- The Big Coupon Cheat: Retailers Are Getting Ripped Off
Email Insider, Ray Schultz - Thursday, October 10, 2024
There is a way to detect fraudulent emails and orders. ...
- Reddit Users Challenge Google, Sending Business Owners A Message
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 18, 2024
Many small businesses find they can gain traction by treating Reddit ...
- DoubleVerify: Generative AI Driving 'Significant' Increase In Ad Fraud
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
DoubleVerify research reveals a surge in new fraud schemes and variants ...
- New Publicis 'BSBot' Ready To Call Out AI Hype
MAD, Steve McClellan - Wednesday, June 12, 2024
The company is arming clients with the new bot in time f ...
- Judge Sides Against Meta In Battle Over Scraping Public Data
MediaDailyNews, Wendy Davis - Wednesday, January 24, 2024
Analytics company Bright Data didn't violate Meta's terms of service by scrapi ...
- Polestar Launches Truth Bot To Debunk Climate Change Myths
Marketing Daily, Tanya Gazdik - Monday, November 27, 2023
The electric vehicle brand is launching the bot on X ahead ...
- Ad Spend Wasted On Invalid Traffic Could Reach $72B In 2024
MediaDailyNews, Karlene Lukovitz - Monday, November 27, 2023
LinkedIn had the highest IVT rate and YouTube the lowest, among channe ...
- OpenAI's Path Toward App Store, Ad Monetization
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 7, 2023
OpenAI's first developer conference debuted tools that allow anyone to create ...
- Is CAN-SPAM Toast? The Old Law Does Not Serve Our More Complicated Age
Email Insider, Ray Schultz - Thursday, November 2, 2023
CAN-SPAM is less draconian than GDPR and what Gmail and Yahoo n ...
- Almost One Third Of Top News Sites Have Blocked AI Crawlers: Report
Publishers Daily, Ray Schultz - Tuesday, September 19, 2023
GPTBot has been blocked the most, with several leading sites not allowi ...
- Elon Musk May Put X Behind A Paywall
MediaDailyNews, Colin Kirkland - Tuesday, September 19, 2023
During a live-streamed conversation with Israeli Prime Minister Benjamin Netanyahu on Monda ...
- Spam Guide Rails: A Refresher Following The Experian Settlement
Email Insider, Ray Schultz - Monday, August 21, 2023
Most CAN-SPAM violators are scam artists and malware senders. But even legitima ...
- Generative AI Bots Continue Spewing False Narratives, Audit Finds
MediaDailyNews, Joe Mandese - Wednesday, August 9, 2023
Months after benchmarking high rates of false narratives generated by OpenAI's ChatGPT ...
- Man Bots Dog, Cats Too
MediaDailyNews, Joe Mandese - Wednesday, August 2, 2023
The Ad Council this week breaks a national PSA campaign for anim ...
- DoubleVerify Extends Media Quality Authentication To Facebook, Instagram Reels
Digital News Daily, Colin Kirkland - Thursday, June 22, 2023
The expansion of third-party ad-fraud protection technology to Facebook and Instagram Ree ...
- Microsoft Hacked: Outlook Brought Down By Threat Actor Early In June
Email Insider, Ray Schultz - Monday, June 19, 2023
The distributed denial-of-service (DDoS) activity was perpetrated by Storm-1359, Microsoft writes. ...
- Cybersecurity Firm Sees Sophisticated Bot Surge Despite Reduced Internet Traffic
Performance Marketing Insider, Laurie Sullivan - Monday, April 24, 2023
Cybersecurity company Human has released its 2023 Enterprise Bot Fraud Benchmark Repor ...
- Apple And App Developers Sued By Baidu Over Fake Ernie Bot Apps
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 10, 2023
Baidu has sued Apple and several app developers to stop the flo ...
- Super Bowl XLII Attracted Malicious Attacks Through Sports Bets
Performance Marketing Insider, Laurie Sullivan - Friday, March 3, 2023
The popularity of sports betting and the frequent transfer of money mak ...
- Microsoft Announces General Availability Of Azure OpenAI Services, ChatGPT Coming Soon
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2023
The worldwide release is the result of the ongoing partnership with OpenA ...
- Everyone Should Be Calling 'Code Red' On ChatGPT
Media Insider, Dave Morgan - Thursday, January 12, 2023
I just told all of our employees that from today forward, a ...
- Higher-Education Marketers Lose $94.6M In Annual Ad Spend To Invalid Paid Clicks
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 10, 2023
CHEQ examined the prevalence of fraud in higher-education marketing and found o ...
- Twitter Bots, Fake Traffic Rise During Political Events, CHEQ Data Shows
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 8, 2022
Political events could be driving up the number of fake bots a ...
- Twitter Bot Traffic Jumps Depending On How It's Analyzed
Data & Programmatic Insider, Laurie Sullivan - Monday, September 19, 2022
Cybersecurity company CHEQ found that about 12% of website traffic from Twitt ...
- Elon Musk's Twitter Takeover Trial Will Begin In October
Digital News Daily, Colin Kirkland - Tuesday, July 19, 2022
Tesla CEO Elon Musk has now been summoned to battle Twitter ...
- Texas AG Investigates Twitter Over Fake Accounts
Digital News Daily, Wendy Davis - Monday, June 6, 2022
Texas AG Ken Paxton on Monday said he was investigating whether Twitt ...
- Search, Affiliate Marketing Fraud To Cost Industry Billions
Performance Marketing Insider, Laurie Sullivan - Thursday, June 2, 2022
Fraudulent search -- direct and organic -- non-paid traffic contributes about 2 ...
- DoubleVerify Exposes Fraud Scheme Spoofing 85M Ad Requests Daily
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 24, 2022
DoubleVerify Thursday announced the discovery of ViperBot, "a sophisticated advertising fraud sche ...
- Human Raises $100 Million In Growth Funding
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 4, 2022
Human, which protects companies against bot attacks and fraud, experienced accelerated glob ...
- New Crypto Coin Spawns 'NFT Bots,' Can Be Used To Reward Consumers In Loyalty Programs
Digital News Daily, Colin Kirkland - Tuesday, December 21, 2021
NFT Bots enable users to monetize algorithms by trading them through ...