- Adams + Fairway, AdMobilize Partner On Real-Time Vehicle Data For Out-Of-Home Advertising
Real-Time Daily, Tobi Elkin - Wednesday, July 13, 2016
Adams + Fairway Outdoor Advertising and ad-tech firm AdMobilize on Wednesday announc ...
- Fox Marketing Vet Bernard Joins Simulmedia
Television News Daily, Wayne Friedman - Tuesday, July 12, 2016
Veteran TV and film marketing executive, Laurel Bernard has joined TV data-driv ...
- More Data Shows Publishers' Facebook Audiences Plunging
The Social Graf, Erik Sass - Monday, July 11, 2016
Publishers who were pinning their hopes for audience growth on Facebook shou ...
- A Day In The Life Of An Email Deliverability Consultant
Around The Net In EU Email Marketing, Sean Hargrave - Friday, July 8, 2016
"There are two fundamental aspects to my role: There's an investigative/interpretative aspec ...
- How to Navigate Exporting And File Saving Issues In Excel
Search & Performance Marketing Daily, David Grow - Friday, July 8, 2016
Microsoft Excel is one of the most common tools that marketers re ...
- Verizon Increases Data Caps, Hikes Prices
Around The Net in Daily Online Examiner, Wendy Davis - Thursday, July 7, 2016
Verizon is increasing its prices but also increasing the size of i ...
- Razorfish Explores Consumers With New Cosmos Platform
MAD, Larissa Faw - Wednesday, July 6, 2016
Powered by patent-pending artificial intelligence algorithms, Cosmos harnesses intelligence from online a ...
- How Data Influences All Ad Campaigns
MAD, Manjiry Tamhane - Tuesday, July 5, 2016
I don't believe there is a campaign launched today, be it bra ...
- Match Made In B2B Heaven? What Microsoft/LinkedIn Deal Means For Data, Targeting
Real-Time Daily, Giovanni Strocchi - Wednesday, July 6, 2016
The advertising industry is now trying to fathom how it will ...
- Goodway Group Launches Anti-Fraud Initiative After Reviewing Invalid Traffic
Real-Time Daily, Tobi Elkin - Wednesday, July 6, 2016
Goodway Group launched an anti-fraud initiative after a review of its inval ...
- Google And Facebook Also Considered Buying LinkedIn
Around the Net in Real-Time, Tobi Elkin - Tuesday, July 5, 2016
It looks like LinkedIn had more suitors than was originally thought ...
- News Corp Chief Wants Publishers To Create Alternative Networks
Around the Net in Real-Time, Tobi Elkin - Tuesday, July 5, 2016
Eyeing Facebook as a potential threat, News Corp. CEO Robert Thomson ...
- Publicis Groupe Enters Partnership With Chinese Internet Giant Tencent
Around the Net in Real-Time, Tobi Elkin - Tuesday, July 5, 2016
Publlicis Groupe has entered a partnership with Tencent, the Chinese Internet gian ...
- Genesis Media, Heads Music Strike Data Alliance
MAD, Larissa Faw - Friday, July 1, 2016
The non-exclusive deal lets Heads label's artists, including Wyclef Jean, have acce ...
- The Benefits Of Auomated Buying
RTBlog, Tobi Elkin - Tuesday, July 5, 2016
While there are a baffling array of tactics when it comes ...
- Facebook Wins Privacy Case Against Belgian Data Protection
Around the Net in Real-Time, Tobi Elkin - Friday, July 1, 2016
The Belgian data protection authority on Wednesday lost a legal battle wi ...
- Data Guru Nate Silver Gives Clinton 79% Chance Of Winning Presidency
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, June 30, 2016
Nate Silver, founder and editor in chief of data website FiveThirtyEight, h ...
- Are Marketers Asking The Wrong Questions About Programmatic?
Around the Net in Real-Time, Tobi Elkin - Thursday, June 30, 2016
Marketers today may be asking the wrong questions of programmatic, and ri ...
- Time Inc. Chief Talks About Its Acquisition Of Ad-Tech Firm Viant
Around the Net in Real-Time, Tobi Elkin - Thursday, June 30, 2016
Time Inc. CEO Joe Ripp spoke with Business Insider about the company ...
- Experian, Neustar Partner On Data Onboarding Cross-Platform
Real-Time Daily, Tobi Elkin - Thursday, June 30, 2016
Experian Marketing Services, a provider of data-driven marketing services, and Neustar, ...
- Why Real Time Isn't Fast Enough
SearchBlog, Laurie Sullivan - Thursday, June 30, 2016
"Real time" isn't real time in most media. Predictive analysis really isn ...
- Google's Adding New Ways To Track You For Ads
Around the Net in Real-Time, Tobi Elkin - Wednesday, June 29, 2016
Google keeps a vast amount of user data it tracks in silo ...
- AdMaxim Launches Native Programmatic Ad Platform
Around the Net in Real-Time, Tobi Elkin - Wednesday, June 29, 2016
Mobile advertising tech provider AdMaxim has launched a mobile-first programmatic native advertisi ...
- TapFwd Partners With Cuebiq, Brings Location Intel To DMP
Mobile Marketing Daily, Ben Frederick - Tuesday, June 28, 2016
Mobile-first data management platform (DMP) TapFwd announced a partnership with Cuebiq, ...
- Samsung Electronics Australia Creates brainBAND Project
Out to Launch, Amy Corr - Wednesday, June 29, 2016
Samsung Electronics Australia and Leo Burnett Sydney created the brainBAND Project, ...
- Trump Campaign Goes Conventional
Red, White & Blog, Philip Rosenstein - Wednesday, June 29, 2016
Reality, it appears, is setting in among the Trump camp. After lo ...
- At Cannes, Ad Industry Confronts Rise Of Facebook
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 28, 2016
In his Mediator column, The New York Times' Jim Rutenberg says ...
- What Threat Could Brexit Pose To Internet Companies?
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 28, 2016
With Dow plummeting, the focus is on Internet giants that could ...
- Minute By Minute What We're Doing Online
VidBlog, P.J. Bednarski - Tuesday, June 28, 2016
For the fourth year, Domo, the business management platform, compiled usage da ...
- Report Shows Consumer Mistrust Of Brands And Personal Data
Around the Net In MAD London, Sean Hargrave - Monday, June 27, 2016
Marketers are facing a continuous struggle with consumers' perception of data, ...