Tag results for "economy"
- McKinsey Analyzes Economic Impact Of Generative AIThe latest estimates put the equivalent of $2.6 trillion to $4.4 trilli ...
- B2C Bling: Consumers Are Ready To Spend On Luxury ItemsBut consumers demand personalization in email and social media, Wunderkind reports. ...
- Keen Lowers Shoe Prices In Response To InflationOne company is responding to rising inflation with a move aimed ...
- Why Marketing Effectiveness Continues To ErodeWhile economics and market fragmentation are big factors, it also has ...
- Nordstrom's Sales Fall, As Luxury Takes New ShapesAffluent shoppers are reining in splurges, with Nordstrom and Saks feeling t ...
- Upfront TV Ad Eye-Opener: 'Negative' Linear TV Pricing, But Higher Overall?Many expect that for the first time in more than a decad ...
- Navigating Stormy Waters: Prioritizing Focus And PrecisionThe best thing to do is to face the storm head o ...
- The B2B Stash: Most Firms Are Spending More On Marketing, Especially Social MediaEmail is also seeing strong growth and is rated an effective channe ...
- Skids On Email: It May Be Seeing Cuts As Marketers Boost Their General SpendPaid social media content and print ads are also likely to suff ...
- Marketers Lack Confidence To Achieve Revenue Goals, CMO Council Study ShowsThe CMO Council and Sprinklr released a report Monday showing two ...
- Consumer Spending On Media Decelerates, Especially In The U.S.Post-pandemic behavioral shifts coupled with growing economic concerns will continue the decelerati ...
- Coveo Study Reveals Balancing Act Between Privacy, Personalization, Saving MoneyCoveo's Ecommerce Relevance Report provides a snapshot of how the economy a ...
- Data Remains A Major Challenge For Many ReasonsBrands often have too much data, and they lack the ability ...
- U.S. Households Likely Can Support Spending As Economy SlowsMany middle-income consumers have a savings buffer to help withstand a possib ...
- Gannett Posts Flat Q1 Revenue Overall, Digital Does BetterCompany achieves a $10.3 million in net income, versus a net lo ...
- OK, I'll (Still) Buy It: The Resilient Q1 ConsumerAnalysts keep expecting consumers to pull back on spending, but consumers sti ...
- Deloitte, McKinsey Data Show More Consumer Confidence, Shifting SplurgesConsumers are still spending it up, and seem less worried than economis ...
- U.S. GDP Slows, Only 23% Of SMBs Feel Confident In Marketing StrategiesDespite slowing growth, small and midsize businesses in the U.S. have ...
- B2B Budget Freeze-Up: Few Brands Have Greatly Increased Their Marketing SpendBut most firms have exceeded their expectations, Integrate reports. ...
- 42 Years Of Upfront History: Expect - What Else? - Price Hikes This SeasonMarketplace and upfront media agency analyst Brian Wieser says there is ...
- Gen Z Is Still Spending Despite Economic Fears, Email Is King In U.S., U.K.Over half of U.S. consumers are reducing their discretionary spending, and so ...
- With Fewer New Products, Consumers Cut Discretionary Spending 7%A Commerce Department report notes a 4.3% drop at home improvement retailer ...
- Streaming Fundamentals: Underwhelming Or 'Undifferentiated'?Walt Disney CEO Bob Iger has said "undifferentiated" entertainment is a tou ...
- Most Consumers Will Dump A Trusted Brand For Better PricesBut economic conditions have driven most consumers to enroll in a loyal ...
- 6 Ways To Protect Email Marketing Against RecessionConsumers are worried about a possible recession. But so are email sender ...
- First Quarter Yields 2,000 Store ClosuresIn just the first three months of 2023, nearly 2,000 store closur ...
- Moody Marketers: They're Not As Optimistic As They WereConsumers are more focused on quality than price, although that is ...
- Articles Queried, Read Reveal The State Of Consumers' MindsTaboola shows consumers are less concerned about inflation, but they will contin ...
- Most Consumers Are Pessimistic About Economy And Are Spending Less, Study FindsTeachers, those in the military and other community members are motivated ...
- Amazon To Lay Off 9,000 More, Advertising Among Hardest-HitAmazon's pandemic hiring spree is still coming back to bite the compan ...
