- Agency Creative Veteran Karlsson Joins SharkNinja
MAD, Steve McClellan - Tuesday, February 11, 2025
In his new role Karlsson will lead SharkNinja's creative team and ...
- PGA Tour Players Can't Resist TruGreen Lawn
Marketing Daily, Tanya Gazdik - Tuesday, February 11, 2025
Two 30-second spots feature PGA Tour players Jason Day, Ben Griffin a ...
- Microsoft Research: AI Stifles Critical Thinking
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 12, 2025
Is something rewiring your brain? Microsoft Research finds that humans who increasing ...
- Simple Super Bowl Ad Lure: Free, Everyday Stuff - Or Water
TV Watch, Wayne Friedman - Tuesday, February 11, 2025
Super Bowl messages like those of T-Mobile/Starlink and Google Pixel, OpenAI a ...
- Jesus Returns To The Super Bowl With 'He Gets Us'
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, February 6, 2025
This year's ad for nonprofit Come Near invites viewers "to explore t ...
- Hyundai Builds On 'Okay Hyundai' Creative
Marketing Daily, Tanya Gazdik - Tuesday, February 4, 2025
Hyundai and Culture Brands aim to deepen the automaker's authentic connection wi ...
- Dentsu Creative Global Brand President Shares Views On AI's Future
Data & Programmatic Insider, Laurie Sullivan - Monday, February 3, 2025
Dentsu Creative global brand president and CEO, Dentsu Creative U.S. Abbey Klaass ...
- Forsman & Bodenfors Names Armour Global CCO
MAD, Fern Siegel - Thursday, January 30, 2025
Prior to her appointment, Armour was CCO at New York agency ...
- Thinking Opposite: Why Challenging Your Ideas is the Ultimate Creative Tool
MAD, Dulani Porter - Thursday, January 30, 2025
In environments constantly demanding fresh thinking, questioning assumptions and flipping perspectives c ...
- Independent Agency Of The Year: Giant Spoon
Agency of the Year, Joe Mandese - Tuesday, January 28, 2025
This marks the fifth time in over a decade that MediaPost h ...
- Toyota Celebrates Black Men In National Brand Effort
Marketing Daily, Tanya Gazdik - Tuesday, January 28, 2025
The goal of "You Can't Stop My Drive," which includes the sp ...
- Hanson Dodge Appoints Roe Chief Creative Officer
People on the Move, Steve McClellan - Tuesday, January 28, 2025
Mike Roe has joined Milwaukee ad agency Hanson Dodge as Chi ...
- Hearst Names PMG As Its Creative/Media Agency
Publishers Daily, Ray Schultz - Monday, January 27, 2025
The first campaign is set to debut next month in Hearst newspap ...
- Autodesk Selects Giant Spoon As First Creative AOR
MAD, Fern Siegel - Friday, January 24, 2025
The agency will support major brand campaigns and brand-level creative assets, includi ...
- Cover Story: PMG Lands Hearst
MediaDailyNews, Joe Mandese - Monday, January 27, 2025
Hearst's first-ever cross-division AOR will handle media strategy and creative, including ...
- Live Email: New Integration Could Help Brands See Dynamic Previews
Email Insider, Ray Schultz - Friday, January 24, 2025
Email tech firms Stensul and Movable Ink are partnering with an enhanc ...
- Agency Merger: EBD, Merrick Creative Join Forces
MAD, Fern Siegel - Tuesday, January 21, 2025
Tom Frank will serve as chief creative officer, Jason Smith is ...
- GM's CarBravo Offers Toy-Sized Detroit Auto Show Pop-Ups
Marketing Daily, Tanya Gazdik - Friday, January 17, 2025
CarBravo is blanketing downtown Detroit outside of the Huntington Place Convention Cent ...
- Johnson Enters Trade School As Executive Creative Director
People on the Move, Fern Siegel - Friday, January 17, 2025
Prior to Trade School, Johnson was head of strategy and innovation ...
- Cartoonist Darrin Bell Arrested On Suspicion of Child Porn Possession
Publishers Daily, Ray Schultz - Sunday, January 19, 2025
The Pulitzer Prize-winning cartoonist is the first to be charged with downloadi ...
- Doner Taps Emmett, Legato As Executive Creative Directors
MAD, Fern Siegel - Wednesday, January 15, 2025
Both men rejoin from McCann Detroit, part of the agency's Hire Detro ...
- Mercedes-Benz Expands Creative Featuring Antonio Banderas To U.S.
Marketing Daily, Tanya Gazdik - Tuesday, January 14, 2025
The spot shows how the E-Class adapts to its owner's habits a ...
- Amplify Adds 2 Creative Executives
MAD, Fern Siegel - Monday, January 13, 2025
Heather McTavish Perez and Michi Ohura join the agency as top creati ...
- Criteo Taps Dentsu America's Komasinski As CEO
MAD, Joe Mandese - Tuesday, January 14, 2025
Dentsu has named Giulio Malegori chairman and acting CEO of Dentsu Americ ...
- An Email Agency's 20-Year Arc: The New Product Lineup At RPE Origin
Email Insider, Ray Schultz - Tuesday, January 7, 2025
Email-first agency RPE Origin is launching generative AI consulting and new creati ...
- IPG's FCB New York Repeats As One Club's Global AOY
MAD, Steve McClellan - Monday, January 6, 2025
FCB Global also repeated as Agency Network Of The Year in t ...
- Supernatural AI Names Winter Chief Creative Officer
People on the Move, Fern Siegel - Monday, January 6, 2025
Winter is known as the creator of Bud Light's "Real Men ...
- Hyundai Nabs Most-Seen Automotive TV Spot
Marketing Daily, Tanya Gazdik - Sunday, December 29, 2024
Sports and related programming were key drivers of reach for eight ...
- Kia Rolls Out Configurator Videos On TikTok
Marketing Daily, Tanya Gazdik - Tuesday, December 24, 2024
TikTok is now surpassing Google as the preferred search engine for you ...
- Jeep Wagoneer Shows Beautiful Things Can Still Get Dirty
Marketing Daily, Tanya Gazdik - Monday, December 23, 2024
Creative reminds consumers that they don't have to sacrifice beauty for capabil ...