- Stellantis Brands Come Together For 'America Made Us'
Marketing Daily, Tanya Gazdik - Monday, May 26, 2025
"It's a perfect fit," Stellantis Global CMO Olivier Francois tells "Marketing Daily ...
- Mini USA Dives Into Miami Swim Week
Marketing Daily, Tanya Gazdik - Thursday, May 22, 2025
Three designers will showcase their creations on a wrapped Mini S, whi ...
- Lexus Hires Blair Underwood As 'Voice Of Lexus'
Marketing Daily, Tanya Gazdik - Wednesday, May 21, 2025
"The Lexus brand needs to be bigger than any model," Lexus' Cynth ...
- General Motors Revamps Loyalty Program
Marketing Daily, Tanya Gazdik - Tuesday, May 20, 2025
Points can be redeemed for exclusive experiences that only GM can provid ...
- Jeep Poaches Genesis Exec For Marketing Stable
Marketing Daily, Tanya Gazdik - Monday, May 19, 2025
"This is a new position to strengthen our combined global and Nor ...
- Test Drive: Ford Expedition More Than Just A Family Hauler
Drive Time, Tanya Gazdik - Monday, May 19, 2025
"We spent more than 1,100 hours talking with customers about their everyd ...
- Automotive National TV Spending Drops Nearly 24%
Marketing Daily, Tanya Gazdik - Sunday, May 18, 2025
Sports-related programming accounted for over 71% of the auto industry's total nation ...
- Apple Reveals New CarPlay Ultra
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, May 18, 2025
Aston Martin has created a video showing how the new system work ...
- Jeep Taps 'Mission: Impossible' For Action-Packed Wrangler Creative
Marketing Daily, Tanya Gazdik - Thursday, May 15, 2025
Paramount Pictures executives and Tom Cruise himself were involved in the creati ...
- Nissan Launches Retro Arcade-Style Game
Marketing Daily, Tanya Gazdik - Wednesday, May 14, 2025
Nismo Electric Racer Tokyo was developed in an 8-bit visual style a ...
- Ford, Hyundai Response To Tariffs Noted By Consumers
Marketing Daily, Tanya Gazdik - Monday, May 12, 2025
Ford's "Committed to America" ad drove record-setting purchase intent, performing 13 percenta ...
- Test Drive: Genesis Makes A Good Thing Better With GV70
Drive Time, Tanya Gazdik - Monday, May 12, 2025
Genesis has been playing up its racing and sports affiliations, but t ...
- Jeep, Ford, Coca-Cola Deemed Most Patriotic
Marketing Daily, Tanya Gazdik - Friday, May 9, 2025
Consumers care more about patriotism this year, with 85% (+5) rating patrioti ...
- NHL Sponsors Go To Town For Stanley Cup
Marketing Daily, Tanya Gazdik - Thursday, May 8, 2025
In Canada, Hyundai is offering the "Race to the Cup Sales Even ...
- Lucid Motors Hires CPG Veteran As Top Marketer
Marketing Daily, Tanya Gazdik - Tuesday, May 6, 2025
Akerho "AK" Oghoghomeh was CMO at Beyond Meat. He previously was seni ...
- Test Drive: Lincoln Navigator Takes Luxury To New Heights
Drive Time, Tanya Gazdik - Monday, April 28, 2025
A new offering is instructional videos about features like BlueCruise drivers c ...
- Mercedes-Benz Highlights Young, Diverse First Customers
Marketing Daily, Tanya Gazdik - Sunday, May 4, 2025
"You could see just from the casting and the talent that's ...
- GM Allegedly Knew About Engine Problems For Years
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, May 4, 2025
National Highway Traffic Safety Administration opened the investigation into GM trucks a ...
- Rivian Launches First National Brand Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 1, 2025
"it's a really pivotal time for us as a business," Denise Cherr ...
- Slate Customizes America, One Pickup At A Time
Mad Blog, Barbara Lippert - Thursday, May 1, 2025
Slate's is the only automotive campaign to introduce itself with a commerci ...
- Toyota Features Cool Kids In Grand Highlander Creative
Marketing Daily, Tanya Gazdik - Wednesday, April 30, 2025
Created with the NFL Draft in mind, the 2025 Grand Highlander to ...
- Scuderia Ferrari, IBM Reimagine AI App, Data Experience
MediaDailyNews, Laurie Sullivan - Wednesday, April 30, 2025
Scuderia Ferrari HP redesigned its mobile app to bring nearly 400 milli ...
- Ford, White Claw, Kroger Gear Up For Derby
Marketing Daily, Tanya Gazdik - Tuesday, April 29, 2025
This year's partners and brand experiences reflect the Derby's evolution, blending lega ...
- Cadillac Partners With NFL's Christian McCaffrey
Marketing Daily, Tanya Gazdik - Sunday, April 27, 2025
McCaffrey's strong connection to California will help Cadillac drive its mission ...
- Automotive TV Spending Rises 10.8% In March
Marketing Daily, Tanya Gazdik - Sunday, April 27, 2025
"Basketball was on everyone's mind in March - including automotive advertisers," sa ...
- Jeff Bezos-Backed Slate EV Takes On Tesla
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, April 27, 2025
The vehicle is "about as anti-Tesla as you can get," according ...
- Uber, Volkswagen Partner For Driverless ID.Buzz Van
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, April 24, 2025
Driverless cars have been an increasing focus for Uber, which has opt ...
- Toyota Launches 4Runner Contest
Marketing Daily, Tanya Gazdik - Wednesday, April 23, 2025
The campaign also includes a surprise media placement: a custom real esta ...
- Tesla Faces Criticism Over 'Made In USA' Claims
Marketing Daily, Tanya Gazdik - Tuesday, April 22, 2025
Truth in Advertising sent a letter to Tesla's general counsel alleging th ...
- Test Drive: U.S.-Built Rivian R1S Offers Power, Tech, Plus Pet Comfort
Drive Time, Tanya Gazdik - Monday, April 21, 2025
The Rivian R1S Tri Max offers astounding acceleration of 0 to ...