- Johnsonville Sausage Expands UGC Initiatives
Marketing Daily, Karlene Lukovitz - Friday, June 4, 2010
On the UGC/digital involvement front, Johnsonville is building on its strategy ...
- Patrón National Train Tour To Benefit Gulf Coast
Marketing Daily, Karlene Lukovitz - Friday, June 4, 2010
At each stop, top local chefs will create Patrón-inspired events at t ...
- FTC Alleges False Advertising Of Rice Krispies
Around the Net In Brand Marketing, Thom Forbes - Friday, June 4, 2010
The Fox News online headline reads: "Snap, Crackle, Stop!" And that's exact ...
- Concert Today Launches M&M's Pretzel Chocolate Candies
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 2, 2010
Mars is launching a new campaign for yet another extension of i ...
- Stork Gets New Look In Vlasic's Biggest Campaign
Marketing Daily, Tanya Gazdik - Tuesday, June 1, 2010
The campaign features a redesigned stork, considerably slimmer and now three-dimensional. ...
- 'Test Kitchen' Gets First Emmy Nom
MediaDailyNews, - Tuesday, June 1, 2010
PBS' "America's Test Kitchen" earned its first Daytime Emmy nomination for "Outstandi ...
- Food Industry Campaigns Counter Research That Salt Is Unhealthy
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 1, 2010
The salt industry and the food companies it supplies are fighting ba ...
- Philly Still Pitching Woo With Travelers
Marketing Daily, Aaron Baar - Tuesday, June 1, 2010
"What's different [this year] is, it's not just a tourism marketing campaign ...
- DiSpirito Cooking Up New 'Dinner Party'
MediaDailyNews, Fern Siegel - Friday, May 28, 2010
Rocco DiSpirito was introduced to TV audiences in NBC's "The Restaurant." N ...
- Redbox, Pepsi, Kroger Team Up For 'Movie Night'
Marketing Daily, Sarah Mahoney - Thursday, May 27, 2010
While giving away freebies may seem like an odd way for Redb ...
- Food Companies Developing The Intense Flavors American Crave
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 27, 2010
Miriam Gottfried reports that the American palate is changing and food company ...
- Kraft Wants To Turn Mac & Cheese Into A Family Food
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 27, 2010
In a new campaign from a new agency, Kraft Macaroni and Chee ...
- Kraft Also Active On Mayo Front; Launches Sandwich Shop Ads
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 27, 2010
Kraft is using celebrities to target women 35 to 54 who a ...
- Oscar Mayer Auctions Wienermobile Adventure
Marketing Daily, Karlene Lukovitz - Wednesday, May 26, 2010
Now through June 4, the Kraft Foods brand is giving everyone t ...
- NBA Using Logos, Including Edible Ones, To Create Buzz
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 26, 2010
The National Basketball Association has signed licensing deals with companies to p ...
- Lays Promotes Potato Chip Using Many Farmers And Less Salt
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 26, 2010
...
- Dark Chocolate Makes Sweet 9% Comeback In '09
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 26, 2010
...
- Wheaties Honors Dale As He's Inducted Into NASCAR Hall Of Fame
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 26, 2010
...
- Hulk Hogan Files Suit Against Cocoa Pebbles Maker
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 26, 2010
...
- Mintel: People Still Don't Understand Fiber
Marketing Daily, Karlene Lukovitz - Tuesday, May 25, 2010
"The way men view fiber is a considerable obstacle for marketers ...
- Green: Branding
Marketing: Green, Brad Stewart - Wednesday, May 26, 2010
As the largest consumer and supplier in the world, the U.S. popula ...
- Horizon Air Hands Out Ad-Supported Snack Boxes To Passengers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 25, 2010
A Horizon Air flight from Seattle to Portland, Ore., yesterday featured ...
- Samuel Adams Partners On Specialty Beef Cut
Marketing Daily, - Monday, May 24, 2010
The Samuel Adams beer brand has partnered with an artisan butcher, Ja ...
- Kraft Bull's-Eye Urges 'Bold Choice' For BBQ Fans
Marketing Daily, Karlene Lukovitz - Monday, May 24, 2010
The decision to invest in a new campaign for the brand, whi ...
- Kraft Charts New Course For Its Chips Ahoy Brand
Around the Net In Brand Marketing, Thom Forbes - Monday, May 24, 2010
Chips Ahoy is charting a new marketing direction with a campaign bui ...
- Wheat Thins Makes Bonnaroo Festival Big Platform
Marketing Daily, Karlene Lukovitz - Friday, May 21, 2010
Why Bonnaroo? The festival is not only a large event (some 80,0 ...
- Industry, ANA Respond To Processed Meat Report
Marketing Daily, Karl Greenberg - Friday, May 21, 2010
Janet Riley, SVP and head of public affairs, at American Meat Institu ...
- Fast-Food Joints Push Chicken As Beef Prices Set New Highs
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 20, 2010
As ground beef prices soar, fast food chains such as McDonalds, Wendy's/Arby' ...
- The Rise And Fall Of In-Flight Food
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 20, 2010
Now that it's becoming something of a quaint memory, Rico Gagliano trac ...
- Sandwiches, Burgers Sole Growth Category In 2009
Marketing Daily, - Wednesday, May 19, 2010
NPD restaurant analyst Bonnie Riggs attributes the continuing strength of sandwiches/burgers duri ...