- Mag Bag: Tiger Found On 'Vanity Fair' Cover
MediaDailyNews, Erik Sass - Thursday, January 7, 2010
The February issue of Vanity Fair features Tiger Woods' sudden fall fr ...
- EA Sports To Stick With Tiger Woods
Marketing Daily, - Wednesday, January 6, 2010
EA Sports will stick with Tiger Woods as it launches its late ...
- Donny Osmond Hosts Citadel Radio Show
MediaDailyNews, - Wednesday, January 6, 2010
Donny Osmond will host a new lifestyle-driven music radio show targeting wom ...
- Why Cutting Marketing Ties With Tiger Woods Is Bad Business
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 5, 2010
...
- AT&T Hangs Up On Tiger Woods
Marketing Daily, Wayne Friedman - Monday, January 4, 2010
Now a second sponsorship shoe has dropped for Tiger Woods. AT&T sa ...
- AT&T Hangs Up On Tiger Woods
MediaDailyNews, Wayne Friedman - Thursday, December 31, 2009
Now a second sponsorship shoe has dropped for Tiger Woods. AT&T sa ...
- Kim Kardashian: Paid Tweeter
Around the Net In Online Marketing, John Capone - Thursday, December 31, 2009
"Kim Kardashian tweets with one hand and collects cash with the other ...
- Tiger Woods Scandal Costly To Investors
MediaDailyNews, - Wednesday, December 30, 2009
The Tiger Woods scandal has cost the shareholders of companies he endors ...
- Any Way You Slice It, Tiger's Indiscretions Are Costly
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 30, 2009
Having Tiger Woods endorsing your product has proven costly to shareholders sin ...
- New Michael Phelps Ad For Subway Surfaces
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 30, 2009
The 15-second ad shows Phelps gesturing underwater for a $5 foot-long su ...
- Accused Letterman Blackmailer May Push Deal
Around the Net In Media, Fern Siegel - Tuesday, December 29, 2009
Alleged blackmailer Robert Halderman may only get one year in jail f ...
- NBC News Keeps Lead, ABC's Sawyer Holds Her Own
MediaDailyNews, Wayne Friedman - Tuesday, December 29, 2009
ABC News has gained a bit from its first week of "A ...
- 'Tyra Banks Show' Calls It Quits
MediaDailyNews, Wayne Friedman - Monday, December 28, 2009
"Tyra Banks" departure makes three 2009 announcements of established daytime talk progra ...
- TMZ Site Targets Sports Gossip
Around the Net In Media, Fern Siegel - Wednesday, December 23, 2009
TMZ isn't just interested in Hollywood gossip; it sees fertile ground f ...
- Bruce Willis Hooks Up With Sobieski Vodka
Marketing Daily, Karlene Lukovitz - Wednesday, December 23, 2009
Willis was chosen as the brand's ambassador because his personality and t ...
- Comic Gervais Lands HBO Animated Series
MediaDailyNews, - Wednesday, December 23, 2009
HBO says Ricky Gervais, who created "The Office" and "Extras," will ...
- 'Idol' Lacks Luster Without Cowell
MediaDailyNews, David Goetzl - Wednesday, December 23, 2009
A new survey reveals that well over half of "American Idol" viewe ...
- Brokaw Reels In ESPN Show
MediaDailyNews, David Goetzl - Tuesday, December 22, 2009
ESPN confirmed ex-NBC anchor Tom Brokaw would be hosting a series whe ...
- Tiger Flubs On Facebook
Online Media Daily, Mark Walsh - Friday, December 18, 2009
Looking at Tiger Woods'
Facebook page, you'd hardly know anythi ...
- T-Mobile Taps NBA Players For New MyTouch Ads
Around the Net In Brand Marketing, Nina Lentini - Friday, December 18, 2009
In what it calls its largest campaign to date, T-Mobile is airi ...
- Re: Sports Stars, Nike Sticking With 'Strategy That Works'
Around the Net In Brand Marketing, Nina Lentini - Friday, December 18, 2009
The world's largest sports shoe and clothing business on Thursday pledged ...
- Tiger: From On Par With Jobs To ... Jerry Springer?
Marketing Daily, Karl Greenberg - Thursday, December 17, 2009
Woods needs to be on his best behavior for the next f ...
- George Clooney At Center Of Italian Coffee Ad Dispute
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 17, 2009
Coffee marketer Lavazza is charging Nestle Group's Nespresso with copying its advertisi ...
- Dwyane Wade's Sponsors Aren't Perturbed By A Scandal
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 17, 2009
...
- Carl's Jr. Banking On Kim Kardashian To Sell Salads
Marketing Daily, Karl Greenberg - Wednesday, December 16, 2009
In the newest TV spot, the actress is in bed with t ...
- Just An Online Minute... Falling For Adrian Grenier At The SHFT.com Launch Party
Just An Online Minute, Kelly Samardak - Wednesday, December 16, 2009
Today, as I sit at my desk looking out the 4th flo ...
- Accenture Fails To Be A Tiger
Marketing Daily, Drew Neisser - Wednesday, December 16, 2009
After six years of riding on the coattails of the world's greate ...
- Accenture Ends Sponsorship Pact With Tiger Woods
Around the Net In Brand Marketing, Nina Lentini - Monday, December 14, 2009
While some marketers are still assessing their relationship with the golfing grea ...
- Martha Stewart Moves From Table Talk To Tablet Talk
Around the Net In Brand Marketing, Nina Lentini - Monday, December 14, 2009
In other techy news, Gizmodo's Jack Loftus is posting about brand-worthy Mart ...
- Bankruptcy Of Restaurants 'Not An Option' For TV Chef Ramsay
Around the Net In Brand Marketing, Thom Forbes - Friday, December 11, 2009
A year ago this month, KPMG recommended that celebrity chef Gordon Rams ...