- Time To See Social Is A Paid Channel Like Any Other?
London Blog, Sean Hargrave - Monday, December 14, 2015
The clever guys realise the only free part of social is t ...
- A Non-Tradition of Shareable U.S. Christmas Ads
VidBlog, P.J. Bednarski - Monday, December 14, 2015
In Britain, extra-long heavily-shared Christmas-themed commercials have become a tradition, but it ...
- Android Cute Animals Campaign The Most Shared Ad Of The Year, So Far
Around the Net In MAD London, Sean Hargrave - Friday, November 20, 2015
According to research from Unruly, the Android "friends furever" campaign by Dro ...
- Fairly Furry Ads Seem Best Way Toward Virality
VidBlog, P.J. Bednarski - Thursday, November 19, 2015
Android's "Friends Furever," an ad about the cuddly pairing of unlikely anim ...
- What Pinterest's New Ad Format Means For Marketers
Around the Net In MAD London, Sean Hargrave - Wednesday, November 18, 2015
Pinterest, the content-sharing platform, which works by allowing users to pin onli ...
- If One In Five Content Engagement Is A Problem, Let's Pray We Will All Become Victims
London Blog, Sean Hargrave - Wednesday, November 18, 2015
A one in five engagement rate with digital content has to ...
- BuzzFeed Chief Exec Says Publishers Are To Blame For Ad Block Surge
Around the Net In MAD London, Sean Hargrave - Friday, November 13, 2015
Jonah Peretti, chief executive of BuzzFeed, says intrusive, terrible third-party software h ...
- What Boomerang Means For Marketers
Around the Net In MAD London, Sean Hargrave - Wednesday, November 11, 2015
Instagram's new video app Boomerang offers brands a new tool to rea ...
- Twitter Opens Moments To Publishers
The Social Graf, Erik Sass - Thursday, October 22, 2015
The battle between Twitter and Facebook for control of how people crea ...
- Toyota Sponsors Live Music Performances On Yahoo
MediaDailyNews, Laurie Sullivan - Tuesday, October 13, 2015
Toyota, Yahoo and Live Nation will create original content highlighting new a ...
- Study: 25% Of Consumers Favor 'Entertaining' Content Over Accuracy
MediaDailyNews, Wayne Friedman - Monday, October 5, 2015
While the importance of accurate media content is important for a majori ...
- Unruly's Deep Probes: How Do You Feel About That Online Ad?
VidBlog, P.J. Bednarski - Thursday, September 24, 2015
Unruly, the social video/ad tech firm, just launched a "future video lab ...
- Those SEO Secrets
Search & Performance Marketing Daily, Nick Fettiplace - Wednesday, September 9, 2015
I've been supporting search engine optimization for 10 years. One of t ...
- How To Get Influencers To Pay Attention, Share Your Stuff
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 8, 2015
Tom Demers takes us through nine ways that marketers can unlock influen ...
- Millennial Men: So Emotional!
VidBlog, P.J. Bednarski - Friday, September 4, 2015
New research from Unruly Media shows that millennial men are far mo ...
- NBCU Pours $200M Into BuzzFeed
MediaDailyNews, Wayne Friedman - Tuesday, August 18, 2015
NBCUniversal is investing $200 million in digital publisher BuzzFeed. The investment ...
- Reuters Launches 'Partner Marketplace' For Premium Content
Around the Net in Video, P.J. Bednarski - Friday, August 14, 2015
Reuters is launching the Reuters Partner Marketplace, it said, giving clients acce ...
- Content Delivery Service Fastly Gets $75M
Around the Net in Real-Time, Gavin O'Malley - Wednesday, August 5, 2015
Content delivery service Fastly has raised $75 million in a Series ...
- Jukin Media: Anatomy Of A Viral Creator
Around the Net in Video, P.J. Bednarski - Tuesday, August 4, 2015
In Los Angeles, Jukin Media both looks for and markets videos th ...
- Pediatricians Warn Against 'Sharenting'
Social Media Insider, Erik Sass - Wednesday, July 29, 2015
As a new father, I get the impulse to share everything yo ...
- Western Union Asks - Does The American Dream Still Exist?
SearchBlog, Laurie Sullivan - Tuesday, July 14, 2015
Content that indexes in search engine query results brands a company's imag ...
- Facebook Adds Time Spent On Content To Its Algorithm
Around the Net In MAD London, Sean Hargrave - Monday, June 15, 2015
The social network has realised that just because you didn't like, sha ...
- Facebook's Time Metric Is Great News For Brands That Are Serious About Content Marketing
London Blog, Sean Hargrave - Monday, June 15, 2015
Facebook has realised the importance of time in measuring engagement, and th ...
- Facebook In-App Article Sharing Could Pressure Brands To Develop Content
Around the Net In MAD London, Sean Hargrave - Thursday, May 14, 2015
Facebook is testing an in-app keyword search engine on a small numb ...
- Maybelline Teams With Style Haul on Original Series
Around the Net in Video, P.J. Bednarski - Thursday, May 7, 2015
"Vanity" is
the first series to be produced by
Bernie Su and
Dav ... - Anonymous Social Sharing App Secret Shuts Down
The Social Graf, Erik Sass - Thursday, April 30, 2015
In a surprising turn of events, anonymous social sharing app Secret h ...
- NewFronts Becomes Online Video's Daily Corporate Selfie
VidBlog, P.J. Bednarski - Tuesday, April 28, 2015
There's a lot of talk at NewFronts about how important all tho ...
- Chevrolet Trax And Influencers Seek Hidden Gems In New York
Marketing Daily, Karl Greenberg - Monday, April 27, 2015
"The theme is going to places they haven't experienced and capturing ...
- Record Labels Sue MP3Skull For Piracy
PolicyBlog, Wendy Davis - Tuesday, April 21, 2015
In the latest of a long string of moves by the entertainme ...
- Cotton Inc. Shuns Celebs To Win Gen Y Hearts
Marketing Daily, Sarah Mahoney - Saturday, April 18, 2015
The campaign, this year's version of the 26-year-old "Fabric Of Our Live ...