- Snap Intros Ad Tools To Help Advertisers Connect With Creators
MediaDailyNews, Colin Kirkland - Thursday, October 19, 2023
Snap is introducing a suite of new ad products to give ...
- TikTok Targets All Screens With New Content Offering
MediaDailyNews, Colin Kirkland - Tuesday, October 17, 2023
"Out of Phone" is intended to bring TikTok videos to screens ...
- 'Fall Of The House Of Usher' On Netflix: You've Been Warned
TVBlog, Adam Buckman - Tuesday, October 17, 2023
A viewer warning on the new Netflix series "The Fall of t ...
- Telegram CEO Defends Allowing Sensitive War-Related Content On App
MediaDailyNews, Colin Kirkland - Friday, October 13, 2023
Pavel Durov, CEO of encrypted social messaging platform Telegram, announced that t ...
- TikTok Further Expands Creator Effects Rewards Program
MediaDailyNews, Colin Kirkland - Friday, October 13, 2023
To boost augmented-reality engagement, TikTok is expanding its Creator Effect Rewards progr ...
- TikTok Warned, Takes Action On Israel-Hamas War Misinformation
MediaDailyNews, Laurie Sullivan - Sunday, October 15, 2023
TikTok is the latest tech company to counter misinformation after the ...
- YouTube Wants Advertisers To 'Own The Moment' With AI Ad Tools
MediaDailyNews, Laurie Sullivan - Monday, October 16, 2023
YouTube's Google AI-powered solutions distribute campaigns across formats to serve ads ...
- Auberge Resorts Collection Works With NMG Network On Content
Publishers Daily, Ray Schultz - Friday, October 13, 2023
Luxury travel chain will provide video and a print publication. ...
- TikTok Feature Allows Creators To Connect Accounts To Video-Editing Apps
MediaDailyNews, Colin Kirkland - Tuesday, October 10, 2023
The new feature invites users to post video content directly from ap ...
- Havas Agencies To Use Adobe Firefly To Boost Supply Chain
MediaDailyNews, Colin Kirkland - Tuesday, October 10, 2023
The goal of the partnership is a "smarter and more responsible" conte ...
- Generative AI For Content Marketing Is Expected To Grow
Research Intelligencer, Robert Williams - Wednesday, October 11, 2023
Demand for marketing content grew by one and a half times th ...
- Major Streamers' Content Spend Growth Rate Down 7% In 2023
MediaDailyNews, Karlene Lukovitz - Friday, October 6, 2023
Netflix, Amazon Prime Video, Disney+, Apple TV+, Paramount+ and Max/HBO Max a ...
- Snapchat Plans Immersive In-App Halloween Series For NY Advertising Week
MediaDailyNews, Colin Kirkland - Friday, October 6, 2023
During Advertising Week New York, Snapchat will be showing a Halloween-inspired immersi ...
- Google Core Algorithm Update Rewards High-Quality Pages
Performance Marketing Insider, Laurie Sullivan - Monday, October 9, 2023
Google began rolling out its third core algorithm update last week, b ...
- Firm Offers Tool To Help Publishers, Editors Analyze Reader Behavior, Preferences
Publishers Daily, Ray Schultz - Sunday, October 8, 2023
Editorial teams can use the solution to choose the winning creative, NP ...
- Spotify Redesigns Artist Profiles For Stronger Fan Connection
MediaDailyNews, Colin Kirkland - Thursday, October 5, 2023
The new profiles organize music, concerts, merch and social media-like clips und ...
- Yahoo Spins Out Vespa, Its Enterprise AI-Scaling Engine
MediaDailyNews, Laurie Sullivan - Wednesday, October 4, 2023
Yahoo today announced the spinout of its enterprise AI-scaling engine Vespa ...
- Patreon Reinvents Itself With New Look, Mobile App, Creator Features
MediaDailyNews, Colin Kirkland - Wednesday, October 4, 2023
"We're no longer a membership company - we're a creator fandom company ...
- DirecTV Reportedly 'Warns' WBD About CNN Max: Breaking Contract?
Television News Daily, Wayne Friedman - Tuesday, October 3, 2023
DirecTV reportedly warned Warner Bros. Discovery that a highly anticipated streaming versi ...
- Go FAST: Find Your Easy - And Lazy - Road To TV Program Discovery
TV Watch, Wayne Friedman - Wednesday, October 4, 2023
FAST services are great when you need to "stumble" upon content. Near ...
- ANA/Bloomberg Team On A Guide To AI, A Manual One
Media 3.0, Joe Mandese - Tuesday, October 3, 2023
Nature abhors a vacuum. Apparently, so does artificial intelligence. So the A ...
- FAST Network Growth: It's Easy To Find
Television News Daily, Wayne Friedman - Monday, October 2, 2023
Free Ad-Supported Television (FAST) services are making major gains, partly due ...
- They're Giving It All - Tech That Detects AI-Generated Clickbait
Performance Marketing Insider, Laurie Sullivan - Monday, October 2, 2023
Tools and chatbots are being used to generate massive amounts of low-quali ...
- Strikes Over? There May Be More Drama Offscreen To Come
TV Watch, Wayne Friedman - Monday, October 2, 2023
Disruption among linear and streaming TV networks and platforms arising from t ...
- YouTube Updates Controversial Topic Ad Guidelines
MediaDailyNews, Laurie Sullivan - Thursday, September 28, 2023
YouTube believes videos with these topics can be a helpful resource wh ...
- Consumers Are Likely To Distrust AI-Created Content
Research Intelligencer, Robert Williams - Sunday, October 1, 2023
Suspicions may be warranted because of the possible negative consequences of ...
- Max: All In For Live Sports, News: Waiting For The Next 'Winning Time'?
TV Watch, Wayne Friedman - Friday, September 29, 2023
Max plans to add more live sports and live news content ...
- AI Solution Auto-Generates CTV Creative From Brands' Social Content
MediaDailyNews, Karlene Lukovitz - Thursday, September 28, 2023
The Spaceback platform can now convert social content to programmatic-ready CTV ad ...
- YouTube Changes Parameters For Specific Monetizable Content
MediaDailyNews, Colin Kirkland - Wednesday, September 27, 2023
YouTube is changing the parameters of what types of content creators a ...
- Dentsu, Clients Back Expansion Of Gia Peppers-Hosted Program
Mediapsssst, Richard Whitman - Tuesday, September 26, 2023
"More Than That with Gia Peppers" is expanding with a four-part limit ...