- Audi Hosts Online Forza MotorSport Endurance Race
Marketing Daily, Tanya Gazdik - Tuesday, June 14, 2016
The worlds of endurance racing and video gaming will come together th ...
- PHD Wins Massive $3 Billion Volkswagen Media Assignment
MAD, Steve McClellan - Monday, June 13, 2016
The award, which includes global media duties for all of the au ...
- Beepi To Run First TV Campaign
MAD, Larissa Faw - Monday, June 13, 2016
Developed with agency Kayser & Co, the "Zero To Happy" integrated campai ...
- Lexus Plans U.S. Open Activities
Marketing Daily, Tanya Gazdik - Monday, June 13, 2016
"We know how passionate our customers are about golf and feel th ...
- Pennzoil Adds To Joyride Series
Marketing Daily, Tanya Gazdik - Monday, June 13, 2016
"Joyride Baja" features "real" driving from precision driver Rhys Millen, raising t ...
- Chevrolet Defends Viral Silverado Effort
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
"This isn't an attack on Ford or even aluminum, as we u ...
- CNET's 'Roadshow' Lands Jaguar Land Rover As Sponsor
Publishers Daily, Sara Guaglione - Thursday, June 9, 2016
Earlier this year, CNET launched a new auto destination site called Roadsho ...
- When Google Cars Fly
SearchBlog, Laurie Sullivan - Friday, June 10, 2016
During an off-the-cuff conversation about what Apple might announce this coming we ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, June 10, 2016
Two auto brands are in the top 10 today. Chevrolet flew in ...
- Toyota Leads Autos In BrandZ's Top 100
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
The total brand value of the Top 10 car brands has fall ...
- 'Connected' Cars Coming, Thanks To The Smartphone
Connected Thinking, Chuck Martin - Monday, June 6, 2016
Although they will not drive themselves, connected cars are coming. But ...
- Jeep Teams With USA Basketball's Paul George
Marketing Daily, Tanya Gazdik - Monday, June 6, 2016
Chrysler Fiat's Jeep division is kicking off its third annual Summer ...
- That's A Virtually Sleek Cadillac You're Pretending To Drive
Around the Net in Video, P.J. Bednarski - Monday, June 6, 2016
Cadillac President Johan de Nysschen will this month begin looking for commitments from so ...
- Agency Challenges Automotive Brand To Car Race For Chance To Win The Account
Mediapsssst, Richard Whitman - Sunday, June 5, 2016
The agency, which owns two McLarens of its own, has launched ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, June 6, 2016
The announcement of two new models and a flurry of international ne ...
- Movies, Autos Spend Big For Game One Of NBA Finals
Television News Daily, Wayne Friedman - Friday, June 3, 2016
Strong movie marketing and automotive spending marked the start of the N ...
- Mazda Focuses On Craftsmanship For CX-9 Launch
Marketing Daily, Tanya Gazdik - Friday, June 3, 2016
Russell Wager, vice president of marketing, Mazda North American Operations, tells "Marketi ...
- Five Questions With Kia's COO Michael Sprague
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 2, 2016
Kia has managed to ride on top of auto marketplace factors th ...
- U.S. Auto Sales Decline In May
Marketing Daily, Tanya Gazdik - Wednesday, June 1, 2016
The auto industry took a hit in May, with General Motors, Fo ...
- Oracle, Edmunds Make Search, Shopper Data Available For Audience Segments
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 2, 2016
Edmunds and Oracle entered into a multiyear agreement Thursday to assist markete ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, June 2, 2016
Kia has joined the top 10 thanks to announcements about record-setting M ...
- Tesla Bets On Word-Of-Mouth
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 1, 2016
Refusing to spend any money on advertising, electric-car maker Tesla Motors h ...
- Automakers Struggle With Consumer Ignorance
Marketing: Automotive, Tanya Gazdik - Tuesday, May 31, 2016
Automakers are investing billions of dollars in alternative-energy vehicles. But if ...
- Tesla Becomes Google's Biggest Threat For Mapping Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 31, 2016
Tesla racks up about one million miles of driving data every ...
- Welcome To The 'Hotel Tacoma'
MAD, Larissa Faw - Thursday, May 26, 2016
Toyota recently invited 80 guests to the Hualapai Arizona desert on ...
- Google To Open Self-Driving Lab Near Detroit
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 26, 2016
Google is setting up shop near Detroit. The CEO of the self-drivi ...
- Jaguar Kicks Off Spring Retail Events
Marketing Daily, Tanya Gazdik - Wednesday, May 25, 2016
The promotion includes social media contests for weekend vehicle loans, interactive ba ...
- Nissan Altima Tops Among Millennial Buyers
Marketing Daily, Tanya Gazdik - Wednesday, May 25, 2016
Despite the widely held belief that Millennials will become an increasingly small ...
- Lexus Continues Support Of LGBT Documentary Series
Marketing Daily, Tanya Gazdik - Tuesday, May 24, 2016
The series gives Lexus "a platform to expand our consumer base ...
- The Enthusiast Network Launches First Campaign For New Motor Trend OnDemand
Publishers Daily, Sara Guaglione - Tuesday, May 24, 2016
Motor Trend OnDemand is re-launching -- this time at full throttle. Mot ...