- Oscar Ads Gear Up To Steal Star Sparkle
Marketing Daily, Laurie Sullivan - Thursday, February 21, 2008
[Entertainment] Brands paid big bucks to advertise during the 80th Annual Acade ...
- ONESite Acquires Social Platform, Aims To Increase Presence In Entertainment And Tech
Online Media Daily, Gavin O'Malley - Thursday, February 21, 2008
Seeking new talent and a larger sales force, ONEsite, a white-label soci ...
- Glam Media Partners With Premiere.com
Online Media Daily, - Thursday, February 21, 2008
Glam Media, Inc. is partnering with Premiere.com, the online destination for mov ...
- Media Valuations Are Tricky Propositions
On Media, Diane Mermigas - Wednesday, February 20, 2008
The prevailing Wall Street notion is that the brands that have historical ...
- Ad Drop Pinching Playboy's Bottom Line
Around the Net In Media, William Spain - Thursday, February 14, 2008
Playboy Enterprises is feeling the pinch of a tough print advertising mark ...
- About.com And MSG Interactive Partner For Madison Square Garden Events
Online Media Daily, - Tuesday, February 12, 2008
About.com and MSG Interactive are parterning to provide enhanced and expansive behind-the-scen ...
- Suave, Sprint Back For 'In the Motherhood' Webisodes
Marketing Daily, Laurie Sullivan - Monday, February 11, 2008
[Entertainment] Aside from watching online, Sprint Nextel customers also can view t ...
- Wilson Leads Tribune Broadcasting
MediaDailyNews, Wayne Friedman - Tuesday, February 5, 2008
Looking for new leadership with Tribune Co.'s sometimes struggling TV stations, t ...
- DoubleClick Loses Young To Digital StartUp DBG
Online Media Daily, Gavin O'Malley - Tuesday, February 5, 2008
DoubleClick has lost its executive vice president of rich media, Chris Youn ...
- Bonfire Magazine Comes Alive Through Partnership With iVillage
Online Media Daily, - Tuesday, February 5, 2008
NBC Digital Entertainment is offering online, mobile and interactive features for "Lipsti ...
- Report: Moviegoers Consume More Media
Online Media Daily, Mark Walsh - Friday, February 1, 2008
When it comes to teens and twenty-somethings, media consumption appears to ...
- Oscars: Show Will Go On
MediaDailyNews, - Thursday, January 31, 2008
The show will go on--with or without its writers. That's what S ...
- Prime Time For Digital Futures
On Media, Diane Mermigas - Thursday, January 31, 2008
You know you are in the presence of a media revolution wh ...
- Disney Extends 'Year Of A Million Dreams'
Marketing Daily, - Wednesday, January 30, 2008
Celebrity snapshot taker Annie Leibovitz is continuing Walt Disney World's "Dream Portrai ...
- New Amusement: Six Flags Launches Media Network
MediaDailyNews, Erik Sass - Wednesday, January 30, 2008
Six Flags theme parks is launching an ambitious new place-based media operatio ...
- Nick-At-Sea: SpongeBob's Parent Teams With Royal Caribbean
Marketing Daily, Sarah Mahoney - Tuesday, January 29, 2008
[Entertainment] The timing of this announcement might find an economic sweet spo ...
- Green Bay TV Station Dumps 'Seinfeld' To Irk Giants
Around the Net In Online Marketing, William Spain - Friday, January 18, 2008
...
- Sundance Behind the Online Times
Around the Net In Online Marketing, Ross Fadner - Friday, January 18, 2008
"Webolution" will no doubt be one of the most closely watched pane ...
- Warner Bros. Lays Off Staffers
MediaDailyNews, - Friday, January 18, 2008
Warner Bros. has laid off about 36 employees in California, due ...
- Bravo Marketing Chief To Head Oxygen Media
MediaDailyNews, Wayne Friedman - Friday, January 18, 2008
Bravo senior marketing executive Jason Klarman has been named senior executive ...
- Apple Leads, The Entertainment Universe Follows
On Media, Diane Mermigas - Friday, January 18, 2008
Apple CEO Steve Jobs intended to wow the faithful at Macworld Ex ...
- Sony Runs Web-Only Penn Jillette Political Series
MediaDailyNews, Wayne Friedman - Thursday, January 10, 2008
LAS VEGAS -- Looking to keep pace with other Web sites offeri ...
- Cancellation Of Golden Globes Casts Shadow Over Oscars
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
...
- No Red Carpet For TV Guide Net's 'Golden Globes'
MediaDailyNews, David Goetzl - Wednesday, January 9, 2008
Deprived of its tentpole red-carpet coverage at the Golden Globes due ...
- Surprising Advertising News At CES: TV To Make A Comeback
MediaDailyNews, Wayne Friedman - Tuesday, January 8, 2008
LAS VEGAS -- At a business conference known for launching cool n ...
- Motorola Acquires Digital Download Site Soundbuzz
Online Media Daily, - Tuesday, January 8, 2008
Motorola has acquired digital download site Soundbuzz, allowing the device maker ...
- Entertainment Marketer of the Year: Walt Disney
Marketing Daily, Laurie Sullivan - Wednesday, January 2, 2008
"'High School Musical' is a great example of how we've leveraged ...
- Nothing's Got to Give
Media Magazine, Steve Smith - Wednesday, November 28, 2007
Free lunch? What's the catch? People seldom trust the offer of somethi ...
- Big Brand Names Offer Post-Holiday 'Gifts'
Marketing Daily, Laurie Sullivan - Thursday, December 27, 2007
[Entertainment] Alongside the commercials from "the coolest brands, Firebrand promotes a treasure-tro ...
- Altoids Mints Tin Is New 'Monopoly' Token
Marketing Daily, - Wednesday, December 26, 2007
The new game, "Monopoly: Electronic Banking Edition," features its first mint toke ...