- TV's Advertising Power Is Still Fading, Study Finds
Research Intelligencer, Robert Williams - Wednesday, April 30, 2025
Ad recall and viewer engagement have reached new lows in today's second-screeni ...
- Bald MLB Spot Touts 'No Dishes' In DirecTV Campaign
Television News Daily, Wayne Friedman - Tuesday, April 29, 2025
The campaign features MLB stars Dustin May, Dansby Swanson, and Christian Yelic ...
- No Slowing Down For FAST TV - Is It Nearing Saturation Levels?
TV Watch, Wayne Friedman - Thursday, March 27, 2025
Big viewing and ad revenue gains for Tubi, Pluto TV and t ...
- RSN Remedy: NBCU's Peacock Streaming Add-On Access
Television News Daily, Wayne Friedman - Wednesday, March 19, 2025
NBCU is offering its regional sports channels under its main Peacock premi ...
- Altice USA Knocks Off Nexstar, MSG: Rehabbing Sports/News Content?
TV Watch, Wayne Friedman - Wednesday, January 15, 2025
Altice USA - the fourth-largest cable TV distributor with 2.3 million subscribe ...
- DirecTV Launches 'MySports' Bundle In Wake Of Venu Sports
Television News Daily, Wayne Friedman - Tuesday, January 14, 2025
The streaming package of 40 sports and broadcast TV channels will initial ...
- DirecTV, Dish Ask Court To Reject Abandonment Of Fubo-Venu Ruling
Television News Daily, Wayne Friedman - Thursday, January 9, 2025
DirecTV and EchoStar (Dish Network) continued to back legal rulings against Ve ...
- Upbeat Forecast For Ad Market In 2025, TV Retains Strong Sports Media Budgets
MAD, Fern Siegel - Monday, December 30, 2024
GroupM predicts the U.S. will grow total ad revenue 9% to $400 ...
- DirecTV Leaves Dish Network Deal: Tougher Work Ahead
TV Watch, Wayne Friedman - Monday, November 25, 2024
Dish bondholders did not agree to exchange their debt for new de ...
- DirecTV Starts A FAST Platform - MyFree DirecTV
Television News Daily, Wayne Friedman - Thursday, October 10, 2024
MyFree DirecTV will give users "curated" content, an on-demand library, and numb ...
- The DirecTV/Dish Merger Isn't Brain Surgery, But It Does Require Rocket Science
MediaDailyNews, Ed DeNicola - Tuesday, October 1, 2024
I was a young exec at Nielsen back in 2002 when D ...
- DirecTV/Dish: What Can The Company Dish Out Now?
TV Watch, Wayne Friedman - Wednesday, October 2, 2024
"We see this as complementary - this is not an either/or [f ...
- DirecTV, Dish Reportedly In 'Advanced' Merger Talks
Television News Daily, Wayne Friedman - Friday, September 27, 2024
If the deal goes through, the new combined company would replace Comca ...
- DirecTV, Disney End Blackout, Deal Includes Streamers
Television News Daily, Wayne Friedman - Sunday, September 15, 2024
The deal includes streaming services Disney+, ESPN+ and Hulu, as well ...
- Premium Long-Form TV For Brands: Working For Young Consumers?
Advanced TV Insider, Wayne Friedman - Wednesday, September 11, 2024
Over 90% of viewers say long-form content is the "gold standard ...
- Disney Proposes Flexible 'Sports-Centric,' 'Entertainment-Based' Options To DirecTV
Television News Daily, Wayne Friedman - Wednesday, September 4, 2024
Last year Disney struck a deal with Charter's Spectrum service allowing t ...
- Disney Nets Go Dark On DirecTV, 11M Affected
Television News Daily, Wayne Friedman - Monday, September 2, 2024
Blackouts are threatening the upcoming start of the NFL season on A ...
- DirecTV, Walt Disney Carriage Dispute: Blackouts For ABC, ESPN?
Television News Daily, Wayne Friedman - Wednesday, August 28, 2024
Disney has reportedly offered "flexible options" to the pay TV satellite/virtual p ...
- TV-Network Groups' 'Strict Bundling' Demands Must Change: DirecTV
Television News Daily, Wayne Friedman - Wednesday, August 21, 2024
"Programmers have continued to impose and enforce strict bundling requirements through exorbita ...
- RSN Flexibility, Sports TV Desires: New Legacy Pay TV Life?
TV Watch, Wayne Friedman - Friday, May 3, 2024
DirecTV has renewed its deal with Diamond Sports Group, giving consumers t ...
- Comcast's Long-Time Diversification Strategy Up To The Test?
TV Watch, Wayne Friedman - Monday, April 29, 2024
Growing out of its core cable TV system business of TV network ...
- Cable TV Pricing: Up, Down Or Sideways? Content Prognosis For The Long Term
TV Watch, Wayne Friedman - Tuesday, March 19, 2024
DirecTV is offering savings on its monthly subscription if viewers are ...
- DirecTV And Streaming: Putting The Satellite Dish In The Cupboard?
TV Watch, Wayne Friedman - Wednesday, February 21, 2024
With a new TV campaign, DirecTV wants to be in the coole ...
- YouTube TV Drives vMVPDs To 20% Share Of Pay-TV Subscribers
MediaDailyNews, Karlene Lukovitz - Thursday, November 16, 2023
An estimated Q3 gain of 600,000 puts YouTube TV in striking distan ...
- Hulu Reaches 37% Of TV Households, Trailing Netflix & YouTube
Research Intelligencer, Robert Williams - Thursday, November 9, 2023
Hulu pushed past Amazon Prime Video to be the third-most popular streami ...
- Peacock Backs Off 'Most Live Sports' Claim
MediaDailyNews, Karlene Lukovitz - Tuesday, October 31, 2023
DirecTV, a vMVPD, objected to the SVOD's claim of the most li ...
- AT&T Exploring Sale Of DirecTV Stake: Report
MediaDailyNews, Karlene Lukovitz - Thursday, October 5, 2023
AT&T uses its 70% stake in the standalone DirecTV company to offs ...
- Nexstar TV Stations Back On DirecTV
Television News Daily, Wayne Friedman - Sunday, September 17, 2023
In an effort to avoid missing more NFL and college football game ...
- Former Xandr GM Takes Helm At Captify As Intent Signals Go Cookieless
Performance Marketing Insider, Laurie Sullivan - Friday, July 21, 2023
Mike Welch will succeed Dominic Joseph as Captify CEO. The appointment cemen ...
- Cost Outweighs Ads Among Viewers Canceling Streaming
Research Intelligencer, Robert Williams - Tuesday, July 11, 2023
Only 15% of people said they canceled a streaming service because the ...