- Adobe Personalizes Customer Experience, With Privacy At Core
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 15, 2019
Adobe has announced several improvements to its Experience Platform, including a w ...
- Data Is At The Heart Of Everything A D2C Brand Does
Show Daily: Videos, Staff Writers - Friday, November 15, 2019
When D2C brands look to development new products, how do they u ...
- Yext, Nextdoor Help Improve Local Business Experience
Performance Marketing Insider, Laurie Sullivan - Thursday, November 14, 2019
The global integration allows businesses using Yext to publish relevant facts ...
- Microsoft To Extend California Privacy Law's 'Core Rights' Nationwide
Digital News Daily, Wendy Davis - Tuesday, November 12, 2019
"We are strong supporters of California's new law and the expansion ...
- ActiveCampaign Launches A New Email Content Tool
Email Marketing Daily, Ray Schultz - Wednesday, November 13, 2019
Predictive Content helps users select the most appropriate email for each custome ...
- Litmus Certified For Data Security
Email Marketing Daily, Ray Schultz - Wednesday, November 13, 2019
The email analytics company claims client email data is secure. ...
- LinkedIn Must Allow Scraping By HiQ, Court Confirms
Digital News Daily, Wendy Davis - Monday, November 11, 2019
Unless the Supreme Court intervenes, LinkedIn must allow hiQ -- and potential ...
- ZoomInfo Acquires Komiko, B2B CRM Startup
Email Marketing Daily, Ray Schultz - Tuesday, November 12, 2019
Clients can capture contact and activity data buried in the salesperson's ema ...
- GDPR Panic Is Over - Time To Worry About Brexit
London Blog, Sean Hargrave - Tuesday, November 12, 2019
DMA figures suggest GDPR was a win-win -- but now marketers a ...
- ABC To Stop Releasing Live Program/Same Day TV Viewing Data
Television News Daily, Wayne Friedman - Monday, November 11, 2019
ABC will only release viewing data for three-, seven-, or 35-day time-shift ...
- IAB Data Rock Star Jason Bier Named ALC General Counsel, Chief Privacy Officer
Data & Programmatic Insider, Laurie Sullivan - Sunday, November 10, 2019
Jason Bier is a rock star in data, numbers, and using intern ...
- Data Dysfunction: Brands Face Hurdles Integrating With ESPs
Email Insider, Ray Schultz - Friday, November 8, 2019
Retailers suffer over 10 data malfunctions per month, The Relevancy Group repo ...
- Advocates Blast IAB Over 'Bad Faith' Interpretation Of California Privacy Law
PolicyBlog, Wendy Davis - Thursday, November 7, 2019
"We are disappointed that IAB appears to adopt contorted legal interpretations ...
- Kenshoo Launches Agency Partnership Division Led By Agency Vet DuBois
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 7, 2019
Designed to foster relationships and opportunities to co-develop projects and support brand ...
- Infutor Acquires Dunn Data Company
Email Marketing Daily, Ray Schultz - Thursday, November 7, 2019
Dunn, a firm that has been in business for over 40 year ...
- R/GA, IPG Partner On New Startup Studio Focused on Data Management
Mediapsssst, Richard Whitman - Wednesday, November 6, 2019
The initiative, launching in December and called the RG/A Data Venture Studi ...
- The Grio Names Johnson Chief Content Officer
Television News Daily, Fern Siegel - Tuesday, November 5, 2019
Company veteran Todd Johnson has a long tenure with the digital ne ...
- Encrypting Domain Names Will Combat 'Abuse' By ISPs, Mozilla Tells Congress
Digital News Daily, Wendy Davis - Monday, November 4, 2019
"Proactive measures have become necessary to protect users in light of t ...
- Infutor Takes On Programmatic And Privacy
Data & Programmatic Insider, Laurie Sullivan - Monday, November 4, 2019
Developers are working in beta to test Infutor's TruthSet Digital Device Gra ...
- French Authorities Authorize Crackdown On Apple, Other Tech Companies
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 31, 2019
French authorities are stepping up compliance in a variety of areas relat ...
- AI Is The Catalyst For New Data Sources But Optimization Remains A Challenge, Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 29, 2019
Only 33% of marketers believe in their ability to fully optimize ...
- Adobe Data Leak Caused By Unsecured Server: Researchers
Around the Net in Email, Ray Schultz - Tuesday, October 29, 2019
Adobe revealed a significant data exposure last week, possibly affecting 7.5 milli ...
- German Data Authorities Create New Models For GDPR Fines: Report
Email Marketing Daily, Ray Schultz - Monday, October 28, 2019
Penalties will now be assessed based on five steps that measure compa ...
- Mall Of America Is A Case Study In Smart Profiling
Show Daily: Videos, Staff Writers - Monday, October 28, 2019
Ciceron's Ashley Evenson and Mall of America's Sara Johnson share with y ...
- Lotame Tackles CCPA And GDPR Compliance, Following IAB Tech Lab, Google Announcements
Digital News Daily, Laurie Sullivan - Thursday, October 24, 2019
Ad-tech data companies like Lotame have begun to release tools aimed ...
- Screenvision Rolls Out 'Smart Screen,' Enables Brands To Contextually Target Audiences Based On Films
MediaDailyNews, Joe Mandese - Thursday, October 24, 2019
Cinema ad network Screenvision this morning said it has launched new technolo ...
- Lead-Generation Service Shows How Much Data Google Home Devices Collect
Performance Marketing Insider, Laurie Sullivan - Thursday, October 24, 2019
Data collected from Google smart home and personal devices by searches, sensor ...
- Some Advertisers See Loopholes In California Privacy Law
Digital News Daily, Wendy Davis - Tuesday, October 22, 2019
A draft compliance framework issued Tuesday by the IAB suggests that so ...
- TV Attribution Company TVSquared Strikes Deal With Ampersand
Television News Daily, Wayne Friedman - Monday, October 21, 2019
The deal will connect TVSquared impression data in real-time to consumer behavi ...
- EU Data Watchdog Reports 'Serious Concerns' Over EU Microsoft Contracts
Around the Net In Digital, Ray Schultz - Monday, October 21, 2019
The European Data Protection Supervisor (EDPS) has found that Microsoft’s contracts wi ...