- Dockers, Harbaugh, Gruden On 'Dad Pants' Offensive
Marketing Daily, Sarah Mahoney - Thursday, June 12, 2014
"Dockers is an iconic, confident brand," says Steve Red, president and chi ...
- CEO Loesch To Exit Hub Network
MediaDailyNews, Wayne Friedman - Thursday, June 12, 2014
Margaret Loesch is leaving her post as president/chief executive officer of T ...
- Comcast Readying "YouTube Killer" For 2014
Around the Net in Video, Gavin O'Malley - Thursday, June 12, 2014
Before year’s end, Comcast will be ready to roll out what i ...
- Canoe Enables Dynamic TV Ads Beyond The Television, Expands To Other Consumer Devices
MediaDailyNews, Joe Mandese - Thursday, June 12, 2014
Canoe Ventures, the ad technology company backed by big cable TV operato ...
- Why Don't Tablet Owners Use More Video Apps?
VidBlog, P.J. Bednarski - Thursday, June 12, 2014
TDG's data says 41% of tablet owners use OTT apps at lea ...
- Majority Of Subscribers Would Leave Cable Company If They Could, Study Says
Around the Net In Media, Phyllis Fine - Tuesday, June 10, 2014
A new survey documents U.S. "cable rage," with 53% of respondents noti ...
- TBS Rivals Broadcast Nets In Effective On-Air Campaigns
MediaDailyNews, Wayne Friedman - Monday, June 9, 2014
The best on-air campaigns for TV program promotions aren't always with t ...
- Hyman Roth, Eat Your Heart Out
Garfield at Large, Bob Garfield - Monday, June 9, 2014
A combined Comcast and Time Warner, hitherto mere CRM bad boys w ...
- 53% Hate The Cable Company, 49% Have TVs Connected To Internet
VidBlog, P.J. Bednarski - Monday, June 9, 2014
According to new data, 72% think cable service will get worse ...
- CNN.com Bulking Up For Election 2016
Around the Net In Media, Gavin O'Malley - Wednesday, June 4, 2014
Under the leadership of Ed O’Keefe, CNN is expected to double i ...
- Netflix Begins Encouraging Customers To Blame Their ISPs for Slow Downloads
Around the Net in Video, P.J. Bednarski - Wednesday, June 4, 2014
When online video stutters, buffers, or won’t play altogether, people get irritated—a ...
- WE tv Rebrands, Promotes Common Interests
MediaDailyNews, Wayne Friedman - Tuesday, June 3, 2014
Cable network WE tv's new branding effort looks to move beyond i ...
- Ads On Family-Friendly Networks Gain Greater Viewer Trust
MediaDailyNews, Wayne Friedman - Monday, June 2, 2014
Big family-friendly networks have something to cheer about when it comes ...
- Urrutia Joins Fusion To Lead Digital Monetization
MediaDailyNews, Gavin O'Malley - Monday, June 2, 2014
Fusion has brought in Jorge Urrutia to its oversee digital monetization effort ...
- NUVOtv Revamps Advertising, Executive Suite
MediaDailyNews, Wayne Friedman - Monday, June 2, 2014
Just before the TV upfront negotiations begin to ramp up, NUVOtv, t ...
- Hotwire Launches $40 Million Feel-Good Branding Campaign
MediaDailyNews, Laurie Sullivan - Monday, June 2, 2014
Hotwire will launch a nationwide branding campaign earmarked at $40 million f ...
- Boost Mobile Launches 'Spokesbattle'
Marketing Daily, Aaron Baar - Thursday, May 29, 2014
"Boost wants to be top of mind with consumers, and this wi ...
- Benched BoSox Reporter Jenny Dell Officially Leaves NESN
Around the Net In MAD Boston, Val Brickates Kennedy - Thursday, May 29, 2014
Benched Red Sox sideline reporter Jenny Dell officially leaves NESN, the Bost ...
- TV Cord-Cutters Have No Regrets
MediaDailyNews, Wayne Friedman - Wednesday, May 28, 2014
A majority of "cord-cutters" are clearly happier -- largely due to le ...
- ESPN's Bodenheimer Exits Cabler
MediaDailyNews, Wayne Friedman - Tuesday, May 27, 2014
Another senior Disney-ABC Television executive is departing the company: ESPN Executive Chairm ...
- Comcast Hires One Of Biggest Teams Ever To Lobby For Merger
Around the Net In Media, Phyllis Fine - Monday, May 26, 2014
Working toward its proposed merger with Time Warner Cable, Comcast is "fieldi ...
- Bravo Spends Its Summer At The Circus
MAD, Larissa Faw - Friday, May 23, 2014
A new campaign features 36 Bravo network stars, as well as ...
- Paid TV, ISP Consumer Satisfaction Rates Dropping
Marketing Daily, Aaron Baar - Thursday, May 22, 2014
According to the American Customer Satisfaction Index, Internet service providers only g ...
- Time Warner, Comcast, Hit Bottom In Customer Satisfaction Survey
Around the Net In Media, Phyllis Fine - Wednesday, May 21, 2014
On the road to their merger, Time Warner Cable and Comcast scor ...
- The BET Awards Kick Off Summer Of Ford
Marketing Daily, Karl Greenberg - Wednesday, May 21, 2014
The BET Awards program kicks off a lineup experiential Ford plans th ...
- FCC: Cable Prices Continue To Climb, Even In Competitive Areas
MediaDailyNews, Wayne Friedman - Tuesday, May 20, 2014
A recent Federal Communications Commission study says the average expanded basic ...
- AT&T Deal For DirecTV Faces Questions
Marketing Daily - Top of the News, Thom Forbes - Monday, May 19, 2014
AT&T's $48.5 billion agreement yesterday to purchase satellite TV operator DirecTV a ...
- AMC To Add 3 Unscripted Series
MediaDailyNews, Fern Siegel - Friday, May 16, 2014
AMC, which achieved acclaim for its original series -- "Mad Men," "Breaki ...
- Univision Unveils New Cable, Digital Shows at Upfront
MediaDailyNews, Erik Sass - Thursday, May 15, 2014
With more marketers focusing on U.S. Hispanics, Univision's upfront presentation this we ...
- TNT Focuses On New Drama, Brand Push
MediaDailyNews, Wayne Friedman - Wednesday, May 14, 2014
TNT's new prime-time programming -- heavy on drama -- will get so ...