- Every Euro Put Into Advertising Delivers Seven For The Economy
Around the Net In MAD London, Sean Hargrave - Monday, January 16, 2017
Every euro spent on advertising boosts EU GDP by EUR7, contributing EUR643 ...
- Ray-Ban And Oakley Owner Considering Merger With French Rival
Around the Net In MAD London, Sean Hargrave - Monday, January 16, 2017
Luxottica, the Italian glasses maker that owns Ray-Ban and Oakley, will mer ...
- Email Marketing Is Ahead Of The Curve On EU Rules Bringing Panic To Adland
EuroMail, Sean Hargrave - Monday, January 16, 2017
Adland is clearly concerned by the direction EU policymakers are taking, b ...
- Adland Tells The EU Straight -- Leave Us Alone Or Your Economies Will Suffer
London Blog, Sean Hargrave - Monday, January 16, 2017
The ad industry has shifted from a plea for self-regulation to ...
- Adsquare, TabMo Team Up For One-Stop Shop Mobile Advertising
RTBlog, Tobi Elkin - Monday, January 16, 2017
Programmatic mobile is on the move. The goal of the alliance ...
- Emails From ISPs Will Warn Brits Over Illegal Downloads
Around The Net In EU Email Marketing, Sean Hargrave - Friday, January 13, 2017
UK ISPs are to start sending "educational letters" to customers identified ...
- Email Needs To Get Interactive
Around The Net In EU Email Marketing, Sean Hargrave - Friday, January 13, 2017
Simple name personalisation and catchy subject lines won't cut it anymore ...
- EU Not Satisfied With US Answers On Yahoo Email Screening
Around The Net In EU Email Marketing, Sean Hargrave - Friday, January 13, 2017
The United States has not satisfied concerns about Yahoo's scanning of a ...
- French Far-Right Candidate Le Pen Seen At Trump Tower
Around the Net In Marketing Politics, Philip Rosenstein - Friday, January 13, 2017
Candidate for President of France Marine Le Pen was seen at Tru ...
- Email's Big Decision -- Carry On Spying, Or Truly Help Customers?
EuroMail, Sean Hargrave - Friday, January 13, 2017
As the EU makes clear that it's not happy with emails bei ...
- One In Five Ad Companies Have Lost Work Due To Brexit
Around the Net In MAD London, Sean Hargrave - Thursday, January 12, 2017
Over one in five companies in the UK advertising industry have alrea ...
- EU Politicians To Decide Legal Status Of Robots
Around the Net In MAD London, Sean Hargrave - Thursday, January 12, 2017
MEPs are to vote on the first comprehensive set of rules f ...
- EU Promises Action On 'Annoying' Cookie Banners
Around the Net In MAD London, Sean Hargrave - Thursday, January 12, 2017
Plans to cut down on the "annoying" cookie banners that Web use ...
- France Regulates Email, As Personality Type Influences Email Stress
Email Marketing Daily, Jess Nelson - Thursday, January 12, 2017
A new law in France establishes a worker's right to disconnect fr ...
- That's The Way The Cookie Crumbles -- And Good Riddance, Now We're Mobile-First
London Blog, Sean Hargrave - Thursday, January 12, 2017
There's no need for concern over the EU proposing to get r ...
- Tech Spending Growth Revised To 3.2% In 2017
MediaDailyNews, Laurie Sullivan - Wednesday, January 11, 2017
Forrester reported Wednesday that global technology spending will grow at a ra ...
- A/B Testing Email Campaigns Will Show What Works Best
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, January 11, 2017
Just because email marketing works for one person, does not mean ...
- DMA Welcomes EU Move Away From 'Draconian' Opt-In B2B Email
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, January 11, 2017
The Commission's final text has moved away from its previous draconian positi ...
- Time For A Rethink On Cart Abandonment Emails
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, January 11, 2017
Although cart abandonment emails remain a hot topic, a greater focus ...
- Email Capture In-Store Has To Improve
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, January 11, 2017
Customer email capture in-store is essential for any retailer -- big ...
- Good Copy Is The Key To Email Engagement
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, January 11, 2017
If your copy isn't up to scratch, your click-through rate is goi ...
- Snapchat Is A Political Victory For UK In Global Tax Row
Around the Net In MAD London, Sean Hargrave - Wednesday, January 11, 2017
It's hard to imagine staff being persuaded that the postage stamp pie ...
- New EU Proposals Could Legalise Ad Blockers But Restrict Tracking
Around the Net In MAD London, Sean Hargrave - Wednesday, January 11, 2017
The EU has proposed a slew of comms legislation that will bri ...
- Amazon Seeks Head Of Marketing For European eSports Expansion
Around the Net In MAD London, Sean Hargrave - Wednesday, January 11, 2017
Amazon is advertising for a head of marketing, esports, research and communi ...
- Did Email Marketing Just Catch A Massive EU Break? DMA Certainly Thinks So
EuroMail, Sean Hargrave - Wednesday, January 11, 2017
The latest ePrivacy wording is giving b2b email marketers cause to rejoic ...
- Banning The Blockers To Be Legalised -- EU Gives Green Light To Brave Publishers
London Blog, Sean Hargrave - Wednesday, January 11, 2017
The proposed ePrivacy Directive will legalise ad blocking but also ad blo ...
- EU Considers New Privacy Rules For Messaging Services
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, January 10, 2017
Officials in Europe are proposing new privacy rules for messaging services li ...
- Which Email Tools Are Worth Trying Out in 2017?
Around The Net In EU Email Marketing, Sean Hargrave - Monday, January 9, 2017
A fresh year presents the perfect opportunity for your brand to rec ...
- Why Email Marketing Is Going From Strength To Strength
Around The Net In EU Email Marketing, Sean Hargrave - Monday, January 9, 2017
The way your business presents itself to consumers is important in buildi ...
- Techdirt Being Sued By Man Who Claims To Have Invented Email
Around The Net In EU Email Marketing, Sean Hargrave - Monday, January 9, 2017
Techdirt founder Mike Masnick often takes no prisoners when it comes ...