- Chevrolet Taps John Legend Tune For Impala
Raw, Karl Greenberg - Thursday, June 20, 2013
Chevrolet's total redesign of the Impala is "Made to Love." The na ...
- Volkswagen Admits China Miscalculations
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 19, 2013
Volkswagen has admitted it lost its way in China, where it sel ...
- Tennessee Pitches Woo To Chrysler
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 19, 2013
Might Chrysler soon be "Imported from Tennessee"? Yes, if Tennessee seduces t ...
- Chevrolet's Fleck Talks Northeast Strategy
Marketing Daily, Karl Greenberg - Tuesday, June 18, 2013
Bill Fleck, Chevy's Northeast regional marketing manager, has a lot of wo ...
- Chrysler Goes Kicking And Screaming To Recall
Marketing Daily, Karl Greenberg - Tuesday, June 18, 2013
Chrysler Group LLC and the National Highway Traffic Safety Administration (NHTSA) ha ...
- Fiat Ponders Future Products
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 18, 2013
Fiat is getting bigger with the new four-door 500L. Where next? T ...
- Kia Back To Rock At Vans
Marketing Daily, Karl Greenberg - Monday, June 17, 2013
At the tour, which hits 39 U.S. cities, the brand gets bo ...
- Ford To Cut Factory CO2 30% By 2025
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 17, 2013
Ford Motor Co. aims to reduce the CO2 output of its glob ...
- Fisker's Car Brings Bad Karma
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 17, 2013
Fisker's Karma hybrid sports sedan is beautiful but perhaps doomed. Fisker Automotiv ...
- Apple Wants A Slice Of Telematics. Will Cars Assent?
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 17, 2013
At its developers' conference last week, Apple said it plans to mo ...
- Mercedes-Benz Betting On E Class
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 14, 2013
Auto manufacturers are flooding the market with a wide range of offerin ...
- Chevrolet's Campbell: Racing On Sunday Still Sells
Marketing Daily, Karl Greenberg - Thursday, June 13, 2013
Chevy showed dealers the Impala-based SS sedan, the new Stingray, Silverado pick ...
- Toyota Tops Global Green
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 13, 2013
Toyota has once again been picked as the world's greenest brand, accordi ...
- AutoPacific: Buick And Cadillac Top Brands
Marketing Daily, Karl Greenberg - Wednesday, June 12, 2013
Auto consultancy Tustin, Calif.-based AutoPacific reports in its 17th annual Vehicle Satisfacti ...
- AAA Study Says Siri Drives Us To Distraction
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 13, 2013
The gist of a report from the American Automobile Association on t ...
- Speech-To-Text Media Still Dangerous For Drivers
MediaDailyNews, Erik Sass - Wednesday, June 12, 2013
While speech-to-text systems in cars might seem safe and convenient, in reali ...
- GM Taps Chan For Digital
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 12, 2013
General Motors has launched its 4G WiFi service plan. It wants servi ...
- Cadillac Going Rogue, With New Agency
Marketing Daily, Karl Greenberg - Tuesday, June 11, 2013
Kind of like Lincoln Motor's Hudson Rouge, or Hyundai's Innocean USA, t ...
- Chevy Signs On With U.S. Soccer
Marketing Daily, Karl Greenberg - Tuesday, June 11, 2013
In addition to having a multi-year deal with super-team Manchester United th ...
- Mobile Commerce & the World of Car Dealers
MobileShopTalk, Chuck Martin - Wednesday, June 12, 2013
Mobile commerce is seeping into all corners of shopping, no matter t ...
- Now It's Pontiac's Turn
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 11, 2013
After firing salvos at Chrysler, NHTSA aims canons at GM. Federal safe ...
- Europeans Want More From Stores Than U.S. Shoppers
Marketing Daily, Sarah Mahoney - Monday, June 10, 2013
"While U.S. retailers lead the way in terms of deploying in-store digit ...
- Ford Gets The 'Need' For Mustang
Marketing Daily, Karl Greenberg - Monday, June 10, 2013
Via a deal with DreamWorks Studios, Ford will launch an integrated campai ...
- Mitsubishi Dangles Outlander Above Grand Canyon
Marketing Daily, Karl Greenberg - Monday, June 10, 2013
Mitsubishi is sponsoring Discovery's "Skywire Live" in which Nik Wallenda tightropes acro ...
- Mitsubishi Dangles Outlander Above Grand Canyon
MediaDailyNews, Karl Greenberg - Monday, June 10, 2013
Mitsubishi is sponsor the live broadcast of "Skywire Live" on Discovery. N ...
- Automakers Go Telematics Wild!
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 10, 2013
Telematics gone mad! Automakers are vying to out-cloud each other: In ju ...
- Ram Rides Into Smallville For 'Man Of Steel'
Marketing Daily, Karl Greenberg - Friday, June 7, 2013
Ram is unveiling a "Man of Steel" show truck at the movie ...
- Ford Mustang In "Need For Speed"
Raw, Karl Greenberg - Monday, June 10, 2013
Motor is putting the 2014 Mustang into DreamWorks Studios "Need for Spee ...
- GM Offers Free Maintenance
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 7, 2013
General Motors is offering services with all 2014 model year products th ...
- Airstream Wants You To 'Live Life Riveted'
Marketing Daily, Karl Greenberg - Thursday, June 6, 2013
The effort, via Sausalito, Calif.-based Skadaddle Media, comprises a video, consumer manifes ...