- The Email Engine: It's The Most Used Channel In B2B
Email Insider, Ray Schultz - Monday, February 8, 2021
HubSpot is the most popular automation tool in B2B, followed by Adobe/Marke ...
- Incorrect COVID-19 Vaccine Emails Sent In Philadelphia: Report
Email Marketing Daily, Ray Schultz - Monday, February 8, 2021
Residents were given the incorrect information about the scheduling of COVID-19 vacci ...
- Donors Prefer Email For Nonprofit Messaging: Study
Email Marketing Daily, Ray Schultz - Monday, February 8, 2021
But young people are already setting up legacy giving, and many li ...
- Three Ways To Use Email In A Crisis
Around the Net in Email, Ray Schultz - Friday, February 5, 2021
Email is an effective channel during times of stress, driving customer engageme ...
- Mobile Fraud And Bots Peak During Economic Slowdown: Study
Digital News Daily, Ray Schultz - Friday, February 5, 2021
Fraud artists also have greater access to consumer data, LexisNexis Risk Solutio ...
- Boomtown Metrics: Email, Text And Push All Saw Gains In 2020
Email Insider, Ray Schultz - Friday, February 5, 2021
Welcome messages pulled the highest numbers among automated emails, Omnisend reports. ...
- Tealium Raises $96 Million In Series G Funding
Email Marketing Daily, Ray Schultz - Friday, February 5, 2021
Tealium will use the funds for accelerated product development. CDPs can fu ...
- Commerce7 Offers Email Marketing Platform To Wineries
Email Marketing Daily, Ray Schultz - Friday, February 5, 2021
The company wants to bring its web personalization capabilities to email, ...
- Breach Report Shows 3.2 Billion Emails And Passwords Were Exposed
Around the Net in Email, Ray Schultz - Thursday, February 4, 2021
A new compilation shows that 3.2 billion unique emails and passwords ha ...
- How AI Helps Email Marketing Campaigns
Around the Net in Email, Ray Schultz - Thursday, February 4, 2021
AI technology can work wonders for email marketing campaigns. But marketers ha ...
- Data Dig: Firms Lack Single Source Of Truth
Email Insider, Ray Schultz - Thursday, February 4, 2021
Companies face budget and training challenges. But many are investing in da ...
- Study: Nonprofits Are Behind In Sending Multichannel Communications
Email Marketing Daily, Ray Schultz - Thursday, February 4, 2021
Most nonprofit groups exclude offline donors from email campaigns, and 20% se ...
- Email & More To Kick Off Email Panel Talks
Email Marketing Daily, Ray Schultz - Thursday, February 4, 2021
The first session of Email & More's panel discussions will focus ...
- How Publishers Can Prep For The Shift To First-Party Data
Publishers Daily, Projjol Banerjea - Tuesday, February 2, 2021
They need strategies to encourage users to share their information, including paywal ...
- Jumpshot Vet Eli Goodman Cofounds Datos, Challenge Is Sourcing New Data Sets
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2021
Datos' main data solutions are being used by a select group ...
- Email Marketing Copywriting In A Pandemic
Around the Net in Email, Ray Schultz - Wednesday, February 3, 2021
Consumers have been locked up at home for months due to t ...
- How Email Retargeting Drives ROI
Around the Net in Email, Ray Schultz - Wednesday, February 3, 2021
Email marketers can drive ROI and customer engagement with retargeting. Here a ...
- AI Skips School: Most Marketers Lack Training In How To Use It
Email Insider, Ray Schultz - Wednesday, February 3, 2021
Lack of education is keeping brands from adopting AI, Drift and t ...
- Almost All Retail Brands Are Increasing Their Email Budgets In 2021: Survey
Email Marketing Daily, Ray Schultz - Wednesday, February 3, 2021
But many firms are still neglecting omnichannel personalization, Emarsys reports. ...
- CDP Leadspace Pulls In $46M In Growth Funding
Email Marketing Daily, Ray Schultz - Wednesday, February 3, 2021
Alex Yoder has been named CEO and Erel Margalit, chairman. ...
- Startup Raises $1 Billion From Alphabet, Salesforce And Other Investors
Around the Net in Email, Ray Schultz - Tuesday, February 2, 2021
Software startup Databricks has raised $1 billion in fresh cash from investo ...
- A Guide To Email Automation
Around the Net in Email, Ray Schultz - Tuesday, February 2, 2021
Email automation cab help brands send timely, relevant emails. But firms mu ...
- The Email Undertow: Consumers Are Eager To Open Messages From Brands And Everyone
Email Insider, Ray Schultz - Tuesday, February 2, 2021
Most shoppers want to hear from companies at least once a wee ...
- Study: Few Brands Have Mastered AI And Machine Learning
Email Marketing Daily, Ray Schultz - Tuesday, February 2, 2021
Companies abandon AI/ML projects for several reasons, starting with lack of da ...
- Telestax Launches Tool To Help Firms Send Email, SMS Voice
Email Marketing Daily, Ray Schultz - Tuesday, February 2, 2021
Telestax's Campaign Manager allows firms to create campaigns from one application, t ...
- DMS Acquires Aimtell/PushPros, Push Notification Firm
Email Marketing Daily, Ray Schultz - Tuesday, February 2, 2021
The purchase adds AI-powered SaaS Technology to the DMS tech stack, t ...
- Study: Newsletter Readers Want Push Notifications For Breaking News
Publishers Daily, Ray Schultz - Monday, February 1, 2021
Email newsletter readers are increasingly open to messages in other channels ...
- SpamCop Suffers Outage After Domain Lapse
Around the Net in Email, Ray Schultz - Monday, February 1, 2021
SpamCop, Cisco’s anti-spam service, experienced an outage Sunday when its domain expire ...
- How To Add Text To The Ecommerce Mix
Around the Net in Email, Ray Schultz - Monday, February 1, 2021
SMS is no replacement for email marketing or mobile apps. But consume ...
- Digital Ad Spend Rose By 58.2% Worldwide In Q4 2020: Study
Digital News Daily, Ray Schultz - Monday, February 1, 2021
The cost-per-click rose by 9% as part of the COVID-19 pandemic shif ...