- Dodge Enlists Vin Diesel For Campaign
Marketing Daily, Tanya Gazdik - Monday, May 1, 2017
Diesel will both star and voice the spots, from GSD&M. The campai ...
- Connected Car Company Acquired By SiriusXM
Around the Net in IoT, Chuck Martin - Monday, May 1, 2017
Connected car technology company Automatic has been acquired by SiriusXM for somewhe ...
- Mazda Engages Prospects With Nationwide Tour
Marketing Daily, Tanya Gazdik - Monday, May 1, 2017
The cross-country tour will include "Intercept" events, or the more traditional ri ...
- Apple Self-Driving Car Spotted On The Road
Around the Net in IoT, Chuck Martin - Friday, April 28, 2017
Like some other tech giants, Apple has been working on a self-drivi ...
- New Jaguar XF Sportbrake Teased At Wimbledon
Marketing Daily, Tanya Gazdik - Thursday, April 27, 2017
Tthe famously manicured surface of Wimbledon's Center court served as the canv ...
- Uber Looks At Idea Of Flying Taxis
Around the Net in IoT, Chuck Martin - Wednesday, April 26, 2017
Much talk of the future, at least as it relates to transportatio ...
- Acura Supports Jazz Fest, Music Education In NOLA
Marketing Daily, Tanya Gazdik - Wednesday, April 26, 2017
Tthe luxury automaker is extending its support of Big Easy music ...
- Hyundai Gives Fans A Look At Road To The NFL
Marketing Daily, Tanya Gazdik - Wednesday, April 26, 2017
As part of each of the films, the players collaborated with Marc ...
- Supreme Court Declines To Hear GM Appeal
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 25, 2017
General Motors can no longer avoid lawsuits from potential victims of ignition-swit ...
- Waymo Invites Phoenix-Area Drivers To Test Self-Driving Minivans
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 25, 2017
Alphabet's Waymo self-driving unit is - for the first time - open ...
- Harley-Davidson, BMW Tops In 'Brand Intimacy'
Marketing Daily, Tanya Gazdik - Monday, April 24, 2017
"Car brands form powerful bonds with us because they are both significa ...
- For Brands, It's Harder To Be Seen As Green
Marketing Daily, Sarah Mahoney - Thursday, April 20, 2017
Among the winners: Chick-fil-A, Dunkin', Ford, Hyundai, Nike and Apple. And Be ...
- Mazda Adds Harley Davidson Exec As CMO
Marketing Daily, Tanya Gazdik - Thursday, April 20, 2017
Dino Bernacchi's responsibilities will be more than conventional marketing, and Russell Wage ...
- Busch Promotes Loyalty Platform With $1M Prize Tied To NASCAR Race Outcome
Marketing Daily, Karlene Lukovitz - Thursday, April 20, 2017
The $1 million will be given away only if Harvick wins NASCAR ...
- Tesla's Stock Market Valuation Not Based On Reality
Marketing Daily, Tanya Gazdik - Friday, April 21, 2017
As Tesla tries to shift towards a more mass-market position with t ...
- Tesla's Stock Market Valuation Not Based On Reality
Marketing: Automotive, Tanya Gazdik - Friday, April 21, 2017
Adding insult to injury, the stock market valuation of Tesla surpassed Fo ...
- BMW Helps National Parks Go Electric
Marketing Daily, Tanya Gazdik - Thursday, April 20, 2017
The first of up to 100 electric vehicle charging stations in nation ...
- GM To Hire 1,100 For Self-Driving Car Research
Around the Net in IoT, Chuck Martin - Wednesday, April 19, 2017
A major automaker is investing more in pursuing autonomous or self-driving car ...
- Honda Urges Drivers To Choose 'Designated Texter'
Marketing Daily, Tanya Gazdik - Tuesday, April 18, 2017
The campaign will be shared and promoted through the month on Apr ...
- AAA Testing Car-Sharing Service
Around the Net in IoT, Chuck Martin - Tuesday, April 18, 2017
AAA, the membership organization best known for its road service operation, ...
- Upscale Is Up Again: Luxury Ad Market Expanding 2.9%
MediaDailyNews, Joe Mandese - Tuesday, April 18, 2017
Ad spending on "luxury" category products and services is on track ...
- Sling TV Touts Success After Programmatic Integration
Real-Time Daily, Tobi Elkin - Tuesday, April 18, 2017
Sling TV said it saw a 51% rise in programmatic ad sal ...
- Hyundai Taps Google Home For Remote Start By Voice
Around the Net in IoT, Chuck Martin - Monday, April 17, 2017
Google Assistant is moving into the automotive industry. Hyundai is now allowi ...
- Millennials Covet Luxury Auto Brands
Marketing Daily, Tanya Gazdik - Sunday, April 16, 2017
"So often, Millennials are spoken about as Snapchat-obsessed teens, but in realit ...
- Maserati Enlisted Facebook For Launch Challenges
Marketing Daily, Tanya Gazdik - Monday, April 17, 2017
Maserati North American leveraged Facebook's advertising solutions to drive early awareness, considerati ...
- Uber Loses $3M, But Sustains Riders
Mobile Marketing Daily, Gavin O'Malley - Friday, April 14, 2017
Uber's business continued to grow at a healthy clip in the fa ...
- NEW! Xfinity Brings 'Fast & Furious' Fans On High-Octane Car Chase
Out to Launch, Amy Corr - Thursday, April 13, 2017
Comcast's Xfinity brand brought customers who are also superfans of the "Fa ...
- David&Goliath Traces Kia Motors' Amazing Rise
Marketing Daily, Tanya Gazdik - Wednesday, April 12, 2017
Both the agency and its client, Kia, have had no shortage ...
- Google Searches Reveal Auto Trends
Marketing Daily, Tanya Gazdik - Friday, April 14, 2017
The Alfa Romeo brand is on the rise while Smart Cars se ...
- GM Building New R&D Facility in S.F. For Cruise Automation Unit
Marketing Daily - Top of the News, Thom Forbes - Friday, April 14, 2017
Jump-started by tax incentives, General Motors' autonomous vehicle program - er, "person ...