- 'Car Bibles' Relaunches To Include Edit Content
Publishers Daily, Ray Schultz - Thursday, March 4, 2021
The product-review site and its email newsletter are focused on "accessibility," ...
- Under-The-Hood Changes To Gmail
Around the Net in Email, Ray Schultz - Thursday, March 4, 2021
Many Gmail users want to use Microsoft Outlook or Apple Mail inste ...
- Buying Personas And Email Marketing
Around the Net in Email, Ray Schultz - Thursday, March 4, 2021
Buyer personas are semi-fictional representations of a brand’s target audience. Here’s h ...
- Sephora Tops Retail Personalization Brand Index For Fourth Year
Email Insider, Ray Schultz - Thursday, March 4, 2021
Sephora earned this with omnichannel personalization, user engagement and new at-home personaliz ...
- Study: Banks Lagging On Personalization, Consumers Say
Email Marketing Daily, Ray Schultz - Thursday, March 4, 2021
Most customers want a seamless experience across channels, but fewer than ha ...
- The Impact Of Twitter's New Super Follows On Email
Email Marketing Daily, Ray Schultz - Thursday, March 4, 2021
Twitter's Super Follows, expected to be available later this year, would all ...
- High Rate Of Password Reuse Leads To Problems
Around the Net in Email, Ray Schultz - Wednesday, March 3, 2021
A security vendor has found almost 1.5 billion breached log-in combos. Pa ...
- Email Campaign Management Tips For SMBs
Around the Net in Email, Ray Schultz - Wednesday, March 3, 2021
An email marketing campaign is a series of emails a brand us ...
- Sitecore To Acquire Boxever And Four51
Digital News Daily, Ray Schultz - Wednesday, March 3, 2021
Sitecore intends to provide a SaaS-based digital experience platform, it says. ...
- True Blue: Consumers Remained Loyal To Brands Despite Events Of 2020
Email Insider, Ray Schultz - Wednesday, March 3, 2021
Consumers have high demands -- for instance, they want surprise gifts a ...
- Corporate Email Volume Grew In 2020, As Did Response, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Despite the growth of corporate email, especially during the COVID pandemic, on ...
- Upland Software Acquires Customer Data Platform BlueVenn For $51.9 Million
Email Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Upland says that with a unified customer database, it can help clien ...
- Jack in the Box Names GNC's Ostrom CMO
Marketing Daily, Ray Schultz - Wednesday, March 3, 2021
Ostrom has also served as Chief Brand Officer for General Nutrition Cent ...
- Email Marketing Software Choices For SMBs
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Email marketing allows small businesses to grow revenue and engage with customer ...
- Microsoft To Allow Azure Active Directory To Ditch Passwords
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Microsoft will allow users of its Azure Active Directory to ditch passwor ...
- How To Create An Email Marketing Sequencing Strategy
Around the Net in Email, Ray Schultz - Tuesday, March 2, 2021
Email is only as good as its sequencing. Here are ways ...
- SailPoint Technologies Enhances Identity Platform
Digital News Daily, Ray Schultz - Tuesday, March 2, 2021
Developers can now customize and automate functions to enhance company security, identi ...
- Spending Your Way Out Of A Pandemic
Email Insider, Ray Schultz - Tuesday, March 2, 2021
Many brands are increasing their digital budgets after a mixed year ...
- Trendline Interactive Acquires LeadMD
Email Marketing Daily, Ray Schultz - Tuesday, March 2, 2021
The purchase of the performance marketing agency follows the February acquisition ...
- Publishers Should Weigh Business Needs For Email Newsletter Platforms
Publishing Insider, - Monday, March 1, 2021
The growth in email newsletter publishing is spawning an industry of servi ...
- Google Chat Is Now Part Of Gmail
Around the Net in Email, Ray Schultz - Monday, March 1, 2021
The redesigned Google Chat has been rolled out for free accounts a ...
- Finding The Right Email Target Audience
Around the Net in Email, Ray Schultz - Monday, March 1, 2021
Brands have to define their target audience before they can launch ...
- Irish Data Protection Commission Concluded 4,476 GDPR Cases In 2020: Report
Digital News Daily, Ray Schultz - Monday, March 1, 2021
The leading cause of complaints was the inability to access personal dat ...
- What CMOs Know: They Expect An Uptick In Digital Spending This Year
Email Insider, Ray Schultz - Monday, March 1, 2021
But private equity partners will be more demanding of growth, Chief Outside ...
- Emotive Raises $50 Million, Bringing Valuation To $400 Million
Email Marketing Daily, Ray Schultz - Monday, March 1, 2021
Text platform provider Emotive apparently wants to replace email and do aw ...
- How Will Publishers Respond To The Cookiepocalypse?
Around the Net in Email, Ray Schultz - Friday, February 26, 2021
Digital publishers are warily monitoring the changes in privacy and martech. Th ...
- Don't Let Your Emails Be Classified As Spam
Around the Net in Email, Ray Schultz - Friday, February 26, 2021
Small businesses can easily find their emails being marked as spam. ...
- 1-to-1 In B2B: Buyers Now Demand Super-Personalized Emails
Email Insider, Ray Schultz - Friday, February 26, 2021
B2B buyers want interactions tailored to their firm's organization and pain point ...
- Terminus Garners $90 Million In Series C Funding
Email Marketing Daily, Ray Schultz - Friday, February 26, 2021
Account-based marketing firm Terminus has $125 million in total financing ...
- Armorblox Snares $30 Million In Series B Financing
Email Marketing Daily, Ray Schultz - Friday, February 26, 2021
Email security company Armorblox will use the money to build its go-to-marke ...