- For V-Day, Ford Mustang Plays Blind-Date Prank
Marketing Daily, Sarah Mahoney - Tuesday, February 10, 2015
You know what your typical self-satisfied guy could use more of ...
- Toyota Urges Parents To Take Safe Driving Pledge For Teen Driving Safety
Out to Launch, Amy Corr - Wednesday, February 11, 2015
Toyota launched an online campaign to support teen-driving safety. TeenDrive365 shows t ...
- Vauxhall Corsa Drives The Alphabet In Latest Ad
Out to Launch, Amy Corr - Wednesday, February 11, 2015
Vauxhall Corsa has launched a 60-second spot that illustrates the versatility a ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, February 11, 2015
Ford's hidden camera "Speed Dating Prank," where unsuspecting guys went on ...
- Jeep Covers All Terrain With NBCUniversal Partnership
Marketing Daily, Karl Greenberg - Monday, February 9, 2015
The company, which ran a kickoff commercial during the Super Bowl abo ...
- Honda Launches Hispanic Effort For CR-V Compact SUV
Marketing Daily, Karl Greenberg - Friday, February 6, 2015
The effort by Honda's AOR for the Hispanic market, Orc, comprises digita ...
- 12% Use Mobile for Big Ticket Purchases
MobileShopTalk, Chuck Martin - Friday, February 6, 2015
There are mobile payments and then there are the activities of buyi ...
- Toyota Takes A Spin, Or Several, At Chicago Auto Show
Marketing Daily, Karl Greenberg - Wednesday, February 4, 2015
In spite of the guaranteed Midwestern cold, auto brands at the Chica ...
- Consumers Use Digital Pricing Tools For More Than Pricing
Marketing Daily, Karl Greenberg - Wednesday, February 4, 2015
The study finds that among new-vehicle shoppers who are "delighted" with the ...
- Americans Love Trucks, SUVs; January Numbers Prove It
Marketing Daily, Karl Greenberg - Tuesday, February 3, 2015
The bigger story is that pickup truck sales track housing starts, "a ...
- Ciao, Amore ... But The Fiat!
Marketing Daily, Sarah Mahoney - Tuesday, February 3, 2015
An older gent gets an invitation for amore, but somehow bobbles h ...
- Fiat Steals Super Bowl Show, According To Ad Profs
Marketing Daily, Tanya Gazdik - Monday, February 2, 2015
Fiat Chrysler Automobiles' TV spot, in which a little blue pill energiz ...
- Auto Ads Veer Onto Back Roads During The Super Bowl
Marketing: Automotive, Karl Greenberg - Tuesday, February 3, 2015
The Super Bowl, I'll say it, was really entertaining and tight 't ...
- Google Could Compete With Uber Using Driverless Cars, DoT Looks At Road Map For Future
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 3, 2015
Google's venture capital arm, Google Ventures, invested $258 million in Uber ...
- Who Got A Lift From Super Bowl? Not BMW, Nor Kim Kardashian
VidBlog, P.J. Bednarski - Tuesday, February 3, 2015
Extreme Reach's Ad Effectiveness Study has some dramatic lift winners and loser ...
- Fiat, Nissan Lose The Message In Super Bowl Ads
SearchBlog, Laurie Sullivan - Monday, February 2, 2015
Automotive brands ran some quirky advertisements during the Super Bowl. Some mig ...
- The Super Bowl Of Deflated Expectations
MediaPost Weekend, Robert Jones - Sunday, February 1, 2015
With the ever-increasing cost of a 30-second TV spot during today's B ...