- How Undigital Can You Be - As Bad As 'The Times,' Perhaps?
London Blog, Sean Hargrave - Tuesday, October 7, 2014
If you want to get an idea of how undigital a digit ...
- The Future Of Engagement: What Customers Want Is Invisible To The Eye
Online Spin, Kaila Colbin - Friday, October 3, 2014
In 1961, Ray Kroc bought a small restaurant chain from the McDona ...
- A Prospect Ignored Isn't Really A Prospect
Performance Marketing Insider, Gord Hotchkiss - Friday, September 19, 2014
I've ranted about this before -- and, oh yes, I shall ra ...
- Making Mistakes... On Purpose
Online Spin, Joseph Jaffe - Tuesday, September 16, 2014
I was keynoting at a Satmetrix (the Net Promoter People) customer experien ...
- Using Data, Personalization To Improve Call Center Customer Service
Data and Targeting Insider, Laurie Sullivan - Wednesday, August 20, 2014
The two trends driving the partnership between Whitepages Pro, the company's directo ...
- How The Help Is Killing Retail
Online Media Daily, George Simpson - Thursday, August 7, 2014
I read earlier in the week that aside from a small upti ...
- OK Cupid Made Bad Matches On Purpose
The Social Graf, Erik Sass - Tuesday, July 29, 2014
If you're going to use the Internet for social purposes (or pret ...
- Acura Ranks Highest In Web Site Satisfaction
Marketing Daily, Karl Greenberg - Friday, July 25, 2014
The kinds of vehicles that car shoppers want, and the age a ...
- Hyundai First Ever To Top J.D. Power's IQS and APEAL In Same Year
Marketing Daily, Karl Greenberg - Wednesday, July 23, 2014
Maybe cars need tricorders and teleporters because consumers just aren't all th ...
- A Different View Of The Customer Lifecycle
Online Spin, Cory Treffiletti - Wednesday, July 23, 2014
The customer lifecycle is almost as hot a buzzword as "big dat ...
- CRM Needs A Makeover; Marketing And Sales Need To Share Skills
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 18, 2014
Some 57% of the buying process -- marketing's territory -- gets do ...
- LG, Samsung, Kenmore Elite Lead Buyer Satisfaction
Marketing Daily, Karl Greenberg - Wednesday, July 16, 2014
And the trio continues to dominate in top-load washers, front-load washers, a ...
- How Brand BFFLs Enter Inner Circles
SearchBlog, Laurie Sullivan - Tuesday, July 15, 2014
Best friends for life. What brand wouldn't want that distinction? Morality mig ...
- Companies' Social Media Experience Still Lagging
Marketing Daily, Aaron Baar - Tuesday, July 8, 2014
"The longer you wait, the more likely the empowered consumer is goi ...
- Consumers Viewing Social As Customer Service Channel
Marketing Daily, Aaron Baar - Wednesday, June 25, 2014
"Facebook is still the primary place to talk about customer service," Rog ...
- Insurance Companies Maintain Customer Satisfaction
Marketing Daily, Tanya Gazdik - Monday, June 23, 2014
Consumer satisfaction with auto insurance companies is reaching record-high levels, despite stea ...
- CMOs Must Adapt To Digital Reality
Marketing Daily, Aaron Baar - Wednesday, June 18, 2014
"The way that marketing has been defined in the past needs ...
- Small Restaurant Chains See Satisfaction Gains
Marketing Daily, Karlene Lukovitz - Tuesday, June 17, 2014
Small restaurant chains have made gains in customer satisfaction ratings over la ...
- Social Media Preferred for Customer Service, But Companies Fall Short
The Social Graf, Erik Sass - Wednesday, June 11, 2014
Social media is fast becoming the preferred channel for customer service amo ...
- The Best People In The World To Sell To, And The Best Thing To Sell To Them
Online Spin, Kaila Colbin - Friday, June 6, 2014
Hey, there! What are you up to this weekend? Want to co ...
- Why (And How) To Use Content Marketing To Talk To Customers
Content Marketing Insider, Jen Agustin - Friday, May 30, 2014
With customer marketing, we have the unique opportunity to further engage peop ...
- Trader Joe's, Publix, Aldi America's Best Grocery Brands
Marketing Daily, Sarah Mahoney - Thursday, May 29, 2014
Publix came in second, with a score of 80%, although it rank ...
- Was Shutterfly's 'Oops' Response Picture-Perfect Or Out-Of-Focus?
Email Insider, Loren McDonald - Thursday, May 29, 2014
Are you a Shutterfly email subscriber who received the online photo service ...
- Paid TV, ISP Consumer Satisfaction Rates Dropping
Marketing Daily, Aaron Baar - Thursday, May 22, 2014
According to the American Customer Satisfaction Index, Internet service providers only g ...
- Existing Customers Spend 2/3 More, Cost 10 Times Less
Research Brief, Jack Loechner - Tuesday, May 13, 2014
A joint study by BIA/Kelsey and Manta found that, for the fir ...
- MasterCard Renews Rugby World Cup Sponsorship
Marketing Daily, Tanya Gazdik - Thursday, April 17, 2014
MasterCard kicked off its renewal of its worldwide partnership with Ruby Wor ...
- Starwood Links With Live Nation For Music
Marketing Daily, Tanya Gazdik - Tuesday, April 8, 2014
"Starwood has put its stake in the ground as having one ...
- H&R Block Rewards Consumers With Cash
Marketing Daily, Tanya Gazdik - Wednesday, March 26, 2014
"The reaction has been incredible," Christina Lively, H&R Block director of bra ...
- Brands Fail To Excel, But Retailers Vastly Better Than Telcos
Around the Net In MAD London, Sean Hargrave - Friday, March 21, 2014
The first Customer Experience Index from Forrester shows that retailers are leadi ...
- One View Of One Customer - Are We Nearly There Yet?
London Blog, Sean Hargrave - Wednesday, March 19, 2014
BA's decision to align its advertising and CRM accounts under BBH, ...