- Study: Facebook Delivering 152% ROI For Retailers In 2013
Online Media Daily, Mark Walsh - Wednesday, October 16, 2013
A new study suggests that retailers can use the social network ...
- Facebook Changes Age Of Consent, Lets Teens Post Publicly
Online Media Daily, Mark Walsh - Wednesday, October 16, 2013
Facebook on Wednesday said it's loosening its privacy policies for teenagers, allowi ...
- Facebook Extends Web, App Retargeting To 'Custom Audiences'
Online Media Daily, Mark Walsh - Tuesday, October 15, 2013
Facebook said it's expanding its custom audiences ad offering, which allows markete ...
- Social Media Mania Captures Consumer Companies
Research Brief, Jack Loechner - Wednesday, October 16, 2013
TATA Consultancy Services, in a new study addressing "How The Best Consum ...
- DSPs Reap The Benefits Of No Google On FBX
Around the Net in Real-Time, Tyler Loechner - Monday, October 14, 2013
Advertising Age this morning wrote that Facebook's decision to not invite Goog ...
- In Britain, Cadbury Creme Egg Promotion Was Better on Facebook Than TV
Around the Net in Video, P.J. Bednarski - Monday, October 14, 2013
Econsultancy's David Moth says the Cadbury confection, popular with teens and you ...
- Mobile Carriers May Be The Quiet Giants Of Digital Data
Data and Targeting Insider, Steve Smith - Monday, October 14, 2013
Wireless carriers may finally wake up to their potential role in th ...
- Facebook Acquires Mobile Data Firm Onavo
Mobile Marketing Daily, Steve Smith - Monday, October 14, 2013
The social network has acquired Onavo, an Israeli company that helps develope ...
- Google's New Terms Of Service Uses Shared Endorsements In Display Ads
Online Media Daily, Laurie Sullivan - Friday, October 11, 2013
Google's update to its Terms of Service will enable the company ...
- Facebook Fesses Up: User Privacy Is Fading
Around the Net In Online Marketing, Gavin O'Malley - Friday, October 11, 2013
Facebook made it more clear to users that they have less priva ...
- Facebook Removing Unsearchable Option
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 11, 2013
Facebook is removing a privacy option that will prevent anyone using t ...
- Google Imitates Facebook, Turns Users Into Endorsers
PolicyBlog, Wendy Davis - Friday, October 11, 2013
Google said today that it plans to start a program similar ...
- AdRoll To Break $100 Million In 2013
Raw, Mark Walsh - Thursday, October 10, 2013
Ad retargeting platform AdRoll is on pace to top $100 million ...
- Teens Prefer Twitter to Facebook
The Social Graf, Erik Sass - Thursday, October 10, 2013
While Twitter has exploded over the last few years, one group ...
- Facebook Debuts 'Objective-Based' Ad Buying, Reporting
Online Media Daily, Mark Walsh - Tuesday, October 8, 2013
Facebook on Tuesday rolled out updated tools for creating and tracking a ...
- Facebook Rolls Out 'Page Insights' Widely
Raw, Mark Walsh - Wednesday, October 9, 2013
Facebook today rolled out its updated analytics tool to all page owne ...
- Mobile Advertisers: Use Caution When Analyzing Facebook's Reporting
Online Media Daily, Joseph DeLuca - Tuesday, October 8, 2013
App advertisers should be aware of certain distinct features when analyzing Facebook ...
- Google, Facebook, Microsoft Form Alliance To Reduce Internet Costs
Online Media Daily, Laurie Sullivan - Monday, October 7, 2013
Facebook, Google, Microsoft, Intel and others announced Monday the formation of t ...
- Facebook Joins the Data Land Grab At Retail
Data and Targeting Insider, Steve Smith - Monday, October 7, 2013
Facebook and Cisco are helping retailers bring free WiFi access to bric ...
- Google+ Gaining Favor On Facebook Log-ins
Around the Net in Search Marketing, Laurie Sullivan - Friday, October 4, 2013
A quarterly report from Janrain analyzing social log-in consumer preferences of W ...
- Twitter Files S-1, Mobile Drives Two-Thirds Of Ad Dollars
Mobile Marketing Daily, Steve Smith - Friday, October 4, 2013
Twitter disclosed details of its business in a public filing with t ...
- Analysts Split On Facebook Outlook
Online Media Daily, Mark Walsh - Thursday, October 3, 2013
On the same day that one analyst downgraded Facebook share, another o ...
- What Twitter's S1 Doesn't Tell You About Its Users
Social Media Insider, Catharine P. Taylor - Friday, October 4, 2013
Not to geek out on all of you -- but to ge ...
- Facebook's Intent Focus Gives Search Marketers Hope For Social Targeting
Online Media Daily, Laurie Sullivan - Wednesday, October 2, 2013
A series of recent Facebook changes related to Graph Search, status updat ...
- Analysts Split On Facebook Outlook.
Raw, Mark Walsh - Thursday, October 3, 2013
On the same day one analyst downgraded Facebook share, another one rais ...
- Facebook and Twitter Federal Accounts Go Silent; Web Sites Shut Down
Online Media Daily, Laurie Sullivan - Tuesday, October 1, 2013
Federal Facebook and Twitter accounts turned off Tuesday morning, and Web sit ...
- Lawenda Named Facebook U.S. Sales Head
Online Media Daily, Mark Walsh - Tuesday, October 1, 2013
Facebook on Tuesday announced hiring David Lawenda as vice president, global sale ...
- Facebook Updates App Ads To Boost Interaction
Online Media Daily, Mark Walsh - Tuesday, October 1, 2013
Facebook is rolling out new features for app ads aimed at drivi ...
- Facebook Improves Search Features
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, October 1, 2013
Posts and status updates within Facebook user networks are now searchable v ...
- Those Facebook Video Ads May Not Be Such a Game Changer, After All
Around the Net in Video, P.J. Bednarski - Tuesday, October 1, 2013
The idea of Facebook as a video clearinghouse is tempting, says th ...