- 'John Wick' Boosts Lionsgate Revenue, Studio Prepares For Streaming Biz Spinoff
Television News Daily, Wayne Friedman - Friday, May 26, 2023
Major streamers are now looking to make content and cost cutbacks v ...
- Are There Cracks In The Local TV Station News Money-Making Machine?
TV Watch, Wayne Friedman - Thursday, May 25, 2023
TV news executives are closely watching what Sinclair Broadcast Group did ...
- Can Watermarks And Metadata Solve Generative AI Copyright Challenge?
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 24, 2023
Generative AI (GAI) for images, videos and other content could become t ...
- Shutterstock Acquires Large GIF Library, Image Search Engine Giphy In $53M Deal
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Shutterstock on Tuesday announced the acquisition of GIF library and image sear ...
- Adobe Adds Generative AI To Photoshop
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Generative AI will become one of the most important features for creati ...
- Inscape Expands Linear TV 'Commercial Feed' To Include Streaming
Television News Daily, Wayne Friedman - Wednesday, May 24, 2023
Inscape is launching an "enhanced and expanded" ad-measurement service called Commercial Fee ...
- New 'Max' Hikes Price With Expanded Roster Of Films/TV Shows
Television News Daily, Wayne Friedman - Monday, May 22, 2023
Beginning May 23, the WBD streaming service rebranded as "Max" will boo ...
- CMOs To Decrease Investments In Paid Search: Gartner Study
Data & Programmatic Insider, Laurie Sullivan - Monday, May 22, 2023
Marketing budgets compose 9.1% of total company revenue this year -- sti ...
- Montana Residents Sue Over TikTok Ban
Digital News Daily, Wendy Davis - Friday, May 19, 2023
"Montana can no more ban its residents from viewing or posting ...
- WBD's Zaslav: Rival Streamers Must Bundle Or Be Trampled By Tech Giants
Advanced TV Insider, Karlene Lukovitz - Friday, May 19, 2023
Cooperation is a must because the current streaming model is bad f ...
- AI-Generated News Sites More Than Double In Two Weeks
MediaDailyNews, Joe Mandese - Friday, May 19, 2023
A new report from NewsGuard now estimates there are 125 such sit ...
- YouTube Winning With Sports: Running Up The Score - Don't Skip The Ads
TV Watch, Wayne Friedman - Friday, May 19, 2023
YouTube and YouTube TV seem to have found their footing with spor ...
- Google Reportedly Will Let Advertisers Generate AI Media Assets With PaLM 2
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 17, 2023
The company will use generative AI with support from large language mode ...
- New York Times Seeks To Block California Kids' Online Safety Law
Digital News Daily, Wendy Davis - Tuesday, May 16, 2023
California's Age-Appropriate Design Code "would do real harm to the First Amendme ...
- TikTok Rewards AR Effect Creators With New Program
Digital News Daily, Colin Kirkland - Tuesday, May 16, 2023
The "Effect Creator Rewards" fund will help creators monetize the "high-performing effect ...
- Musk Still Needs Approval For Tesla Tweets, Court Says
Digital News Daily, Wendy Davis - Monday, May 15, 2023
Siding against Twitter owner Elon Musk, a court on Monday rejected h ...
- Why Fox News' Upfront Ad Pitch Is 40% Full (Of It)
Red, White & Blog, Joe Mandese - Tuesday, May 16, 2023
"Lifestyle content," Fox News sales chief Jeff Collins said, "now comprises ov ...
- Yaccarino To Twitter's Rescue: Saving A Media Company From Its Own Out-Of-Control Content
TV Watch, Wayne Friedman - Tuesday, May 16, 2023
With a low baseline to work from, any progress Yaccarino makes ...
- Fox Officials Vow Ample Original Fall Content, Despite Strike Challenges
TVBlog, Adam Buckman - Tuesday, May 16, 2023
Fox officials on Monday acknowledged the challenges of the writers' strike, b ...
- YouTube Restricts Content For Viewers Using Ad-Blocking Tools In New Experiment
Digital News Daily, Colin Kirkland - Thursday, May 11, 2023
To promote its ad-free Premium subscription option, YouTube is running an experime ...
- Bring On The Content: B2B Buyers Demand More - Especially Email Newsletters
Email Insider, Ray Schultz - Friday, May 12, 2023
Newsletters show strong growth and are now more "in vogue" -- b ...
- Pre-Upfront Action: Disney Ballyhoos Ad Strength, Netflix Cancels In-Person Pitch
MediaPost Live, Adam Buckman - Friday, May 12, 2023
'Twas the days before Upfront Week, and plenty of news was alrea ...
- Meta Tests Revenue Sharing For More Reels Creators
Digital News Daily, Colin Kirkland - Wednesday, May 10, 2023
Meta is testing a new way to pay creators on Reels, givi ...
- YouTube Makes Music Licensing More Affordable For Creators
Digital News Daily, Colin Kirkland - Wednesday, May 10, 2023
The updates to YouTube's Creator Music marketplace include new cost-management tools th ...
- Another Way To Sell A Linear TV Network's 'Fall Season' - During A Writers' Strike?
TV Watch, Wayne Friedman - Wednesday, May 10, 2023
You would think broadcast TV networks would try to find a ne ...
- Amazon To License Many Originals To Third Parties For First Time
Digital News Daily, Karlene Lukovitz - Tuesday, May 9, 2023
Newly created MGM Studios Distribution will sell shows including "The Marvelous Mr ...
- Reddit To Launch Karma Kash, Reduce Marketing Swag By Half
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 5, 2023
Reddit's initiative to help minimize the impact of marketing giveaways and promotion ...
- More Than Ever Before, TV -- And Now Video -- Is Ads First, Content Second
MediaPost Live, Adam Buckman - Thursday, May 4, 2023
My takeaway after a week of newfront presentations: video of all kin ...
- Scripted Series Orders Fell 24% During Last 9 Months Of '22
Television News Daily, Wayne Friedman - Friday, May 5, 2023
Scripted TV content projects dipped 24% YoY the last nine months ...
- Reddit Makes Content Sharing Easier For Users, Publishers
Digital News Daily, Colin Kirkland - Wednesday, May 3, 2023
To make it easier for users and publishers to share content. Enhanc ...