- Colin Kaepernick Launches AI-Driven Creator-Publishing Platform
MediaDailyNews, Colin Kirkland - Wednesday, July 24, 2024
Colin Kaepernick is launching Lumi, a startup that will guide creators throu ...
- Microsoft Retrains AI-Based Search, Accommodates Publishers
MediaDailyNews, Laurie Sullivan - Wednesday, July 24, 2024
Microsoft has made important changes as it transitions to AI-supported search ...
- Taboola Unveils AI Tool For Audience Development
Publishers Daily, Ray Schultz - Wednesday, July 24, 2024
The new product combines AI-powered personalization capabilities, the company says. ...
- Code and Theory Taps LaRose And Clark To Jointly Run Retooled Production Ops
MAD, Steve McClellan - Tuesday, July 23, 2024
The move comes as AI is revolutionizing content production services with clien ...
- Meta Automatically Suggests Offers In Ads
MediaDailyNews, Colin Kirkland - Tuesday, July 23, 2024
Meta is introducing a new hands-off way for marketers to include a ...
- Meta Launches New AI Model, Strengthens Partnership With Nvidia
MediaDailyNews, Colin Kirkland - Tuesday, July 23, 2024
Llama 3.1, created in partnership with Nvidia, is available in three uniq ...
- Is Alphabet Adjusting To Google As Its Biggest Competitor?
MediaDailyNews, Laurie Sullivan - Monday, July 22, 2024
Alphabet will release earnings Tuesday, and advertisers will be listening for informati ...
- Google, Meta Compete Over Ray-Ban Smart Glasses Partnership
MediaDailyNews, Colin Kirkland - Monday, July 22, 2024
Google has approached EssilorLuxottica about integrating its Gemini AI into future sma ...
- Conde Nast Warns Perplexity About Alleged Content Scraping: Report
Publishers Daily, Ray Schultz - Monday, July 22, 2024
Conde Nast sent a cease-and-desist letter to search-engine startup Perplexity, warning ...
- The Biggest Small Technology Firm Advertisers Might Not Know - But Will
Data & Programmatic Insider, Laurie Sullivan - Monday, July 22, 2024
Appointing Adam Kline as North America CEO triggered the next phase ...
- X Launches Ads For Trending Events
MediaDailyNews, Colin Kirkland - Friday, July 19, 2024
X is introducing "Trend Genius" ads, which utilize AI to deploy "hyper-releva ...
- Reddit Heats Up Major Sports League Partnerships With Ads, Fan Posts
Performance Marketing Insider, Laurie Sullivan - Monday, July 22, 2024
Deals with the NFL, NBA, MLB, NASCAR and PGA Tour will bri ...
- Google Provides New Tech To Team USA, NBCU
MediaDailyNews, Laurie Sullivan - Thursday, July 18, 2024
Google has announced a commitment to sponsor and bring its innovative technolo ...
- Google, Microsoft, OpenAI, Others Launch Coalition For Secure AI
MediaDailyNews, Laurie Sullivan - Friday, July 19, 2024
Major tech companies have formed an industry group intended to enhance securi ...
- How NBCU, Google Deal Could Change Television
Performance Marketing Insider, Laurie Sullivan - Friday, July 19, 2024
NBCUniversal's partnership with Google could change the direction of television through experimen ...
- Menlo Ventures Forms $100M AI Fund, Takes Page From 2008 Apple Deal
MediaDailyNews, Laurie Sullivan - Wednesday, July 17, 2024
Anthropic's Claude AI models will help one of the company's investors ...
- Microsoft Updates Plans For Performance Max
Performance Marketing Insider, Laurie Sullivan - Thursday, July 18, 2024
Microsoft execs at a recent online meeting with brands spoke about ...
- Arm & Hammer Offers AI Tool To Increase Cat Adoptions
Marketing Daily, Tanya Gazdik - Wednesday, July 17, 2024
The AI photos reveal the unique personalities of shelter cats in wa ...
- Pure-Play AI Ad Spending Accelerating
MediaDailyNews, Joe Mandese - Wednesday, July 17, 2024
Despite reducing estimates for ad-supported AI agent spending, Wall Street analysts estima ...
- Did Google Performance Falter During A Surge Of Ad Requests?
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 17, 2024
Google appeared to use a backup plan to fulfill bid and ...
- Firm Debuts Display Ad Platform For B2B Brands
Publishers Daily, Ray Schultz - Tuesday, July 16, 2024
Pipeline360 says the platform will help users navigate privacy regulations and t ...
- GenAI For Super-Size Brands: MessageGears Links Up With Snowflake
Email Insider, Ray Schultz - Tuesday, July 16, 2024
The integration with Snowflake Cortex AI will enable users to auto-generate cust ...
- Yandex Split Final, Russian Assets Sold In $5.4B Deal
MediaDailyNews, Laurie Sullivan - Monday, July 15, 2024
Four businesses focused on AI for cloud services, data labeling, self-driving ca ...
- YouTube Music Focusing On Voice Controls To Search For Sound
MediaDailyNews, Colin Kirkland - Monday, July 15, 2024
YouTube Music is the first app to offer the ability for i ...
- Email Flash: Using AI To Reach The Individual Buyer
Email Insider, Ray Schultz - Monday, July 15, 2024
Klaviyo offers a new form of A/B testing and other features ...
- OpenAI Search Is Coming, 'The Atlantic' CEO Says
MediaDailyNews, Laurie Sullivan - Friday, July 12, 2024
"They have not launched the search product, but they have said th ...
- AI Is Flooding The Zone With BS
Media Insider, Kaila Colbin - Friday, July 12, 2024
Consider these self-published books whose covers are riddled with weird typos. ...
- LinkedIn Expands Access To 'Accelerate' AI Campaign Builder
MediaDailyNews, Colin Kirkland - Friday, July 12, 2024
LinkedIn's AI campaign tool is now rolling out to all advertisers. "Accelerat ...
- Amazon Seeks More AI Updates Like Rufus To Outpace Competitors
Performance Marketing Insider, Laurie Sullivan - Friday, July 12, 2024
Have you met Amazon Rufus, an AI shopping assistant now available ...
- CNN Moves Further Into Digital, Amid Layoffs - Will Consumers, Brands Buy In?
TV Watch, Wayne Friedman - Friday, July 12, 2024
CNN is planning a paid-digital subscription service, CEO Mark Thompson says ...