- Video Games, Entertainment Purchases Slowed In '10
MediaDailyNews, Wayne Friedman - Tuesday, February 22, 2011
Like many other forms of entertainment, the traditional video game business grow ...
- Hefner Is Hood Ornament But Not Driver
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Playboy sources say that while Hugh Hefner cut a $207 million de ...
- Sponsors Activate Around NBA All-Stars Game
Marketing Daily, Karl Greenberg - Monday, February 14, 2011
The National Basketball League might have to beg LAX for a n ...
- 'Spider-Man': It's Not So Easy To Turn Off The Lights
Marketing Daily - Top of the News, Thom Forbes - Monday, February 14, 2011
When I was growing up, adolescent boys came in two varieties: ...
- Buzzmedia Gets Frisky, Enlarges Gossip Pool
Online Media Daily, Gavin O'Malley - Friday, February 11, 2011
Expanding its network of niche gossip and entertainment sites -- and ...
- Lythgoe Launches CMT 'Superstar'
MediaDailyNews, David Goetzl - Wednesday, February 9, 2011
"American Idol" producer Nigel Lythgoe will launch a country music competition seri ...
- MPAA Charges Digital Storage Site With Encouraging Piracy
Online Media Daily, Wendy Davis - Wednesday, February 9, 2011
After successfully suing peer-to-peer companies like Napster, Grokster and IsoHunt, the entertainme ...
- Disney Is Reaching For Cradles
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 9, 2011
The Walt Disney Company has been bringing its Disney Baby brand ...
- How Bad Is 'Spider Man: Turn Off The Dark'? So Bad That...
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 9, 2011
Critics, tired of waiting for the official opening of the oft-delayed combinati ...
- OMD Flips Entertainment Model, Puts Brands In Front Of The Development Process
MediaDailyNews, Joe Mandese - Wednesday, February 9, 2011
At a time when some big media shops seem to have go ...
- CKX's Sillerman To Buy Gateway, Expands Entertainment Biz
MediaDailyNews, David Goetzl - Tuesday, February 8, 2011
Robert F.X. Sillerman, who recently stepped down from his role leading t ...
- Schick Razors Promotion Plays It Smooth
Marketing Daily, Tanya Gazdik - Monday, February 7, 2011
Schick disposable razors is launching a promotion tied to the Harmonix Mus ...
- Disney To Name $1 Bil Short List: Expected To Include Publicis, Omnicom, Mindshare, Carat
MediaDailyNews, Joe Mandese - Tuesday, February 8, 2011
Now that Green Bay Packers Quarterback Aaron Rodgers has won the Sup ...
- Royal Caribbean Goes To Bowl With February Pitch
Marketing Daily, - Saturday, February 5, 2011
Royal Caribbean is running a spot in Sunday's Super Bowl. The a ...
- NBA Gets Simply Marvel-ous
Marketing Daily, - Monday, February 7, 2011
The National Basketball League and Marvel Entertainment are collaborating on a licensi ...
- Hard Rock Names Brian Klein Marketing Head
Marketing Daily, - Wednesday, February 2, 2011
Hard Rock International has named Brian Klein head of marketing for Ha ...
- Regis Is Leaving Daytime, Not Show Biz
MediaDailyNews, David Goetzl - Wednesday, January 26, 2011
Regis Philbin said he made a mistake when he announced that ...
- Evolution Of Teen Psyche In Media
MediaDailyNews, Chris McKee - Tuesday, January 25, 2011
The creation of MTV's "Skins" was an inevitable expression of teen cultur ...
- Not the Best Year For DVDs, CDs, Movies and Games
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 18, 2011
Much of the entertainment industry saw a downturn last year. Profit cente ...
- Sean Combs To Host Dallas Super Bowl Party
Marketing Daily, - Monday, January 17, 2011
Sean "Diddy" Combs will host the Capital A Entertainment Super Bowl Fanta ...
- Monster Aligns With Nick Cannon
Marketing Daily, - Thursday, January 13, 2011
Monster, maker of headphones and cables, has aligned with Nick Cannon's Ncredib ...
- Spring Fling: CBS Face-Off With 'Idol'
MediaDailyNews, Wayne Friedman - Friday, January 14, 2011
Pasadena, Calif. -- CBS has had its way this past fall ...
- Oren Aviv Named CMO At 20th Century Fox
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 13, 2011
In his new position, Aviv, who had been head of production ...
- 'NCIS' Keeps CBS Solid Midseason
MediaDailyNews, Wayne Friedman - Wednesday, January 12, 2011
Not missing a beat, CBS continues to rack up some midseason deb ...
- New York City Jollies Up Its Winter Attractions
Marketing Daily, Karl Greenberg - Tuesday, January 11, 2011
One of the two major efforts will be an AT&T-sponsored program ...
- Fox 'Star' Fell In Fall, 'Nova' To Brighten Spring Season
MediaDailyNews, Wayne Friedman - Tuesday, January 11, 2011
Fox hopes to return to its usual higher ratings ground this spri ...
- Kraft Singles Pairs Up With Disney On Ice
Marketing Daily, Karlene Lukovitz - Monday, January 10, 2011
Expanding on its "family fun" programs, Kraft Singles has partnered with Disn ...
- MGM Resorts Align Under Loyalty Program
Marketing Daily, Tanya Gazdik - Monday, January 10, 2011
The program, called M life, is geared toward visitors of the company ...
- ABC's Entertainment Prez Builds Brand, New Comedies
MediaDailyNews, Wayne Friedman - Monday, January 10, 2011
Pasadena, Calif. -- ABC Entertainment wants not only a strong programming networ ...
- Exec Shuffle: Vinciquerra Leaves Fox Network, Haslingden New COO
MediaDailyNews, Wayne Friedman - Thursday, January 6, 2011
Coming only weeks after Jon Nesvig retired, now Tony Vinciquerra, the mo ...