent spending, Wall Street analysts estima ...
- Did Google Performance Falter During A Surge Of Ad Requests?
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 17, 2024
Google appeared to use a backup plan to fulfill bid and ...
- Firm Debuts Display Ad Platform For B2B Brands
Publishers Daily, Ray Schultz - Tuesday, July 16, 2024
Pipeline360 says the platform will help users navigate privacy regulations and t ...
- GenAI For Super-Size Brands: MessageGears Links Up With Snowflake
Email Insider, Ray Schultz - Tuesday, July 16, 2024
The integration with Snowflake Cortex AI will enable users to auto-generate cust ...
- Yandex Split Final, Russian Assets Sold In $5.4B Deal
MediaDailyNews, Laurie Sullivan - Monday, July 15, 2024
Four businesses focused on AI for cloud services, data labeling, self-driving ca ...
- YouTube Music Focusing On Voice Controls To Search For Sound
MediaDailyNews, Colin Kirkland - Monday, July 15, 2024
YouTube Music is the first app to offer the ability for i ...
- Email Flash: Using AI To Reach The Individual Buyer
Email Insider, Ray Schultz - Monday, July 15, 2024
Klaviyo offers a new form of A/B testing and other features ...
- OpenAI Search Is Coming, 'The Atlantic' CEO Says
MediaDailyNews, Laurie Sullivan - Friday, July 12, 2024
"They have not launched the search product, but they have said th ...
- AI Is Flooding The Zone With BS
Media Insider, Kaila Colbin - Friday, July 12, 2024
Consider these self-published books whose covers are riddled with weird typos. ...
- LinkedIn Expands Access To 'Accelerate' AI Campaign Builder
MediaDailyNews, Colin Kirkland - Friday, July 12, 2024
LinkedIn's AI campaign tool is now rolling out to all advertisers. "Accelerat ...
- Amazon Seeks More AI Updates Like Rufus To Outpace Competitors
Performance Marketing Insider, Laurie Sullivan - Friday, July 12, 2024
Have you met Amazon Rufus, an AI shopping assistant now available ...
- CNN Moves Further Into Digital, Amid Layoffs - Will Consumers, Brands Buy In?
TV Watch, Wayne Friedman - Friday, July 12, 2024
CNN is planning a paid-digital subscription service, CEO Mark Thompson says ...
- Omnicom Launches Content Platform ArtBotAI
MAD, Steve McClellan - Wednesday, July 10, 2024
The platform is powered by the holding company's Omni operating system. T ...
- Angi Co-Founder Returns To Spotlight In Ad Campaign
MediaDailyNews, Laurie Sullivan - Thursday, July 11, 2024
Didit Executive Chairman Kevin Lee called Angie Hicks' return to the spotlig ...
- Google AI Overviews Drop In Search, OpenAI ChatGPT Hides Referral Traffic
Performance Marketing Insider, Laurie Sullivan - Thursday, July 11, 2024
Each percentage point of search market share - valued at $1.2 billi ...
- NewsGuard Launches Monitor To Measure AI-Powered Misinformation
Publishers Daily, Ray Schultz - Wednesday, July 10, 2024
Overall, the 10 leading chatbots spread misinformation 30% of the time. ...
- Omnicom 'ArtBot' Will Do For Creative What AI Has Been Doing For Media, So Far
Media 3.0, Joe Mandese - Wednesday, July 10, 2024
It isn't clear how Omnicom's new ArtBotAI differs from other generative ...
- Etsy Campaign, Policy Changes Take Company Back To Its Artisan Roots
MediaDailyNews, Laurie Sullivan - Tuesday, July 9, 2024
Etsy launched an ad campaign Tuesday, along with changes to its polici ...
- Brandtech Mobile Shop Unveils AI Offering, New Leadership
MediaDailyNews, Laurie Sullivan - Wednesday, July 10, 2024
Mobkoi co-founders Quentin and Guillaume Le Pape have returned to the mobi ...
- Parallel Path Selects Shust As AI Director
People on the Move, Fern Siegel - Tuesday, July 9, 2024
Shust will help healthcare clients at the Boulder, Colo. agency navigate ...
- Commerce Advertising Takes Front Seat In Performance
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 10, 2024
Favorite billing models have emerged for commerce advertising as performance takes ...
- Why Google Just Made The Most Detailed Map Of The Human Brain
Media 3.0, Laurie Sullivan - Tuesday, July 9, 2024
Knowing how the brain works can become a Holy Grail for ...
- Microsoft AI-Powered CTV Asset Ad Recommendations On The Way
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 9, 2024
Microsoft Advertising on Tuesday announced AI-powered asset recommendations for video and displa ...
- Keanu Reeves, Palo Alto Networks Confront 'AI' Challenges
MAD, Fern Siegel - Friday, July 5, 2024
The 'John Wick' star highlights the importance of cybersecurity. ...
- Identity Management Puts Email At Its Core
MediaDailyNews, Laurie Sullivan - Monday, July 8, 2024
How difficult will it be to change the perception of an industr ...
- AI Risky Or Not? 21st Century's 'Steam Engine Of The Mind'
Performance Marketing Insider, Laurie Sullivan - Monday, July 8, 2024
Reid Hoffman, co-founder of LinkedIn and partner at venture capital firm Greylo ...
- Axel Springer's Mathias Doepfner Says AI Will Not Cause Job Losses: Report
Publishers Daily, Ray Schultz - Sunday, July 7, 2024
Doepfner insists AI will help publishers do things 'we could never affo ...
- AI Adversary: OpenAI Demands 'New York Times' Story Notes And Memos
Publishing Insider, Ray Schultz - Sunday, July 7, 2024
If the government tried to do this, it would be a cle ...
- Tech Contentment: Brands Are Spending More On Content Marketing
Email Insider, Ray Schultz - Friday, July 5, 2024
B2B tech marketers are pouring resources into content this year, and ma ...
- Alphabet's 'Project Mineral' Winds Down, Licenses Tech To Driscoll's
MediaDailyNews, Laurie Sullivan - Wednesday, July 3, 2024
Alphabet shows how its machine learning, AI, camera and self-driving car technologi ...