- Report: Radio Still A Good Way To Sell Cars
Marketing Daily, Karl Greenberg - Tuesday, August 31, 2010
"What radio does is encourage dialogue with listeners, and there is ...
- Feds Propose Grading Cars For Fuel Economy, Emissions
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 31, 2010
The Environmental Protection Agency and the Transportation Department have jointly proposed assigni ...
- Fiat Dealers May Get Alfas, Too
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 31, 2010
...
- Chrysler Pitches Fiat To Its Dealers
Marketing Daily, Karl Greenberg - Monday, August 30, 2010
"At this point we are looking for separate showrooms only; down t ...
- Home Depot Joins Battle Of The Bands
Marketing Daily, - Monday, August 30, 2010
The competition and event has over 40 HBCU marching bands competing ...
- Focus Will Be Focal Point Of Ford's Forthcoming Marketing
Around the Net In Brand Marketing, Thom Forbes - Monday, August 30, 2010
Jim Farley, head of Ford's global marketing, says his biggest challenge ...
- Edmunds Predicts Dip In August Sales Over July
Marketing Daily, Karl Greenberg - Friday, August 27, 2010
An exception is Chrysler, which had a near-death experience last year a ...
- Farm Accident Claims Life Of BMW Marketing VP
Marketing Daily, Karl Greenberg - Friday, August 27, 2010
Jack Pitney was about to be shifted from the top marketing sp ...
- Mitsubishi Promotes Outlander With Trip To Tokyo
Marketing Daily, - Friday, August 27, 2010
It involves logging onto Mitsubishi's fan page on facebook for a chan ...
- AutoTrader Extends 'Heart & Mind'
Marketing Daily, - Friday, August 27, 2010
The Atlanta-based division of Cox Communications will also increase its exposure ...
- Who Has An MP3 Player In The Car?
Marketing Daily, - Friday, August 27, 2010
Top 10 DMAs in which reside adults whose most recent automobile purchase/lea ...
- Infiniti Wins An Emmy In NBC/Academy Deal
Marketing Daily, Karl Greenberg - Thursday, August 26, 2010
The automaker, whose U.S. offices are in Nashville, Tenn., has inked ...
- AutoTrader Classics Hits TV To Tout Print Pubs
Marketing Daily, Karl Greenberg - Thursday, August 26, 2010
The "Fuel Your Passion" campaign centers on a 30-second broadcast spot th ...
- Nissan Says Leaf Is More Than Just A Car
Marketing Daily, Karl Greenberg - Wednesday, August 25, 2010
While the campaign makes the electric Leaf vehicle halo for the enti ...
- Nissan VP-Marketing Jon Brancheau Dishes The News
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 25, 2010
Jon Brancheau, who has been Nissan's marketing chief for three months, evident ...
- Infiniti, NBC Drive Into Emmy Telecast
Around the Net In Media, Fern Siegel - Wednesday, August 25, 2010
Infiniti and NBC are putting the finishing touches on a custom advertisi ...
- Ford Tops Super Bowl Ads With Facebook Reveal
Marketing Daily, Karl Greenberg - Tuesday, August 24, 2010
"While it's unclear what Ford paid for the Facebook reveal, I'm confide ...
- NBC Drives Emmy With Infiniti Spots, 'Community' Participation
MediaDailyNews, David Goetzl - Tuesday, August 24, 2010
This year, NBC will try to capitalize on the Emmy home fie ...
- Some Chrysler Dealers Hitting The Brake Pedal On Fiat
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 24, 2010
Chrysler and partner/parent Fiat hope the subcompact Fiat 500 becomes a sal ...
- GM Will Take Performance To Smaller Vehicles
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 24, 2010
General Motors is considering expanding its performance line to its small ca ...
- Toyota Goes Green For Prius Party
Marketing Daily, - Friday, August 20, 2010
Toyota, which ran a two-week contest, has announced the 10 finalists vyi ...
- August Auto Sales Will Stay The Course
Marketing Daily, - Friday, August 20, 2010
The firm predicts August new-vehicle retail sales will be 857,000 units, whi ...
- Radio Revenues Rebound in 2Q, Auto Ads Up
MediaDailyNews, Erik Sass - Friday, August 20, 2010
Radio advertising enjoyed a significant recovery in the second quarter of 201 ...
- Exodus From Hyundai to GM Continues With Chris Perry
Marketing Daily, - Thursday, August 19, 2010
Joel Ewanick has done it again. Faster than a speeding Corvette, GM ...
- Cadillac Aims CTS Coupe At BMW, Mercedes
Marketing Daily, Karl Greenberg - Thursday, August 19, 2010
"In the past, it might have taken I don't how many meetin ...
- Mini Taking Its Battle Vs. Rivals To The Max
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 19, 2010
The British brand is going less-mini, introducing Countryman, a crossover SUV th ...
- Who Trades In Their Cars?
Marketing Daily, - Wednesday, August 18, 2010
Top 10 DMAs in which reside adults whose most recent automobile purchase/lea ...
- No More Chimpanzee-Business From Dodge
Marketing Daily, - Wednesday, August 18, 2010
Besides taking the ad off the air, Dodge said it stopped ...
- Volkswagen Takes Family Road Trip with TLC
Marketing Daily, Karl Greenberg - Wednesday, August 18, 2010
Volkswagen will bookend the a webisode series with 30-second Routan TV spo ...
- BET, NASCAR Drive Reality Competition
MediaDailyNews, - Wednesday, August 18, 2010
BET Networks and NASCAR are joining on a reality competition series, whe ...