- WPP Jumps Ahead Of Publicis As No. 1 U.S. Digital Agency Group
Online Media Daily, Joe Mandese - Monday, July 9, 2012
Based on its acquisition of digital independent AKQA, WPP now has t ...
- Music Industry Could Better Use Digital
Around the Net In OMD Europe, Nina Lentini - Sunday, July 8, 2012
Currently, there is a focus on artists opposed to consumers, according ...
- Aegis Acquires WGarden, Ups Digital Presence In France
Online Media Daily, Steve McClellan - Friday, July 6, 2012
Aegis Group has acquired the search and related digital marketing assets ...
- The History of Digital -- Interview with Mr. Digital, Part 3
Online Media Daily, Jeff Einstein - Friday, July 6, 2012
The entire system is choked with complexity and has started to opera ...
- Telefonica Partners With Tech Giants
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 5, 2012
In other world news (with clear domestics implications), Telefonica has partnered ...
- Group M Foresees TV, Press Revenue Slump
Around the Net In OMD Europe, Nina Lentini - Tuesday, July 3, 2012
Despite any windfalls generated by Euro 2012 and the London Olympics, S ...
- UK Digital Ad Spending To Be $8.3 Billion In '12
Around the Net In OMD Europe, Nina Lentini - Monday, July 2, 2012
Spending in digital is expected to hit $9.4 billion in 2013, ...
- Gain Goes For Odor Ardor
Marketing Daily, Aaron Baar - Monday, July 2, 2012
Scent can be a powerful motivator, evoking memories and emotions in peop ...
- More Than Fireworks In Philly On the Fourth
Marketing Daily, Karl Greenberg - Monday, July 2, 2012
Forget (if you can) New York's Hudson and East River fireworks th ...
- Game On: Humble Bundle
Online Media Daily, Charles Crawford - Monday, July 2, 2012
It's one thing to make a video game, another to sell i ...
- SapientNitro To Design NASCAR's Digital Platform
Online Media Daily, Fern Siegel - Friday, June 29, 2012
NASCAR has tapped SapientNitro to design and build its new digital platfor ...
- Radio Giants Tune Into Streaming Audio
MediaDailyNews, Erik Sass - Thursday, June 28, 2012
Yahoo struck a deal with Clear Channel Media and Entertainment (formerly Cle ...
- Gannett Debuts Dedicated Digital Sports Unit
MediaDailyNews, David Goetzl - Thursday, June 28, 2012
The USA Today Sports Media Group -- searching for a way ...
- Mag Bag: Zinio Is For Sale
MediaDailyNews, Erik Sass - Thursday, June 28, 2012
Digital magazine newsstand and publisher Zinio is putting itself on the aucti ...
- Ad Industry M&A Investors Spend $32 Bil, Digital Soars
Online Media Daily, Laurie Sullivan - Thursday, June 28, 2012
There's no shortage of money for companies innovating in the marketing a ...
- Patients Want EHealth And Personal Attention
Research Brief, Jack Loechner - Friday, June 29, 2012
According to the The Accenture Connected Health Pulse Survey, 2012, 90% ...
- Guardian News & Media Names Digital Chief
Around the Net In OMD Europe, Nina Lentini - Wednesday, June 27, 2012
Alex Musil, executive VP of product at Shazam, will join GNM ...
- The History of Digital -- Interview with Mr. Digital, Part 2
Online Media Daily, Jeff Einstein - Thursday, June 28, 2012
Digital accountability is what remains every spring -- after the TV gu ...
- Brut Seeks 'The Essence Of Man'
Marketing Daily, Karl Greenberg - Tuesday, June 26, 2012
The men's aftershave brand is launching a campaign that offers a n ...
- Hearst Magazines Debuts Private Ad Exchange
MediaDailyNews, Gavin O'Malley - Tuesday, June 26, 2012
As the online ad market looks more like the Nasdaq, publishers mu ...
- PGA Tour Takes Back Digital Control
MediaDailyNews, David Goetzl - Tuesday, June 26, 2012
Turner's swing managing the digital properties for the PGA Tour is movi ...
- Report: Omnicom In Talks To Buy LBi
Raw, Steve McClellan - Wednesday, June 27, 2012
Agency holding company Omnicom is reportedly in talks to buy independent digit ...
- Vibrant Hires Haskin As VP Marketing
Raw, Karl Greenberg - Wednesday, June 27, 2012
Vibrant Media has hired John Haskin as VP Marketing. Haskin, to ...
- Brands Line Up To Activate Against NBA Draft
Marketing Daily, Karl Greenberg - Monday, June 25, 2012
State Farm gets its name on the event logo, and throughout t ...
- Mobext Debuts Mobile Messaging Service
Online Media Daily, Mark Walsh - Monday, June 25, 2012
Mobext, the mobile marketing arm of Havas Digital, has launched its o ...
- Euro RSCG's TrendsU Takes E-Learning Global
Marketing Daily, Karl Greenberg - Friday, June 22, 2012
Euro RSCG Worldwide this month launched a Web-driven e-learning program intended ...
- Q&A: Mobile Will Dominate Summer Olympics
Marketing Daily, Sarah Mahoney - Monday, June 25, 2012
Mastering the first fully digital Olympics won't be easy, and the Lond ...
- TuneIn Forms Relationships With 20 Broadcasters
MediaDailyNews, Fern Siegel - Friday, June 22, 2012
TuneIn, a service that allows people to listen to the world's musi ...
- Online Futures: 'SmartMoney' Drops Print Edition
MediaDailyNews, Erik Sass - Friday, June 22, 2012
With what looks like poetic justice, 'SmartMoney' announced it is closing i ...
- TBWA Revamps Digital Ops Into DAN
Online Media Daily, Steve McClellan - Friday, June 22, 2012
Omnicom global ad agency TBWA is reorganizing its 700-person-strong digital operations in ...