- Consumers Crave Advanced Technology In Vehicles
Marketing: Automotive, Tanya Gazdik - Tuesday, July 26, 2016
Gadgets are great, but when they keep you from having an acciden ...
- When Did You Become A DieHard Fan?
MAD, Larissa Faw - Friday, July 22, 2016
A new campaign from the auto parts and accessories brands celebrates fand ...
- Mini USA's 'Defy Labels' Campaign Features Olympians
Marketing Daily, Tanya Gazdik - Monday, July 25, 2016
Tom Noble, department head, Mini brand communications, tells "Marketing Daily" these particul ...
- Chevy Takes Humorous Approach To Millennial Marketing
Marketing Daily, Tanya Gazdik - Monday, July 25, 2016
"In a culture that finds it so easy to make fun ...
- IPG's UM Retains BMW's $300 Million U.S. Media Account
MAD, Steve McClellan - Thursday, July 21, 2016
The carmaker launched a U.S. media review in May of 2015. ...
- Honda's Summer Clearance Is Music-Themed
Marketing Daily, Tanya Gazdik - Friday, July 22, 2016
"This is the first time that Honda has focused on a music-the ...
- Nissan Launches Effort Tied To ComicCon
Marketing Daily, Tanya Gazdik - Thursday, July 21, 2016
Nissan is launching a campaign tied to ComicCon 2016, which kicks o ...
- Consumers Can Get In The Way Of Internet Of Things Advances
Connected Thinking, Chuck Martin - Tuesday, July 19, 2016
Sometimes the assumptions made by creators and marketers of products in t ...
- Mitsubishi Turns Smartphones Into Steering Wheels
Marketing Daily, Tanya Gazdik - Tuesday, July 19, 2016
"We wanted to relook at the way feature demos are done," sa ...
- Ford Partners With Jose Cuervo To Make Car Parts From Agave
Marketing: Automotive, Tanya Gazdik - Tuesday, July 19, 2016
Business, like politics, sometimes creates unlikely bedfellows. But in this case, t ...
- Michelin Teams With Band To Promote Tire Safety
Marketing Daily, Tanya Gazdik - Sunday, July 17, 2016
"Michelin is one of the most recognized brands worldwide, but that's n ...
- Hyundai Hosts Youth Football Camps
Marketing Daily, Tanya Gazdik - Monday, July 18, 2016
Hyundai, an official sponsor of the NFL, is hosting five youth footba ...
- Search Data Shows Sharing Economy On The Rise
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 14, 2016
Sharing economy sites in the U.S., like Airbnb and Uber, continue ...
- Connected Cars Go To Rental Fleets, Off-Road And Connect To Home
Connected Thinking, Chuck Martin - Wednesday, July 13, 2016
Even if someone doesn't purchase a smart or connected car, they a ...
- Tesla Goes On Offensive As NHTSA Wants Answers
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 13, 2016
Even as the National Highway Traffic Safety Administration yesterday posted a nine-pa ...
- Adams + Fairway, AdMobilize Partner On Real-Time Vehicle Data For Out-Of-Home Advertising
Real-Time Daily, Tobi Elkin - Wednesday, July 13, 2016
Adams + Fairway Outdoor Advertising and ad-tech firm AdMobilize on Wednesday announc ...
- Subaru Plays Up Kelley Blue Book Award
Marketing: Automotive, Tanya Gazdik - Tuesday, July 12, 2016
Subaru of America is celebrating being named "Most Trusted Brand" and "Be ...
- Volkswagen Teams With LG For Connected Car
Around the Net in IoT, Chuck Martin - Friday, July 8, 2016
South Korea's LG Electronics Inc said on Wednesday it will work wi ...
- Connected Cars Coming; Now, What To Connect To?
Connected Thinking, Chuck Martin - Thursday, July 7, 2016
Cars are becoming much more connected. While the promise of self-driving ca ...
- Honda Launches Ridgeline Effort Aimed At Hispanics
Marketing Daily, Tanya Gazdik - Friday, July 8, 2016
"What we find to be most important and universally applicable to t ...
- Mazda Connects Car Designs With Web Site
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 7, 2016
Mazda North American Operations has launched a new Web site, tying t ...
- Mazda Launches Redesigned Web Site
Marketing Daily, Tanya Gazdik - Thursday, July 7, 2016
"The introduction of the redesigned Web site provides a platform that ...
- How To Get 33% More Organic Traffic From Bing, Yahoo
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 6, 2016
Google owns nearly two-thirds of desktop search market share in the U.S ...
- Self-Driving Car Fatal Failure: Realistic Expectations Of The Internet Of Things
Connected Thinking, Chuck Martin - Monday, July 4, 2016
People sometimes can put too much trust in the technology that driv ...
- Cadillac Expands 'Dare Greatly' Effort
Marketing Daily, Tanya Gazdik - Tuesday, July 5, 2016
"At the core, the campaign speaks to passion -- a universal minds ...
- Tesla, Ruby Tuesday Partner For Supercharger Stations
Marketing Daily, Tanya Gazdik - Tuesday, July 5, 2016
It's a partnership you might not have seen coming: Ruby Tuesday ...
- Jack Taylor, Founder Of Enterprise, 94
Marketing Daily - Top of the News, Thom Forbes - Tuesday, July 5, 2016
Jack C. Taylor, a World War II fighter pilot who later found ...
- The Disappearance Of The 'Dumb' Vehicle
Marketing: Automotive, Tanya Gazdik - Tuesday, July 5, 2016
It used to be the only thing consumers had to decide ...
- Hagerty Classic Car Insurance Is For People Who Love Cars
Out to Launch, Amy Corr - Wednesday, June 29, 2016
Hagerty Classic Car Insurance is "for people who love cars." A pa ...
- Is Alphabet Aiming To Control Public Transportation?
Around the Net in IoT, Gavin O'Malley - Tuesday, June 28, 2016
The Guardian has uncovered a secret plan by Google parent Alphabet ...