- Will Conversational Search Change Ad Targeting For Brands?
Media Insider, Dave Morgan - Thursday, July 27, 2023
It's clear that search will no longer be only about typing ...
- Adjusting The Backward Thinking Around AI
Performance Marketing Insider, Laurie Sullivan - Thursday, July 27, 2023
Marketers have a missed opportunity in what Boathouse President John Connors cal ...
- Microsoft, Dentsu Strengthen AI Innovation Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 26, 2023
Dentsu has launched enterprise-wide access to Microsoft Azure OpenAI technologies, enabling employe ...
- OpenAI Text Classifier Shuttered Based On Low Accuracy Rate
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 26, 2023
Apparently it's a little more difficult than first thought to identify te ...
- Shopify Unveils AI-Powered Email Marketing Tool
Around the Net in Email, Ray Schultz - Wednesday, July 26, 2023
Shopify Inc. today introduced Sidekick, an artificial intelligence chatbot that can he ...
- Medium-Sized Businesses Embrace AI, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, July 26, 2023
Almost three-quarters of owners of medium-sized businesses say their marketing is n ...
- Coca-Cola Takes AI Coke Studio On Tour
Marketing Daily, Danielle Oster - Tuesday, July 25, 2023
Combining various AI elements, the Coke Studio activation lets fans at mus ...
- Google Display, Dynamic Search Ads Roll Into AI Performance Max
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 25, 2023
Dynamic Search Ads and Google Display Ads campaign upgrades are open ...
- Alphabet Advertising Rebounds, CFO Becomes President/Chief Investment Officer
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 25, 2023
Alphabet's Q2 revenue rose 7% to $74.6 billion vs. the previous yea ...
- OpenAI Seeks Dismissal Of Radio Host's Libel Lawsuit
Digital News Daily, Wendy Davis - Monday, July 24, 2023
AI company OpenAI is urging a judge to throw out radio ho ...
- The Challenge In Regulating AI
Media Insider, Gord Hotchkiss - Tuesday, July 25, 2023
It's like repainting the deck railings on the Titanic the day befo ...
- Amazon, Google, Meta, Walmart Ad Spend Rises, With YouTube Surging 31%
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 25, 2023
Ad spend grew across many major digital platforms that Tinuiti supports. Fashi ...
- Twitter Rebrands To 'X,' Begins Transformation To 'Everything App'
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 24, 2023
Twitter has officially rebranded to "X" after owner Elon Musk changed i ...
- The Woman Leading Google Ads Search, Shopping, Maps Talks GAI, Personal Development
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 25, 2023
Vidyha Srinivasan, VP and GM of Google Ads, wanted to become ...
- The AI Stretch: Brands Are Embracing It, But Think They Need More Training
Email Insider, Ray Schultz - Monday, July 24, 2023
A majority of marketers believe the government should regulate AI, but th ...
- AtData Launches Email List Monitoring Tool
Email Marketing Daily, Ray Schultz - Monday, July 24, 2023
The new offering protects brands against toxic emails and keeps them o ...
- Marc Benioff Says Users And Governments Must Work Together To Control AI
Email Marketing Daily, Ray Schultz - Monday, July 24, 2023
The Salesforce CEO says nobody wants a 'Hiroshima moment' to understand t ...
- Google: What Is A Red Team?
Performance Marketing Insider, Laurie Sullivan - Monday, July 24, 2023
"We've already seen early indications that investments in AI expertise and capabiliti ...
- Amazon, Google, Meta, Microsoft Agree To AI Safeguards Urged By White House
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 21, 2023
The Biden administration reached a deal with big tech companies Amazon, Googl ...
- Ionos Offers Email Creation Platform For SMBs
Email Marketing Daily, Ray Schultz - Friday, July 21, 2023
Small firms can use a drag-and-drop editor to create newsletters and oth ...
- Google Tests AI Tool For Journalists: Report
Publishers Daily, Ray Schultz - Thursday, July 20, 2023
A tool that uses AI to generate news stories is being test ...
- GAI Skill Gap Is Biggest Barrier To Entry For Marketers, Gartner Finds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 20, 2023
Gartner data released Thursday shows the top barriers to the adoption ...
- Few Firms Are At High Levels Of Customer Understanding, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, July 20, 2023
Few firms use identity resolution to unite data signals in a sing ...
- OpenAI Partners With American Journalism Project, Provides $5 Million
Publishers Daily, Ray Schultz - Wednesday, July 19, 2023
The funding will support local news organizations seeking to deploy AI technolog ...
- Meta, Microsoft Expand AI Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 19, 2023
The expanded partnership, announced with the release of the new large langua ...
- Apple Is Working On AI Tool To Challenge OpenAI And Google: Report
Around the Net in Email, Ray Schultz - Wednesday, July 19, 2023
Apple is developing an artificial intelligence tool to challenge OpenAI and Googl ...
- Qualtrics Unveils AI Tool, Says It Will Invest $500M In AI
Email Marketing Daily, Ray Schultz - Wednesday, July 19, 2023
The new solution, XM/os2, leverages the firm's database of human emotion ...
- Salesforce Offers New Generative AI Capabilities
Email Marketing Daily, Ray Schultz - Wednesday, July 19, 2023
Sales teams can use the Sales GPT to send tailored emails ...
- NewsGuard Launches 'Made-For-Advertising' Service In Response To ANA Study
MediaDailyNews, Joe Mandese - Wednesday, July 19, 2023
NewsGuard also released new data showing the number of AI-generated news sit ...
- Omnicom's Wren On Hollywood Strikes: We're Prepared To Go Down Other Roads
MediaDailyNews, Joe Mandese - Wednesday, July 19, 2023
If Hollywood's writers and actors are looking for any love from Madis ...