- The Email Edge: The EU's Other Privacy Woe
The Email Edge, Ray Schultz - Thursday, February 16, 2017
The GDPR is bad enough. But European marketers face another privacy threa ...
- BT Moves CRM To Wunderman
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 15, 2017
BT has awarded its consolidated direct marketing and CRM account to Wunderm ...
- 1 In 4 Still Not Ready For GDPR
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 15, 2017
A quarter of marketers believe their companies are "unprepared" and a thi ...
- Email Remains B2B Marketers' Most Preferred Channel
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 15, 2017
Not surprisingly given its popularity, email tops the list of lead-generating channe ...
- Evidon Sells Ghostery To Mozilla-Backed German Browser Developer
Daily Online Examiner, Wendy Davis - Wednesday, February 15, 2017
"This lets Ghostery be inside a parent company that is 100% focus ...
- GDPR Disconnect: 1 In 3 Know They Are Headed For Huge Fines -- Where's The Action?
EuroMail, Sean Hargrave - Wednesday, February 15, 2017
A whopping one in three companies are not expecting to be GDPR-complia ...
- GM Talks Deal With Peugeot's Parent For Opel
Marketing Daily - Top of the News, Thom Forbes - Wednesday, February 15, 2017
After years of heavy maintenance and repair bills, General Motors is looki ...
- Heineken To Launch Champions League Chatbot
Around the Net In MAD London, Sean Hargrave - Tuesday, February 14, 2017
Heineken is set to launch a chatbot that it hopes will convin ...
- Sonos Raises UK Prices 25% Due To Brexit
Around the Net In MAD London, Sean Hargrave - Tuesday, February 14, 2017
If you want to kit your house out with a multi-room Son ...
- Quarter Of Marketers Not Ready For GDPR
Around the Net In MAD London, Sean Hargrave - Tuesday, February 14, 2017
A quarter of marketers believe their companies are "unprepared" and a thi ...
- Too Many Emails Tops List Of Why Consumers Unsubscribe
Around The Net In EU Email Marketing, Sean Hargrave - Monday, February 13, 2017
Email marketing -- a mainstay for grabbing customers' attention -- only wor ...
- Security Expert Claims Brands Could Do More On Phishing
Around The Net In EU Email Marketing, Sean Hargrave - Monday, February 13, 2017
Consumers are being left vulnerable to increasingly sophisticated cybercriminals because major compani ...
- How To Avoid The Spam Filter
Around The Net In EU Email Marketing, Sean Hargrave - Monday, February 13, 2017
Email marketing is potentially quite rewarding, and an effective way to st ...
- Mobile Email Drives Call Conversions
Around The Net In EU Email Marketing, Sean Hargrave - Monday, February 13, 2017
FIfty-four percent of emails are read on smartphones compared to desktop. Howeve ...
- CBI Calls For 'Made In Britain' Protection After Brexit
Around the Net In MAD London, Sean Hargrave - Monday, February 13, 2017
The CBI is calling on the government to ensure that exporters c ...
- Consumers Are Drowning In Email -- Segmentation Has To Be The Answer
EuroMail, Sean Hargrave - Monday, February 13, 2017
It's not just you -- consumers' top reason for unsubscribing from lis ...
- Email Is Crucial, Yet Only One In Ten Say It's Always Relevant
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 10, 2017
One in ten marketers admit their emails aren't relevant to customers. A ...
- Personalisation Needs To Go Above And Beyond
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 10, 2017
Contrary to popular belief, personalisation goes beyond designing responsive emails, linking ...
- Frequency Needs To Be Right To Avoid Unsubscribes
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 10, 2017
There's a clear balance that needs to be achieved with email newsletter ...
- Retailers Relying The Most On Email For 2017 Goals
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 10, 2017
A recent study shows that retail marketers share similar goals for 20 ...
- Email Twice A Week, Work On Good Offers
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 10, 2017
"Depending on your industry, I suggest to send emails bi-weekly, but th ...
- Tim Cook Tells UK PM Brexit Will Be 'Just Fine'
Around the Net In MAD London, Sean Hargrave - Friday, February 10, 2017
Tim Cook, the boss of the most valuable company in the worl ...
- Just Show Us The Deals -- You Can Keep The Content
EuroMail, Sean Hargrave - Friday, February 10, 2017
Nearly half of email marketers think consumers want their carefully crafted pros ...
- EU Privacy Laws Challenge Ad Tech Companies
MediaDailyNews, Ari Levenfeld - Thursday, February 9, 2017
To support the idea of privacy as a fundamental human right, t ...
- Google Fights FBI Order To Hand Over Non-US Emails
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 8, 2017
Google has said it will appeal a court order to assist ...
- Beckham Emails Leaked After He Refused To Be Blackmailed
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 8, 2017
Hackers behind the leak of emails in which David Beckham allegedly complai ...
- Only 37% Of Sales Emails Are Ever Opened
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 8, 2017
Most sales emails sent by businesses are never opened by their intend ...
- Automation Should Be Top Of Your Email 'To Do' List
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 8, 2017
As an email marketer, you want to make the best use ...
- Take Time To Create An Email Strategy
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, February 8, 2017
Launching an email marketing program can be exciting. Too often, jumping rig ...
- Brands Face 'Britishness' Crisis With Brexit
Around the Net In MAD London, Sean Hargrave - Wednesday, February 8, 2017
A new report by WPP marketing agency The Partners, seen exclusively ...