- Redfora Ad Engages, Informs Consumers On Facebook About Coronavirus, Disaster Preparedness
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 4, 2020
Disaster preparedness company Redfora is promoting its backpacks that include necessities includi ...
- WPP Picks Up Most Of Intel's Global Creative Work
Around the Net In MAD London, Sean Hargrave - Tuesday, March 3, 2020
WPP's VMLY&R has won the majority of Intel's $1.4bn global creative accoun ...
- Ocado On Hunt For A New Creative Agency
Around the Net In MAD London, Sean Hargrave - Monday, March 2, 2020
Online supermarket Ocado is seeking a new creative agency after Now declin ...
- Tips For Creating An Effective Welcome Email
Around the Net in Email, Ray Schultz - Friday, February 28, 2020
First impressions count, especially in email. Christine Telyan, CEO and co-founder ...
- Dove Builds Largest Stock Photo Library Created By Women
MediaPost Connect, Nina Lentini - Monday, February 24, 2020
The collection features 5,000+ photographs of women from 39 countries 100% creat ...
- Don't Let Your Emails Go Into The Trash Bin
Around the Net in Email, Ray Schultz - Thursday, February 27, 2020
Are your marketing emails ending up in the trash bin? Maybe you’ ...
- 10 Email Content Writing Tips
Around the Net in Email, Ray Schultz - Thursday, February 27, 2020
Emails must be relevant, clearly written and personalized. But many content write ...
- How To Use Email Marketing In 2020
Around the Net in Email, Ray Schultz - Tuesday, February 25, 2020
Email marketing remains a relevant tool. But it must be used creativel ...
- Google Pioneers Privacy-first Personalization Using ML
The MediaPost Cases, Nina Lentini - Tuesday, February 25, 2020
Relevance and personalization are crucial to engaging consumers online, but effective personaliz ...
- Dove Stays True to Brand with Photo Library Created By Women
The MediaPost Cases, Nina Lentini - Monday, February 24, 2020
Having a quality product isn't always enough. Today's consumers are holding bran ...
- Designing Email For Mobile Devices
Around the Net in Email, Ray Schultz - Thursday, February 20, 2020
With 54.58% of web traffic coming from handheld devices, email should ...
- Atomic Wins Rail Creative Account
Around the Net In MAD London, Sean Hargrave - Tuesday, February 18, 2020
Atomic has won the creative account for the East Midlands Railway, "Campaig ...
- Fever Tree Poised To Award Creative Account To Lucky Generals
Around the Net In MAD London, Sean Hargrave - Tuesday, February 18, 2020
Fever Tree is about to appoint Lucky Generals as its new creati ...
- McCann Bristol Wins Thatchers' Creative Account
Around the Net In MAD London, Sean Hargrave - Tuesday, February 18, 2020
McCann Bristol has been named the new creative ad agency for Somerset-bas ...
- How To Create Onboarding Email Newsletters
Around the Net in Email, Ray Schultz - Monday, February 17, 2020
The welcome email newsletter helps create a comfortable environment for new subscriber ...
- Creatives Count -- And They're Taking On New Tasks, Survey Finds
Email Insider, Ray Schultz - Friday, February 14, 2020
Almost 90% of execs surveyed agree that creative work is important f ...
- Frank's RedHot Sauce Tweets Its Way To Red-hot Results
MediaPost Connect, Nina Lentini - Monday, March 2, 2020
People were invited to use emojis on Twitter to pair the chi ...
- Herstory App Shines Light On Female Accomplishments
The MediaPost Cases, Nina Lentini - Friday, February 14, 2020
Using augmented reality (AR), GS&P was able to rewrite one of t ...
- Lloyd's Of London Seeks Creative Agency
Around the Net In MAD London, Sean Hargrave - Thursday, February 13, 2020
Lloyd's of London is looking for a lead creative agency, "Campaign" report ...
- Hulu Experiential Campaign Creates Buzz for 'Handmaid's Tale'
The MediaPost Cases, Nina Lentini - Thursday, February 13, 2020
How do you generate hype around something that's no longer new? Hulu ...
- 2020 Outlook: Next-Gen Tech Trends And Implications For Brands
MediaDailyNews, Adam Simon - Wednesday, February 12, 2020
Here is a look at the ways in which next-generation technologies a ...
- Six Effective Email Marketing Strategies
Around the Net in Email, Ray Schultz - Tuesday, February 11, 2020
Email marketing sounds easy in theory, but it takes work. Here a ...
- Tips For Creating Email Welcome Series
Around the Net in Email, Ray Schultz - Monday, February 10, 2020
Brands should welcome new email subscribers with emails that resemble movie trailer ...
- Grey London Wins Aunt Bessie's
Around the Net In MAD London, Sean Hargrave - Monday, February 10, 2020
Frozen food brand Aunt Bessie's has switched its creative account from ...
- Premier Inn Is Looking To Replace Lucky Generals
Around the Net In MAD London, Sean Hargrave - Wednesday, February 5, 2020
Premier Inn has announced it will be parting ways with Lucky Genera ...
- Email Tweaks That Can Drive Subscribers To Convert
Around the Net in Email, Ray Schultz - Monday, February 3, 2020
Having trouble getting your email subscribers to convert? Here are seven litt ...
- The Person, Not The Product, Is Key In Email Marketing
Around the Net in Email, Ray Schultz - Friday, January 31, 2020
Product-centered emails are passé: brands are finding that it no longer wor ...
- Tips For Beginning Email Marketers
Around the Net in Email, Ray Schultz - Wednesday, January 29, 2020
Welcome to the wonderful world of email marketing. Here are 40 ti ...
- Fiat Appoints Saatchi & Saatchi In The UK
Around the Net In MAD London, Sean Hargrave - Wednesday, January 29, 2020
Fiat has hired Saatchi & Saatchi as its lead creative agency, droppi ...
- P&O Cruises Moves Creative To Snap London
Around the Net In MAD London, Sean Hargrave - Tuesday, January 28, 2020
P&O Cruises has moved its creative account from Founded to Snap Londo ...