- Tom's of Maine Intros Toothpaste Via Social Media
Marketing Daily, Tanya Gazdik - Friday, July 30, 2010
The promotion -- which includes a contest, sweepstakes and instant-win game ...
- Major Companies Download Data From Public Facebook Profiles
Around the Net In Brand Marketing, Thom Forbes - Friday, July 30, 2010
...
- Report: Facebook IPO Off 'Til 2012
Around the Net In Online Marketing, Gavin O'Malley - Friday, July 30, 2010
Facebook's aversion to going public is well known, and, if sources a ...
- Zynga Nets $150MM Investment, Is Turning Japanese
Online Media Daily, Gavin O'Malley - Thursday, July 29, 2010
Drawing further attention to the white-hot social gaming sector, Zynga on Thursd ...
- Facebook Users Who Sued Over Privacy Setting Changes Drop Case
Online Media Daily, Wendy Davis - Thursday, July 29, 2010
A group of four Facebook users who
sued the site earli ...
- Ask And Facebook Shall Receive
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 29, 2010
Facebook is becoming Google-like in its ability to challenge a wide swa ...
- Mr. Zuck Goes to Washington
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 29, 2010
A right of passage for any young mogul, Facebook chief exec Ma ...
- Sears Targets College Kids Via FB Application
Marketing Daily, Aaron Baar - Wednesday, July 28, 2010
The effort uses an application called the Campus Connector through which studen ...
- 'DriverVille' To Help Launch '11 Mazda 2
Marketing Daily, Karl Greenberg - Wednesday, July 28, 2010
It will support the Facebook game with ads. It's just one pie ...
- Kimberly-Clark Launches GoodNites Via Social
Marketing Daily, - Wednesday, July 28, 2010
K-C is also partnering with Mamapedia.com, an online community for Moms. ...
- Neiman Marcus Tempts Fashionistas With Contest
Marketing Daily, - Tuesday, July 27, 2010
In the first round, consumers pull together looks from its fall offering ...
- Facebook To Advertisers: Get Social
Around the Net In Media, Fern Siegel - Tuesday, July 27, 2010
With a massive global audience and top brands relying on the platfo ...
- Not Playing: Google Reportedly In Talks With Social Gaming Companies To Build Facebook Killer
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 28, 2010
Rumors that Google is quietly developing a Facebook killer, dubbed "Google Me ...
- Will Movie Derail Facebook?
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 28, 2010
If you couldn't already tell from the
trailer, Columbia Pictures' forthcomi ...
- Michelin Effort Spotlights Product Longevity
Marketing Daily, Karl Greenberg - Tuesday, July 27, 2010
The latest element of the campaign, "The Right Tire Changes Everything," borro ...
- The Green Wall
Marketing: Green, Brad Stewart - Wednesday, July 28, 2010
Could this bold "share wall" tactic be the missing ingredient for soci ...
- Lay's Enlists Local Farmers For Mobile Tour
Marketing Daily, Tanya Gazdik - Monday, July 26, 2010
"This is a natural extension of that campaign," Lay's Linda Bethea tel ...
- Judge Dismisses Defamation Charge In Teens' 'Cyberbullying' Case
Online Media Daily, Wendy Davis - Monday, July 26, 2010
Writing that a classmate contracted a sexually transmitted disease and morphed in ...
- The Misbehaviors Of Digital Dependence
Online Spin, Kendall Allen - Monday, July 26, 2010
I've found myself thinking lately about all the small ways we, ev ...
- Ford Makes New Friends The Right Way, Revealing Explorer On Facebook
The Social Graf, Erik Sass - Monday, July 26, 2010
With everyone struggling to figure out how to use social media f ...
- AutoTrader Dangles Trip To Barrett-Jackson Vegas Auction
Marketing Daily, - Thursday, July 22, 2010
The promotion at AutoTrader Classics' Facebook page enters people automatically when th ...
- RockYou Strikes Virtual Currency Deal With Facebook
Online Media Daily, Mark Walsh - Thursday, July 22, 2010
RockYou has entered into a five-year agreement to make Facebook Credits t ...
- Facebook Rebuffed In Case Against Social Aggregator Power.com
Online Media Daily, Wendy Davis - Wednesday, July 21, 2010
Handing Facebook a partial defeat, a federal judge rebuffed the company's argume ...
- World Cup Campaign Helps To Boost Coca-Cola
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 21, 2010
Profits were up 16% in Coca-Cola's second quarter and analysts credit advertisi ...
- Facebook Ranks Low In Customer Satisfaction
Around the Net In Media, Fern Siegel - Tuesday, July 20, 2010
Facebook Inc. scored in the bottom 5% of a customer-satisfaction survey, bel ...
- Facebook Hits Half A Billion Members
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 21, 2010
As expected, Facebook signed up its 500 millionth member this week ...
- Tuaca Liqueur Goes 'Beyond the Usual'
Marketing Daily, Karlene Lukovitz - Tuesday, July 20, 2010
While Brown-Forman is simultaneously marketing the liqueur for mixed drinks and mix ...
- Stayfree/Carefree/O.b., 'Self' In Lilith Promo
Marketing Daily, Tanya Gazdik - Tuesday, July 20, 2010
McNeill-PPC is offering a daily online sweepstakes through July 30 for ...
- Facebook Flunks Consumer Satisfaction Test
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, July 20, 2010
Of all the private sector companies measured by The American Customer Satisfacti ...
- Visa Launches Prepaid Card Awareness Effort
Marketing Daily, Tanya Gazdik - Monday, July 19, 2010
The campaign targets financially underserved consumers. Visa estimates that there are approximate ...