- Gamers Showing PS4 Preference Over Xbox
Marketing Daily, Aaron Baar - Friday, November 22, 2013
With both the PlayStation 4 and Xbox One now on the shelv ...
- Larger Screens = More Data Use
Marketing Daily, Aaron Baar - Tuesday, November 19, 2013
The steady increase of smartphone screen size could be a major bo ...
- Glitches Aside, Sony's PS4 Enjoys A Winning Launch
Marketing Daily - Top of the News, Thom Forbes - Monday, November 18, 2013
Any questions about the pent-up demand for the latest iteration of Sony ...
- Barnes & Noble Brandishing Nook GlowLight
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2013
The new spots star "30 Rock"'s Jack McBrayer, who brings his o ...
- Samsung Recruits Galaxy 11
Marketing Daily, Aaron Baar - Tuesday, November 5, 2013
Next year, it may come down to our soccer prowess to ke ...
- BDO: CMOs Predict Tepid Holiday; Hot Tech
Marketing Daily, Sarah Mahoney - Monday, November 4, 2013
CMOs at the country's leading retailers are expecting a so-so holiday, repor ...
- Retailers Embrace "Showrooming"
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 4, 2013
Once the bane every retailer, some big-box stores have started to embra ...
- Samsung, LeBron Re-Team
Marketing Daily, Aaron Baar - Tuesday, October 29, 2013
As the NBA Season gets underway, Samsung and LeBron James have reteam ...
- The Hand That 'Rocks The Cradle' Rocks Electronics
Engage:Moms, Carol Banks Setter - Tuesday, October 29, 2013
Is the 2013 holiday season going to trend toward an improvement ...
- Samsung Signs On As NBA Partner
Marketing Daily, Aaron Baar - Monday, October 28, 2013
"It's been something we've been working on for a while. We bo ...
- Samsung, NBA Partner For Cross-Platform Sponsorships
Online Media Daily, Mark Walsh - Monday, October 28, 2013
Samsung's got a basketball jones. The U.S. arm of the Korean electroni ...
- Samsung Signs $100M Pact With NBA
Around the Net In Online Marketing, Gavin O'Malley - Monday, October 28, 2013
In a not-so-little branding coup for Samsung, the electronics giant just sign ...
- CE Force Remains Strong This Holiday Season
Marketing Daily, Aaron Baar - Friday, October 25, 2013
According to the Consumer Electronics Association, nearly three-quarters of consumers plan ...
- Samsung Fined For Paying-Off Online Commenters
Around the Net In Online Marketing, Gavin O'Malley - Thursday, October 24, 2013
Amid broader concerns about the authenticity of online comments and reviews, Taiwan&rsquo ...
- CE Shoppers Are Showroomers
Marketing Daily, Aaron Baar - Friday, October 18, 2013
Retailers looking to capture more of the consumer electronics market would ...
- Appy Holidays! New Tablets Are Upon Us
Marketing Daily - Top of the News, Thom Forbes - Monday, October 21, 2013
Apple, Nokia and Microsoft are each poised to unveil tablets tomorrow th ...
- Vizio Giving Away 'TVs for TDs'
Marketing Daily, Aaron Baar - Wednesday, October 16, 2013
For the promotion, every touchdown Johnson scores for the remainder of t ...
- Burberry CEO Angela Ahrendts To Head Apple Sales
Marketing Daily - Top of the News, Thom Forbes - Tuesday, October 15, 2013
Angela Ahrendts, an American who is has been widely hailed for h ...
- Samsung Strands Socially Connected On Island
Marketing Daily, Aaron Baar - Monday, October 7, 2013
Samsung is stranding eight people on a deserted island, but in ...
- Bazaarvoice: Don't Just Stand There, Say Something!
Marketing Daily, Karl Greenberg - Wednesday, October 2, 2013
Brand engagement platform Bazaarvoice, whose Connections service distributes the brand's voice acro ...
- Consumers Happier With Faster Internet
Marketing Daily, Aaron Baar - Friday, September 27, 2013
"It's not just the speed alone; it's the reliability, clarity and a ...
- Apple, Google Top Interbrand's Rankings
Marketing Daily - Top of the News, Thom Forbes - Monday, September 30, 2013
Coca-Cola officially has lost a little bit of its fizz with bo ...
- Honeywell Speaks Up For Thermostat
Marketing Daily, Aaron Baar - Saturday, September 21, 2013
Honeywell created a digital campaign to introduce its first-of-its kind, voice-controlled thermost ...
- Tablets, Tablets, Everywhere; Is The Thrill Still There?
Marketing Daily, Karl Greenberg - Saturday, September 21, 2013
Tablet sales are likely to be up 70%, stealing sales from lapto ...
- BlackBerry Disconnects Consumer Market
Marketing Daily - Top of the News, Thom Forbes - Monday, September 23, 2013
Ontario-based BlackBerry, the company that controlled more than half of the smartpho ...
- Kids Using Tablets, Apps More
Marketing Daily, Aaron Baar - Monday, September 16, 2013
According to research from The NPD Group, nearly 80% of parents w ...
- Wal-Mart Takes A Slice Out Of The iPhone's Price
Marketing Daily - Top of the News, Thom Forbes - Monday, September 16, 2013
The twain -- Wal-Mart with its heavy discounting and Apple with i ...
- Pay-TV Providers Lacking App Awareness
Marketing Daily, Aaron Baar - Wednesday, September 4, 2013
According to Digitalsmiths, consumers are increasingly seeking on-demand content from third-party a ...
- Watching The Wrist Devices-On-Androids Wars
Marketing Daily - Top of the News, Thom Forbes - Thursday, September 5, 2013
Samsung's J.K. Shin engaged in a bit of Jobsian stagecraft yesterday wh ...
- Lenovo Ups NFL Fantasy Stakes
Marketing Daily, Aaron Baar - Wednesday, August 28, 2013
Lenovo is hosting a "Fantasy Coach of the Year" contest, through whi ...