- Marketing Shift Helps Chewy Beat First-Quarter Forecasts
Marketing Daily, Sarah Mahoney - Thursday, June 12, 2025
Targeted spending and a broader funnel brought in higher-value customers, even ...
- IAB Expands 'Excellence' Leadership To Keep Up With Innovation
MediaDailyNews, Laurie Sullivan - Thursday, June 12, 2025
The new leadership team will support innovations that are beginning to ga ...
- Horizon Sunsets 'Night Market,' Rebrands As 'Horizon Commerce'
MAD, Steve McClellan - Wednesday, June 11, 2025
Founded in 2020, the rebranding accompanies expanded capabilities including channel management, busine ...
- Jon Hamm Likes Carvana -- NOT Dog Birthday Parties
Marketing Daily, Sarah Mahoney - Tuesday, June 10, 2025
The online used car retailer's new campaign invites a little more come ...
- PMG Acquires Momentum Commerce
MediaDailyNews, Joe Mandese - Wednesday, June 11, 2025
PMG continues its expansion, acquiring Boston-based Momentum and adding its team ...
- Summer Spree: Consumers Are Spending More Despite Economic Headwinds
Email Insider, Ray Schultz - Monday, June 9, 2025
Email is the preferred channel for almost half of consumers, Optimove repo ...
- TikTok Makes Brands Pay For Feed Views
MediaDailyNews, Colin Kirkland - Wednesday, June 4, 2025
TikTok is changing the way businesses amass views on the company's e-commer ...
- Kristin Chenoweth Casts A Spell On Bored Dogs And Guilty Humans
Retail Insider, Sarah Mahoney - Wednesday, June 4, 2025
Nom Nom's new campaign targets a fretful audience of dog owners worri ...
- Ulta's Marketing Strategy Taps Beauty's Role As Escape
Marketing Daily, Sarah Mahoney - Monday, June 2, 2025
Shoppers seek relief, not just routines, as the retailer's launches, events, a ...
- Amazon Pulls Ads From Google Shopping, Again
MediaDailyNews, Laurie Sullivan - Friday, May 30, 2025
Amazon recently made its most significant retreat since 2020 when it paus ...
- AI Search, Tariffs To Influence Amazon 'Prime Day'
MediaDailyNews, Laurie Sullivan - Wednesday, May 28, 2025
AI will become the tool to search for the best deals ahe ...
- AI Agents Feeding On Data Make Conversational Commerce Personal
MediaDailyNews, Laurie Sullivan - Wednesday, May 28, 2025
Smartly recently integrated Reddit into its network and is working to advan ...
- Walmart V. Trump: New Twist In The Tariff Smackdown
Marketing Daily - Top of the News, Sarah Mahoney - Monday, May 19, 2025
The president's "EAT THE TARIFFS" outburst gets a blistering response -- fr ...
- Walmart Warns Of Tariff-Driven Price Hikes As Ad Sales Soar 50%
Marketing Daily, Sarah Mahoney - Friday, May 16, 2025
Retail giant beats forecasts, but says rising import costs are forcing high ...
- Beyond Brand: Rethinking Relevance Across Digital Commerce
MAD, John Andrews - Thursday, May 15, 2025
Retailers are investing millions to regain cultural relevance. Culture moves fast. Pre-L ...
- Roblox Launches In-Game Commerce With Beauty Brand
MediaDailyNews, Colin Kirkland - Thursday, May 15, 2025
Roblox creators and brands can now sell physical real-world products directly ...
- TikTok Invites Customers To Direct Message Live Streamers
MediaDailyNews, Colin Kirkland - Monday, May 12, 2025
TikTok is rolling out a new "Live" feature designed to help li ...
- QVC's Social Bet Misses The Mark As Sales Fall 10%
Marketing Daily, Sarah Mahoney - Thursday, May 8, 2025
With TV viewership down and digital gains lagging, the once-dominant shopping netwo ...
- TikTok Offers $1M In Ad Credits For Small Business Month
MediaDailyNews, Colin Kirkland - Thursday, May 8, 2025
TikTok has announced a series of nationwide initiatives designed to support entrepreneu ...
- Trump's '2 Dolls' Remark Rattles Toy Industry
Marketing Daily, Sarah Mahoney - Wednesday, May 7, 2025
Mattel confirms price hikes; Mintel says consumers will push back hard th ...
- Shopify Moves AI Assistant To Reasoning For Merchants
MediaDailyNews, Laurie Sullivan - Wednesday, May 7, 2025
Shopify's AI-powered commerce assistant Sidekick has entered a phase of advanced multist ...
- Walmart's First New Supercenter In 4 Years: Less Friction, More Fresh Tortillas
Marketing Daily - Top of the News, Sarah Mahoney - Monday, May 5, 2025
The retailer's reimagined format signals a shift in strategy as it battl ...
- The Ins And Outs Of Brand IP Security, According To TikTok Shop
MediaDailyNews, Colin Kirkland - Monday, May 5, 2025
In an effort to dispel brand concerns over their intellectual property bei ...
- Amazon Ad Sales Jump 18% To $13.92B As Tariff Drama Unfolds
Marketing Daily, Sarah Mahoney - Friday, May 2, 2025
White House calls pricing transparency plan "hostile," but consumer demand for clari ...
- This Wild Fork Foods Marketing Leader's Mantra For Success!
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, May 1, 2025
Are you doing what you love? Jenny Chen is! In fact followi ...
- Visa Introduces Intelligent Commerce Platform Enabling 'AI Buying'
Marketing Daily, Danielle Oster - Thursday, May 1, 2025
Among the use cases suggested in the launch video: a florist receiv ...
- Saks Brings Whimsy to Amazon's Transactional World
Retail Insider, Sarah Mahoney - Wednesday, April 30, 2025
A new storefront aims to blend luxury storytelling with frictionless ecommerce. B ...
- Mother's Day 2025: More Meaningful Gifts, Tighter Budgets
Marketing Daily, Sarah Mahoney - Monday, April 28, 2025
Mother's Day spending is edging up, but inflation-weary shoppers are spending le ...
- Meta Launches AI Search App Independent Of Platforms
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 29, 2025
The launch of its stand-alone AI app, which includes a Discover fe ...
- UrFriendCharles.com Launches Platform For Black-Owned Liquor Companies
Marketing Daily, Teresa Buyikian - Friday, April 25, 2025
UrFriendCharles.com launches in the U.S. with 150 products and the ability ...