- WPP Revs Up 6%, Enjoys Increased Ad Spend Worldwide
MediaDailyNews, Steve McClellan - Thursday, August 30, 2012
WPP, the largest marketing services holding company by revenue, posted a near ...
- Rival Social Apps Chip At Facebook's Dominance
Online Media Daily, Mark Walsh - Thursday, August 30, 2012
A new study by Distimo finds that social networking apps have gro ...
- Mediabrands Rolls Out BPN, Operating Worldwide
MediaDailyNews, Steve McClellan - Monday, August 27, 2012
Mediabrands has quietly begun rolling out its third media agency, Brand Programmi ...
- Doha GOALS Forum Readies Roster Of Sports Luminaries
Marketing Daily, Karl Greenberg - Thursday, August 16, 2012
South African Rugby World Cup-winning captain Francois Pienaar is the latest high-profi ...
- NBA Inks Europe Deal With Kitbag
Marketing Daily, Karl Greenberg - Tuesday, August 14, 2012
The National Basketball Association has signed a multi-year partnership with Kitbag, ...
- 'Social Media Games' Notes Best Countries For Facebook Ads
Online Media Daily, Zoe Mandese - Tuesday, August 14, 2012
The U.S., China, Russia and Great Britain may have dominated the 20 ...
- Mobile Opportunities Missed Without Stronger Multichannel Integration
Online Media Daily, Laurie Sullivan - Friday, July 20, 2012
Platforms continue to create a fairly easy process to buy mobile medi ...
- Consumer Spending Drops, Tech And Entertainment Hit Hard
MediaDailyNews, Wayne Friedman - Tuesday, July 17, 2012
A slight decline in global consumer confidence data could be a conce ...
- Brewer SABMiller Consolidates Media With MEC
MediaDailyNews, Steve McClellan - Friday, July 13, 2012
Global brewing giant SABMiller has consolidated its media planning and buying assignme ...
- Indie Ad Nets Merge: ICOM+IN
MediaDailyNews, Fern Siegel - Sunday, July 15, 2012
Two leading independent advertising and marketing communication networks are joining forces ...
- European M-Commerce Up 11x By 2017
Mobile Marketing Daily, Steve Smith - Monday, July 16, 2012
Driven by "easily merchandised" products such as DVDs, books and tickets, mobi ...
- Aegis Acquires WGarden, Ups Digital Presence In France
Online Media Daily, Steve McClellan - Friday, July 6, 2012
Aegis Group has acquired the search and related digital marketing assets ...
- Study: Europe's Economy Won't Impact Olympic Spending
MediaDailyNews, Steve McClellan - Tuesday, July 3, 2012
A new study from Havas Sports & Entertainment reports that the curre ...
- Mobile Platform Fiksu Raises $10M To Expand Globally
Online Media Daily, Mark Walsh - Tuesday, July 3, 2012
Mobile app marketing firm Fiksu has secured $10 million in a seco ...
- UK's Ad Spend To Rise in 2012, '13
MediaDailyNews, Fern Siegel - Monday, July 2, 2012
GroupM has published a report on the UK's media and marketing forecas ...
- Lagardre's 'Be' Mag To Become Monthly
Around the Net In Media, Phyllis Fine - Friday, June 29, 2012
Be, the French women's magazine published by Lagardère Active, a division ...
- Cannes: WPP Wins Holding Company Lion, O&M Nabs Agency Honors
MediaDailyNews, Steve McClellan - Monday, June 25, 2012
For the second year in a row, WPP won the Cannes Li ...
- Nielsen's TV Brand Effect Launches in China, Germany
MediaDailyNews, David Goetzl - Monday, June 25, 2012
Nielsen has moved to a second European territory and Asia with i ...
- PlayJam, smartclip Team In Western Europe
Online Media Daily, Fern Siegel - Wednesday, June 20, 2012
The partnership will have smartclip work with PlayJam as their preferred advertisi ...
- Nader To CEO, GroupM Switzerland
MediaDailyNews, Fern Siegel - Monday, June 11, 2012
Klaus Nadler was named CEO of GroupM Switzerland. ...
- Amazon To Launch Appstore In Europe
Online Media Daily, Fern Siegel - Monday, June 11, 2012
Amazon is getting close to launching its Appstore in Europe later th ...
- The Web's Hot in Europe
Research Brief, Jack Loechner - Tuesday, June 12, 2012
According to the IAB Europe study from Mediascope Europe, 426.9 million Europea ...
- 'El Huffington Post' Launches In Spain
Online Media Daily, Fern Siegel - Thursday, June 7, 2012
El Huffington Post, a partnership with Spain's El Pas, is launching. ...
- Aegis' Morris Adds To Global Portfolio
MediaDailyNews, Steve McClellan - Wednesday, June 6, 2012
Nigel Morris, CEO of Aegis Media Americas, will take on the add ...
- Aegis Media Americas' Morris Picks Up EMEA Duties Too
MediaDailyNews, Joe Mandese - Thursday, June 7, 2012
In a surprise move, Aegis Group has announced that Simon Francis ...
- Internet TV Slow To Adapt In France, UK
MediaDailyNews, Wayne Friedman - Thursday, May 31, 2012
Internet-connected or smart TVs may be the coming wave of new consum ...
- Digital Marketing Rises In-house, But Marketers Lack Knowledge
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 31, 2012
Some 57% of companies still treat social media and search marketing strategies separatel ...