Tag results for "brands"
- Timeless by Design: Building and Measuring a Brand That EnduresTo build a brand that lasts, organizations and their teams must lea ...
- Metrics Mashup: How Ecommerce Verticals Performed In Q1Home goods marketers saw 218% of their customer acquisition costs repaid ...
- NBC Starts Fallon-Hosted Marketing Competition ShowThe unscripted TV show will see Fallon starting up a marketing agen ...
- Product Content Citations Dominate AI Search - Where Do Others Fall In Line?Citations lacking in AI search results have become a major concern f ...
- Amazon Releases Agentic AI Information On 'Buy for Me' FeatureAmazon has entered an era that allows its systems to find a ...
- Similarweb Acquires The Search MonitorThe companies have independently supported data, optimization and advertising and together ha ...
- IAB Benchmarks AI Adoption, Evolving Impact On AdvertisingDespite the multitude of challenges AI brings to the ad industry, technolo ...
- Discount Desire The Key To Driving Email Marketing ResponseConsumers like to hear from brands - but brands should avoid sendi ...
- Researchers Show Brands How To Mitigate Endless ScrollingEndless social-media scrolling is reshaping the way brands engage with consumers, ...
- TikTok's CPMs Tank, Pinterest's SoarTikTok is losing credibility as a go-to for brand investments, with i ...
- Hearst UK Chooses Brand Lift Measurement PlatformBrand Metrics technology will be integrated across multiple Hearst titles. ...
- How SkinnyPop Jennifer Aniston Ad Led To Discussion On AI Agents, Ad CreativeIts Popular For A Reason campaign featuring a Jennifer Aniston ad allow ...
- Snapchat Offers Brands More Control Over Ad PlacementSnapchat has launched a new brand suitability suite designed to offer advertise ...
- Brandpie Taps Bosanko As UK-Europe CEOThe new CEO said: "The strongest businesses aren't just reacting to chang ...
- Reporter's Notebook: SoComLOS ANGELES, CA -- SoCom, hosted by Orca, attracted an eclectic m ...
- Amazon Tests Product Shopping From Other Brand SitesAmazon said it is experimenting with helping customers find products from oth ...
- How to Create Culturally Relevant BrandsThere's a fine line between resonance and rejection-especially when brands appear inauthent ...
- Wildfire Systems Launches 'Distributed' Commerce NetworkTristan Barnum, CMO at Wildfire, said the commerce network enables brands ...
- Ad Market Remains Volatile, Decelerates Due To Political Uncertainty"Early pacing data in 2025 shows that brands are starting to tr ...
- Brand And Performance Are Codependent - Here's WhyNew research shows spending patterns had little to do with making bran ...
- Loyalty Royalty: Fox News, Hyundai, DiscoverBrand Keys' new annual ranking demonstrates a 5% gain in loyalty c ...
- TikTok Launches Tool To Automate Shopping Campaigns For UK RetailersTikTok has announced the launch of an AI-powered tool that brands a ...
- Trump Reshapes World For Brands Amid 'Nouveau Nihilism'Brands need to prepare for the uncertain reactions from consumers to Trump ...
- The Super Bowl Is A Good Investment For D2C BrandsNow is the time to start planning for next year's big g ...
- Trump: The Master Brand That Transcends The PresidencyTrump's brand is a wake-up call for business leaders - reminding ...
- Microsoft Advances Pay-As-You-Go Model, Google Adds AI Free Services To PaidMicrosoft has released a pay-as-you go AI model allowing businesses to u ...
- The Weather Company Predicts Consumer Demand For BrandsThe Weather Company is working with brands to forecast consumer needs a ...
- AI Driving Growth In Invalid Online Traffic, Email SpamDoubleVerify's data shows 16% of GIVT from known-bot impressions in 2024 we ...
- How Audio Investments Increase Branded Search VolumeHow do podcasts, streaming and radio drive actions and connect consumers wi ...
- AI Agents, 2025 Predictions For AdvertisersThe technology would support real-time ad bidding, personalize messages and budget allocatio ...
